Taste & Glory celebrates taste credentials with TV campaign

By Éilis Cronin in Chilled 20th July 2021

Meat-free brand Taste & Glory has launched a £1m marketing campaign to “showcase its outstanding taste credentials”.

The “Notoriously Glorious” campaign is running until September across TV and video-on-demand, digital and social media platforms, focusing on the brand’s core message: “free of meat, full of taste”.

Taste & Glory will also be running a sampling campaign with 200 small influencers, with a combined reach of 16 million people.