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MandM Direct Drives 2.4% Revenue Increase with Personalized Real-Time Recommendations

Retail TouchPoints

Online discount apparel retailer MandM Direct , which had previously relied on standard rules-based recommendations to guide website visitors through the shopper journey, has generated impressive improvements in multiple KPIs with real-time, personalized recommendations.

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Ecommerce Personalization in the Age of Consumer Data Privacy

Retail TouchPoints

It also asks how “recently added” products can be successfully integrated into recommendation systems when they have no prior engagement. Using an advanced algorithm, merchants can make intelligent and accurate recommendations based on on-site actions alone. They use that behavior to recommend items to match their needs.

eCommerce 230
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10 Alternative RSS Readers if You Still Miss Google Reader

Kissmetrics

Then, in 2013, Google Reader was switched off, and their popularity has dwindled. But as online habits changed, usage declined, prompting the search giant to permanently retire Google Reader back in July 2013. Then teach Leo what’s useful to you by upvoting or downvoting its recommendations. It felt like everyone was using them.

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How Google Analytics 4 Will Impact Your eCommerce Website

Groove

Universal Analytics has been the industry standard for eCommerce conversion tracking since 2013. We recommend comparing simple metrics such as sessions, users and visits by device type from both UA and GA4 to ensure that the new system is tracking information properly. In Google Analytics 4, every hit type is defined as an event.

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How To Create Products People Love

Retail TouchPoints

When Disney introduced the MagicBand in 2013, it wasn’t because someone in the company had had an epiphany and declared, “You know what would make guests’ experience even better? Recommended tactics: Talk to the people for whom the products are being built so you can understand the problem space and how they cope with or solve it today.

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How Beautycounter’s New CCO is Using Amazon Learnings to Scale the Brand

Retail TouchPoints

Since it was launched in 2013, Beautycounter has been on a tear. It works very similarly to an affiliate model where advocates get compensated for recommending or selling a product online. In March 2022, she joined DTC clean beauty brand Beautycounter as Chief Commercial Officer. Brands have to be, really, everywhere.

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Exclusive Q&A: Venmo GM on the Company’s ‘Natural Extensions’ into Business Payments

Retail TouchPoints

taking place online, digital payment solutions like Venmo and PayPal (which has owned Venmo since 2013) are well positioned to capitalize on the opportunity. In these spaces you’re getting recommendations before and even after the purchase, so how all that is shaping up together I find really interesting.

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