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Leveraging an Integrated Digital Marketing Campaign this Holiday Season

Retail TouchPoints

Inevitably, with increased spend comes increased competition from new and growing online retailers. Add to that the supply chain issues that have exacerbated online retailers’ bottom line this year, and you’ve got quite the challenge. But how does a Gen X justify the cost? Gardyncan appeal to all generations.

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Back-to-School 2017: Your Digital Marketing Study Guide

ChannelAdvisor

According to eMarketer , 2017 is projected to see strong overall year-over-year growth with an anticipated 4.0% overall retail growth. Speed — According to a 2017 back-to-school survey by Deloitte , mobile represented 49% of back-to-school e-commerce traffic last year. E-commerce sales are projected to jump 14.8%! Maximize ROI.

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Deloitte Says More Holiday Shopping Will Be Online Than In-Store in 2017

ChannelAdvisor

This blog post is part of our 2017 Holiday Planning series. Be sure to check back often or, better yet, subscribe to the blog to stay updated with this year’s latest holiday trends, tips, best practices, reports and more! Respondents said they’ll spend 51% of their budget online this year, compared with 42% in-store.

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5 Most Important Factors for Success in E-commerce (Make Sure You Hit These)

Kissmetrics

Especially online. If you have too many shipping options on your site, you’ll deter customers who want their products quickly. As many as 80% of American shoppers say that shipping price and speed are very or extremely influential in determining where they shop. Online shoppers are looking for convenience.

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How To Sell Online in 2017 – The Ultimate Selling Online Guide

Ecommerce Platforms

What's interesting about ecommerce is that online store owners come from all sorts of backgrounds. A brick and mortar store owner who wants to expand into the online retail space. A drop shipper who has no interest in storing or shipping products but would like to make sales. Do any of the following ring a bell?

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Jan. 2019 Industry Updates: Acquisitions & Amazon’s Falling Profit

ROI Revolution

2019 saw over 29 online retail acquisitions among Top 1000 and Next 1000 retailers. Fourteen retailers disclosed sale prices for these acquisitions, totaling $19.80 This deal dwarfs both PetSmart’s acquisition of Chewy in 2017 and Walmart’s acquisition of Jet in 2016 ($3.35 179) for $16.2

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How Does Amazon Make Money? [INFOGRAPHIC]

SellBrite

Share it on your site or in a blog post (just copy and paste the text below): Just The Words. In 2016, Amazon accounted for 43% of all online retail sales in the U.S. Amazon’s 2017 video production budget is $4.5 Ranked #1 on 2017 American Customer Satisfaction Index. Operating Expenses. Target: $29.4