Co-op hits milestone with Deliveroo

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Co-op has become the most widely available supermarket on the Deliveroo app.

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Deliveroo customers can now order from 400 Co-op stores serving towns and cities with a combined population of 27 million people across the UK.

More than 600 grocery and household items are available to customers on the app, which are packed by Co-op employees at local stores and delivered by Deliveroo riders in as little as under 30 minutes.

In a move to reinforce the scale of the partnership, Deliveroo has launched its first TV ad with Co-op. This can be seen on air from now until 31 August.

In addition, Co-op has accelerated the roll-out of its online offer and is on track to provide online home delivery and click & collect from over 650 stores by the end of the year, through partnerships and its own online shop.

Chris Conway, head of ecommerce, Co-op, said: “We are offering speed, flexibility and choice with on demand, online convenience meeting consumer needs in our communities. We have accelerated our plans to roll-out online delivery through our own online store and with partners.”

Ajay Lakhani, vice-president of new business at Deliveroo, added: “We are delighted that the Co-op and Deliveroo partnership has been such a success and reached the milestone of 400 stores across the UK. At Deliveroo we want to play our role to help people get the food and household items they need and want in as little as under 30 minutes.”