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The partnership includes two sponsorship deals – Hearts will be sponsored by Carabao’s Mixed Berry variant and Hibernian will be sponsored by Carabao’s Green Apple flavour.
The brand will also be present at matches via LED and trackside advertising and will be offering incentives such as tickets, signed shirts, and signed balls for fans and Carabao consumers.
Norrie Donaldson, head of sales for Scotland at Carabao UK&I, said: “We know it’s a difficult time for fans, having to watch their team from home, so we’re looking forward to working with both clubs and giving fans a lift over the coming months via competitions and giveaways, whichever team they support.”
