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Top IRCE 2019 Sessions You Can’t Miss

ROI Revolution

IRCE is Internet Retailer ‘s annual conference for ecommerce businesses, and it kicks off next week at McCormick Place in Chicago, IL. Selling B2B or B2C: What B2B and Brands Must Get Right on Technology. Only at IRCE: Exclusive Internet Retailer Research on Marketplace Leaders, Laggards, and High-Growth Startups.

eCommerce 100
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24 eCommerce Experts to Follow Now

GetElastic

He has more than 16 years of experience working with B2C and B2B brands including House of Fraser, Mars, Samsung, and currently focuses on helping guide organizations through the challenges of a new platform or replatforming project. He has been quoted in the Wall Street Journal, Internet, Retailer, Bloomberg, and more.

eCommerce 113
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Commerce Trends for 2018: #1 Personalization in B2B

GetElastic

For a few years, personalization has been B2C commerce’s favorite catch phrase: know your customer, personalize the offers and prices, sell at the right time and keep communicating until you build a relationship and not just a sale. But do B2C techniques work for this audience? B2B will look more like B2C.

B2B 141
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11 eCommerce Marketing Automation Systems Compared

Inflow Insights

2018 Marketing Technology Landscape Image by Scott Brinker at Chiefmartec.com ]. The “Ideas” supplied are sometimes useful to help continue building out automation campaigns in your account. And the fact that they’re focused 100% on B2C ecommerce makes them an intriguing player in the market. Key or Notable Features.