RTP blog

DECEMBER 19, 2017

We’re still focused on tracking the customer journey, personalizing the experience for the latest new generation of shoppers, and figuring out how to collect and analyze all the data we receive. 
 The technological revolution certainly has had a strong hand in configuring the “how” of customer engagement.

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Retail TouchPoints

APRIL 25, 2023

As CDO, Blonder will drive the brand’s digital innovation and manage teams responsible for developing the company’s digital roadmap across both new and existing channels, as well as the company’s IT and insights team. Having joined Canada Goose in 2017, Bourke previously led the retailer’s investor relations and strategy functions.

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Optimizely

DECEMBER 21, 2017

But before you run off, let me tell you about an ecommerce trend that will actually help you better sell to customers and ensure their (undying) loyalty. Contextual commerce harnesses another trend you’ve probably heard a lot about — omnichannel. Every B2C marketer needs to know about contextual commerce. What is contextual commerce?

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RTP blog

APRIL 9, 2018

By Tom O’Keefe, 4-Tell Nordstrom has long been synonymous with the words ‘Customer Experience.’ Defining what it means to provide the white glove treatment — and proving that it equates to a fiercely loyal customer base — businesses have always looked to them for strategies to enhance the customer experience.

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Retail TouchPoints

DECEMBER 17, 2020

Customers can purchase these items in-store, but they also have access to Rebag’s 20,000 -item inventory via The Rebag Bar digital channel. Customers can expect a tailored clienteling approach to assist them with the personalized digital shopping experience. Our new Rebag Bar micro concept is highly flexible,” Gorra added. “It

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Fabric Blog

JUNE 11, 2024

New product catalog empowers omnichannel retailers with the speed and flexibility to deliver the right product information to customers anywhere NEW YORK – CommerceNext – June 11, 2024 – fabric , the creators of the next-generation commerce platform, today announced the availability of fabric’s Product Catalog.

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Retail TouchPoints

JULY 29, 2021

In 2017, the U.S. It credited strategic investments, such as those that went into developing an omnichannel retail ecosystem. But how will Toys ‘R’ Us, a traditional retailer of a bygone age, fare in an era dominated by online channel growth and purchase journeys heavily influenced by digital touchpoints?

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Retail TouchPoints

DECEMBER 14, 2022

. “By offering customer-favorite sushi options and premium floral bouquets through third-party marketplaces, we are continuing to evolve and meet customers where and how they are shopping,” said Stuart Aitken, SVP and Chief Merchant and Marketing Officer at Kroger Co. in a statement.

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Retail TouchPoints

FEBRUARY 25, 2022

In today’s world brands need to be omnipresent, having digital footprints across several channels. A recent study found that 68% of Gen Z shoppers planned to use non-traditional channels for Black Friday and Christmas shopping, with Instagram (47%) taking the lead as a holiday shopping platform. or Williamsburg, Brooklyn.

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BigCommerce

JULY 13, 2017

In fact, eBay has quite a few things going for it in comparison to other channels you might consider. That integration remains the industry’s only active native integration enabling you to increase sales by selling directly to eBay’s massive customer base, right from your BigCommerce control panel. It’s much easier to get set up on.

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Optimizely

AUGUST 23, 2017

There have been nine retail bankruptcies in 2017, with RadioShack, J.C. You have to consider the technical complexity of fulfillment and how you can maintain your high level of customer service and satisfaction online. . Invest in Omnichannel Marketing. Penney, Macy’s, and Sears each announcing more than 100 store closures.

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Optimizely

JUNE 21, 2018

In the retail industry, 2017 was a record year — but unfortunately not for a reason we should celebrate. Customer experience is more important than channels. While you may think about your business in terms of online or in-store, customers don’t think in channels. There’s a very simple reason: it works.

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Dynamic Action

JULY 17, 2023

As an industry-leading provider of retail analytics, EDITED can help you understand not only when, where, and how your customers interact with your brand (and your competitors), but also what products they desire. Now is the time to optimize your brand’s merchandising experience through a customer-centric strategy.

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Omnisend

DECEMBER 14, 2023

Selling on multiple channels need not cost a fortune if you do it right. In fact, selling on multiple channels should bring in more value than the cost you’ll incur on setting up those retail channels. Any business in today’s digital world should be utilizing multiple sales channels instead of relying only on their websites.

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OrderDynamics

JULY 27, 2018

How Omni-Channel is Transforming Showrooming. A classic tale of customers in store, interacting with products, and speaking to employees. The cruel and twisted ending was that the customer would not purchase the product at the store. Modern retailers embrace showrooming as part of their omni-channel retail strategy.

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RTP blog

JULY 8, 2019

They have thrived because they were able to offer unique customer products, exploit the inefficiency and high prices of legacy players and create brands and experiences that appeal to digital native consumers. And they’re not alone — a 2017 study showed that 67% of e-Commerce brands have opened physical spaces in the past several years.

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Retail TouchPoints

AUGUST 18, 2020

After emerging in January from its second stint in bankruptcy since 2017, Payless “is back,” the retailer trumpets on its newly launched e-Commerce site. In an interview with The Wall Street Journal , Margolis said “starting from scratch puts us in a good position.”

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Retail TouchPoints

APRIL 28, 2023

Starting as a Senior Designer in 2006, he worked his way up to VP of Innovation before he left the company in 2017. Wells knows True Religion needs to be intentional about the channels it uses to connect with consumers. Social media is a prime channel both for sourcing creator partners and gleaning deeper consumer insights.

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Retail TouchPoints

NOVEMBER 7, 2022

The brand has built an omnichannel selling network that includes: Its DTC website; Retail stores, including one in LA that features a livestreaming studio in the back ; and Tens of thousands of “brand advocates” that sell the brand through their own social and personal networks. It’s more difficult to communicate in a retail shop.

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RTP blog

SEPTEMBER 11, 2017

By Marissa Allen, Wpromote With marketers already preparing for the 2017 holiday season, digital marketing firm Wpromote has outlined the most important steps to implement or consider before it’s too late. Identify past customers that have lapsed since last holiday season. Business Planning Finalize your all channel promo calendar.

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OrderDynamics

JUNE 5, 2018

Should the Word Omnichannel Stay? Mike Cassidy wrote a post called “ Omnichannel is not a word, please stop saying it. ” million hits on the word ‘omnichannel’. Omnichannel retail is part of the retail renaissance taking place today. A growing number are activating their omnichannel strategies. Then and Now .

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Kissmetrics

MARCH 30, 2018

trillion in 2017 and are expected to reach 4.9 In fact, B2B e-commerce worldwide sales in 2017 peaked at $7.7 In-store sales accounted for 91% of all retail sales in the US in 2017. You have probably heard the term omnichannel before. According to a recent study by Statista , retail e-commerce sales worldwide reached $2.4

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eCommerce eCommerce Marketing Marketing Shipping Costs 210

Retalon

APRIL 21, 2021

Omnichannel order fulfillment that drives customer experience (and boosts profits). Although the trend towards omnichannel fulfillment is not new, the pandemic changed many retailers’ business models almost overnight, and these changes are not going away. What is omnichannel order fulfillment in retail?

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GetElastic

APRIL 2, 2019

In September 2017, T-Mobile announced that it would include a free Netflix subscription for family plan members. While on the surface this might seem to be just a promotion, it highlights how T-Mobile can layer on additional services into a bundle that customers actually want,” said BTIG research analyst Walter Piecyk.

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OrderDynamics

FEBRUARY 13, 2018

Advanced Omni-Channel: Pickup Lockers. Another advanced omni-channel capability are retailers’ use of in-store pickup lockers. In-store lockers give you the benefit of having customers come in to the store to collect their merchandise. They are a fast, lineup-free pickup option that improves customer satisfaction.

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GetElastic

SEPTEMBER 16, 2021

Why a Hybrid Customer Experience is Essential for Today’s Consumer. After all, that’s where the customers are, right? As it turns out, based on a 2019 study , many customers actually prefer a hybrid experience over one that is entirely online or in-person. What exactly is a hybrid customer experience? There are 2.14

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GetElastic

SEPTEMBER 16, 2021

Why a Hybrid Customer Experience is Essential for Today’s Consumer. After all, that’s where the customers are, right? As it turns out, based on a 2019 study , many customers actually prefer a hybrid experience over one that is entirely online or in-person. What exactly is a hybrid customer experience? There are 2.14

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Retail TouchPoints

APRIL 28, 2021

With a global retail network of 809 boutiques in 532 cities, Nespresso views these physical locations as an integral part of its omnichannel approach. We strongly believe in the relevance and power of retail as a brand-building channel. The result is a pilot concept that focuses on experiences that share coffee as an art.

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OrderDynamics

APRIL 24, 2018

Store Manager: How Critical are Store Associates to Omnichannel? But the days of store associates just “manning” the store and waiting for customers are gone. Customers want one seamless experience from online to offline – which includes features such as buy online, pickup in store. Loyalty – returned!

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OrderDynamics

APRIL 24, 2018

Store Manager: How Critical are Store Associates to Omnichannel? But the days of store associates just “manning” the store and waiting for customers are gone. Customers want one seamless experience from online to offline – which includes features such as buy online, pickup in store. Loyalty – returned!

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Retail TouchPoints

APRIL 6, 2023

Emma, one of the world’s largest direct-to-consumer brands, is reaching a record number of customers through both online and offline channels as the company tears through the mattress industry at a blistering pace. Since the company’s launch in Frankfurt, Germany in 2013, Emma has reached customers in 30 countries.

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OrderDynamics

MAY 29, 2018

What is Omni-channel Brand Intimacy? Also, in a retail context, their four forms model inspires the question of whether omni-channel brand intimacy exists. In all four, there are examples of omni-channel brand intimacy. What is exciting about this is the notion that omni-channel retailing isn’t just about a transaction.

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Optimizely

MAY 15, 2018

That’s why we’ve picked out the IRCE sessions that are must-sees for any B2C marketer, whether you’re focused on merchandising, marketplaces, omnichannel, design, or search. In 2017, the Top 1000 online retailers in North America collectively increased online sales by 18.5%, and ecommerce accounted for 49% of retail industry growth.

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Retail TouchPoints

AUGUST 1, 2023

Since its formation in 2017 , Store No. Broad Technologies: These portfolio companies use new tech to improve customer experience or drive operational improvements for the existing business. They have an incredible front row seat into what customers are looking for all over the world.” “A startup within Store No.

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Retail TouchPoints

NOVEMBER 8, 2021

In 2017, she founded Obsess , where she serves as CEO, to do just that. Our ultimate goal is to create a completely different way for customers to engage with and shop American Girl online,” said Stacy Carpenter, User Experience Senior Manager at American Girl in an interview with Retail TouchPoints. “ Her solution?

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Ecommerce Platforms

JUNE 22, 2023

Plus, both tools offer a variety of business models, with options for omnichannel selling, dropshipping, and more. Pros and Cons Website and Store Building Marketing and Customer Engagement Store, Inventory, and Order Management Pricing Customer Support and Integrations Shopify or Shoplazza: Which is Best? What is Shopify?

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RTP blog

SEPTEMBER 28, 2018

While wider adoption of the EMV chip and PIN standard has reduced fraud at the point of sale, it has triggered an increase in fraud in other channels — including online and mobile — as criminals look for alternative ways to cheat the system. Javelin’s 2018 Identity Fraud Report found account takeover fraud tripled in 2017, resulting in $5.1

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