Why Retailers and Social Networks are Saying ‘Full Stream Ahead!’
Retail TouchPoints
FEBRUARY 25, 2022
In today’s world brands need to be omnipresent, having digital footprints across several channels. A recent study found that 68% of Gen Z shoppers planned to use non-traditional channels for Black Friday and Christmas shopping, with Instagram (47%) taking the lead as a holiday shopping platform. Retailers Going Live. Looking Ahead.
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