Visa works with Totally Locally to protect the future of high streets

The pair are encouraging small business owners to sign up to ‘Fiver Fest’, a two-week celebration of small businesses and local communities. Towns across the county will be coming together from 10-24 October to host £5 special offers, thanking their communities for supporting the local high street.

A new study by Visa shows UK consumers are determined to play their part in supporting their local businesses with 80% of Brits shopping as frequently or more frequently with small businesses since lockdown lifted and 61% admitting they could personally do more to support small businesses by shopping locally, either in person or online.

However, 22% of small business owners are not confident about the future; this number has increased to 29% since the introduction of the latest government guidelines.

Dominic White, head of merchants and acquirers at Visa, said: “We know that 2020 has been exceptionally challenging for small businesses so we’re doubling down on our commitment of support. Visa is proud to work with Totally Locally in its mission to bring communities together, and we encourage all small businesses to sign up to Fiver Fest ahead of 10 October.

“The next three months will be such an important period for small businesses, so we are urging the nation to back the spirit of Fiver Fest and shop local, either online or offline, to help communities recover.”

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