Retail TouchPoints

JULY 1, 2022

Back in 2016, Ron Johnson was asked in a fireside chat at Shoptalk about the biggest mistake he had ever made. The idea was to bring the store experience to consumers’ homes via a technology-powered “mobile store” operation, with an initial focus on telecommunications and consumer electronics ( AT&T and Apple are partners in the U.S.).

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Technology Telecommunications Consumer Electronics Electronics 325

Steve Dennis

NOVEMBER 9, 2017

It’s no secret that mobile is becoming increasingly important in consumers’ shopping journeys. And of course when we say “digital,” often we mean mobile. In fact, for many retailers, mobile is becoming the front door to the store. It would appear that there is no going back in the move to mobile.

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Retail TouchPoints

MARCH 29, 2021

Luxury online fashion retailer Mytheresa has improved add-to-cart and conversion rates as well as reduced mobile bounce rates and increased newsletter signups in China following the deployment of the Kibo unified commerce solution.

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Omnichannel Fashion Mobile Improvements 264

SellBrite

JANUARY 17, 2018

But in recent years, buyers are getting even more flexibility and accessibility with online shopping—thanks to the rise of mobile shopping. Mobile commerce is growing in popularity as technology improves. To help sellers prep for “m-commerce” in the coming year, this guide will walk through how much mobile shopping has grown.

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BigCommerce

OCTOBER 26, 2017

A recent study conducted by WeAreSocial concluded that global internet penetration exceeded 50% in 2016 and surpassed all benchmarks when considering the annual rate of change –– one that is expected to accelerate over the next 12 months alone. billion global mobile users in 2017, equaling 66% penetration.

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Social Media eCommerce Mobile Consumer 413

Klaviyo

DECEMBER 1, 2017

2017 has been a tough year for mobile popups. In January, Google started penalizing websites using mobile popups that prevent users from accessing content. Many interpreted these moves as the end of mobile popups. Mobile popups are now smarter and more efficient than ever. Why mobile popups? Not convinced?

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RETAIL MANAGEMENT SOFTWARE

NOVEMBER 29, 2019

Business Insider reported , in 2016, that there would be 27.7 million mobile point-of-sale (POS) devices in the U.S. Mobile POS systems are becoming quite popular in the restaurant business. Below are five practical use cases for retail-based mobile point-of-sale. Mobile POS is here, and it’s not going anywhere.

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Sailthru

JANUARY 11, 2018

We’ll look into both these stories as well as news that branded shopping apps and the mobile internet showed equal conversion rates during 2017. The most recent Mastercard SpendingPulse , released on December 26th, reports that online sales between November 1st and Christmas Eve grew a whopping 18 percent compared to 2016.

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Mobile eCommerce Internet Retail Download 84

BigCommerce

DECEMBER 13, 2017

Why mobile matters most – 70% of Amazon customers made purchases on Amazon’s mobile site – and how to optimize for it. The original book was eight months in the making –– with the first email sent out to a subject matter expert on January 21, 2016. That first book launching in August 2016. That timing is critical.

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Definition Merchant Services Multi-channel Books 420

Forrester eCommerce

AUGUST 5, 2016

Because of this, video ranks among the top new initiatives where retailers plan to invest in 2016. mobile video. Online video platforms can track the performance of videos across multiple sites--not just your own--and how they influence customers. video production.

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Retail TouchPoints

MARCH 2, 2021

Cardlytics runs banking rewards programs for financial institutions that are designed to allow marketers to identify new customers and increase loyalty from within banks’ online and mobile channels. Founded in 2016, Dosh is a transaction-based advertising platform that helps consumers earn cash back when they shop, dine or book hotels.

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Retail TouchPoints

AUGUST 1, 2022

When the mobile game “Pokémon GO” made a splash in 2016, global audiences got their first taste of just how engaging augmented reality experiences could be — and brands took notice. This experience gives brands the ability to give their customers all the benefits of in-person shopping from the comfort of their own homes.

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ROI Revolution

OCTOBER 4, 2017

Retailers can no longer afford to adopt a laissez faire fair mentality when it comes to mobile advertising. Instead, mobile advertising traffic has risen past the level of desktop , but so far appears to be additive. The Rise of Mobile Advertising has Been Relentless. Mobile is nearly at parity with desktop computers.

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PPC Mobile eCommerce Search Marketing 60

Sailthru

JULY 16, 2019

In an era where the average person is using their smartphone for more than 25% of the time they are awake, it’s natural that retailers are targeting shoppers more and more through mobile apps. Studies show that mobile apps may be even more useful than websites for encouraging purchases.

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RTP blog

AUGUST 27, 2018

Research shows that: · The Hispanic dropout rate fell from 16% in 2011 to 10% in 2016. · The percent of Hispanic high school graduates ages 18 to 24 enrolled in college rose from 32% in 1999 to 47% in 2016. · The number of Hispanics enrolled in public and private nursery schools, K-12 schools and colleges rose from 9.9

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Marketing Electronics Retail Mobile 150

RTP blog

JANUARY 26, 2018

Australian supermarket chain Woolworths changed its loyalty program three times between 2015 and 2016 trying to find one that resonated with its customers. In 2016, the coffeehouse giant changed the earning structure of its 11 million-member Starbucks Rewards program, awarding points based on dollars spent rather than the number of visits.

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Customer Experience Customer Mobile Article 150

ChannelAdvisor

NOVEMBER 28, 2016

As we kick off Cyber Monday in earnest, we’re taking a look back over the holiday weekend and mobile is the clear winner. Thanksgiving Day specifically saw the greatest amount of mobile traffic and mobile orders. In 2016 this trend exploded over the holiday weekend, with mobile traffic accounting for 75.3%

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Mobile Travel Download Recommendation 40

GetElastic

APRIL 10, 2016

Digital experiences are not just about websites and mobile apps, either, Adobe says. Denger cited Adobe research showing that 30% of shoppers are willing to authenticate on mobile apps while shopping in store in exchange for a more personalized shopping experience.

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ChannelAdvisor

NOVEMBER 29, 2016

As we mentioned in our post yesterday , mobile is the big winner for the Cyber Five with nearly 73% of traffic on the ChannelAdvisor platform coming through mobile devices (a big jump from 2015’s 62%) and 46% of orders (versus 2015’s 40%). year over year, from 2.19% in 2015 to 2.38% in 2016. Free shipping.

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Mobile PayPal Shipping Consumer 40

RETAIL MANAGEMENT SOFTWARE

NOVEMBER 29, 2019

Business Insider reported , in 2016, that there would be 27.7 million mobile point-of-sale (POS) devices in the U.S. Mobile POS systems are becoming quite popular in the restaurant business. Below are five practical use cases for retail-based mobile point-of-sale. Mobile POS is here, and it’s not going anywhere.

Point of Sale 40

Point of Sale Mobile POS Information 40

RTP blog

NOVEMBER 13, 2017

In 2016, Amazon promoted an additional 25% off select items and deals when ordering from an Alexa, and this year we expect to see even more incentives, especially since Amazon’s sales surpassed $3 billion for the first time ever. And for the first time ever, 53% of all orders last year came from mobile devices.

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Mobile Shopify Download Consumer 150

ROI Revolution

JUNE 15, 2023

This is built on top of the mobile experience update that was between June and August of 2021. This update aimed to target intrusive interstitials and pop-ups that can make it difficult for the mobile user experience. 2016 Google Algorithm Updates September 2016 Penguin Update 4.0: It began rolling out on April 21, 2016.

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SEO Improvements Mobile Information 78

ChannelAdvisor

OCTOBER 31, 2016

On Thursday, October 27, 2016, Amazon reported their Q3 2016 results. Remember that comScore reports desktop growth at 10% and mobile at ~5% for a total of 15%, which is what we think of as the ‘e-commerce baseline.’ First, here is the Q3 16 Results Tracker where we look at the most important metrics. Amazon missed Wall St.

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Retail TouchPoints

FEBRUARY 23, 2024

Levant already has extensive experience working with the Complex brand — he helped co-create the media brand’s fan festival ComplexCon alongside Complex’s founder Marc Eckō in 2016. Complex has been a beacon of culture and innovation for over two decades,” said Levant in a statement. “My

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Retail TouchPoints

APRIL 25, 2023

For example, Nike now has Nike Fit, a mobile shopping feature that helps customers find their perfect shoe fit using their smartphone camera. Brands like Wayfair and Ikea offer their mobile users an AR feature that allows them to use their phone’s camera to virtually preview how an item would look in their home, true to size.

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Technology eCommerce Shipping Costs Games 277

BigCommerce

OCTOBER 26, 2017

At the same time, the marketplace’s monthly active mobile users increased by 39 million, reaching a record height of 340 million in 2015. In the first quarter of 2016, WeChat generated $1.8 billion in mobile revenue. In the first quarter of 2016, WeChat generated $1.8 billion in mobile revenue. Social Commerce.

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BigCommerce

MAY 8, 2017

Jonathan Alferness, Vice President, Product Management, Google Shopping Inside AdWords, May 2016. When you’re shopping online, product images are the closest you can get to an in-store experience; zooming in and looking at alternate angles is the digital replacement for holding it in your hands or trying it on.

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eCommerce BigCommerce Banking Fashion 412

BigCommerce

JUNE 20, 2017

Comparing January-March 2016 to January-March 2017 we have had a 6x increase in sales. Comparing 2015 to 2016 we have had a 11x increase in sales! We recently moved to a new Stencil template that is mobile optimized. We shoot our own top quality photography for our store’s minimal but playful range of products.

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Retail TouchPoints

JANUARY 12, 2023

Inspired by his own experience — starting Chobani as a Turkish immigrant who himself hired refugees and found they were among his best employees — Ulukaya founded Tent Partnership for Refugees in 2016 to mobilize businesses to hire, train and mentor refugees. Get the Skinny on 2023 Trends.

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Consumer Food and Beverages Beauty and Health Toys 289

Sailthru

FEBRUARY 20, 2018

The success of these personalized mobile apps has retailers looking at how to bring this personalization into physical stores. During the Summer 2016 Olympics, sports editor Sam Manchester interacted directly with readers via inside-scoop text messages. Yoox Says Half of Sales Now Come From Its Mobile App.

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Mobile Omnichannel Retail Recommendation 68

BigCommerce

SEPTEMBER 21, 2017

Earlier in 2017, Brandon Chatham from NatoMounts told me he was seeing 80% of his site traffic coming in from mobile. With industry average conversion rates on desktop sitting at 2% –– that’s not just a good mobile conversion rate. It’s a mobile conversion rate nearly unheard of. Make Mobile Count. Make Mobile Count.

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Retail TouchPoints

AUGUST 31, 2022

This starts with the right marketing strategy, which might include mobile or geotargeting to reach consumers directly. He previously co-founded the small business data company Prospectwise, which was sold in 2016, and was a nuclear counterterrorism contractor.

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Dynamic Yield

DECEMBER 27, 2016

Before we say goodbye to 2016, let's examine the most important personalization and optimization trends of the last 12 months. The post The Year That Was: The Top Personalization Trends of 2016 appeared first on Dynamic Yield.

Mobile 28

Mobile 28

Dynamic Yield

DECEMBER 27, 2016

Before we say goodbye to 2016, let's examine the most important personalization and optimization trends of the last 12 months. The post The Year That Was: The Top Personalization Trends of 2016 appeared first on Dynamic Yield.

Mobile 28

Mobile 28

RTP blog

NOVEMBER 7, 2018

That’s despite study after study showing that the vast majority of shopper journeys begin in the digital realm, and that shoppers use their mobile devices extensively while they are in brick-and-mortar stores. total well surpasses the 67% in both 2016 and 2017, another indication that retailers are making more investments where they need to.

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Retail TouchPoints

APRIL 22, 2021

For the full list of insights, check out our post: Market Study: Mobile Customer Experience Issues Highlight Use Cases for iOS App Clips. The Order Food button actually opens the Panera Bread App Clip, allowing you to complete your transaction without downloading the full mobile app.

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Download Customer Mobile Presentation 262

Retail TouchPoints

AUGUST 9, 2021

Today’s customer is omnichannel, mobile, and has begun to lean more heavily than ever on the availability of digital and online shopping options. Previously, he was the CMO at Splunk from 2016 to 2019, leading that business through a major digital marketing transformation.

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