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10 eCommerce Holiday Marketing Tips to Boost Sales & Revenue

Inflow Insights

For online retailers, it presents an opportunity to conquer the market, skyrocket sales, and cultivate brand loyalty through streamlined marketing. Look at several years of holiday data, not just 2020. To gather the necessary historical data, we recommend going back several years — not just to 2020.

eCommerce 109
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The Power of PPC + SEO

ROI Revolution

Published June 3, 2020. These techniques can be used in tandem to increase your brand’s reach and conversions. PPC + SEO = SERP domination. Combining PPC and SEO will boost your site traffic and brand awareness in both the long and short term. Tracking and measuring your SEO and PPC campaigns.

PPC 88
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4 Paid Search Strategies for the Aftermath of COVID-19

ROI Revolution

Published May 20, 2020. The closings of brick-and-mortar stores presented an opportunity for digital commerce, but the rising unemployment rate created uncertainty in whether or not commercial and consumer product sales would come to a screeching halt. April 2020 Industry Updates: Amazon’s Coronavirus Journey & Mobile’s Decline.

PPC 144
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How to Use a Digital Marketing Audit to Improve Your Strategy

Inflow Insights

Editor’s note: This blog was originally published in 2020 and has been updated for accuracy and best practices. Today, it’s not enough to conduct a single search engine optimization (SEO) audit to analyze your business’s digital health. PPC Metrics. Cost Per Click Quality Score Click-Through Rate Cost Per Conversion.

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How to Start a Dropshipping Business in 2020

Ecommerce Platforms

First off, there’s an anticipated ecommerce growth rate of about 16% in 2020, according to eMarketer. If your dropshipping competitor runs a blog have a look at their call-to-action and conversion optimization strategies. Related tips: 11 Best Open Source and Free Ecommerce Platforms for 2020.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2020]

ROI Revolution

Published March 12, 2020. Last updated December 3, 2020. Cyber Monday 2020 was projected to bring more online revenue than ever due to the pandemic. billion on Cyber Monday 2020, making it shatter previous online shopping records. For the first time ever, more than a quarter of holiday sales will occur online in 2020.

eCommerce 156
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How Coronavirus (COVID-19) Is Impacting Ecommerce [October 2020]

ROI Revolution

Published March 12, 2020. Last updated October 1, 2020. Our Amazon Prime Day 2020 Prep video series covers everything brands need to know to navigate the “new normal” for Prime Day. Consumers spent nearly $212 billion on ecommerce between April and June 2020 according to new data from the US Department of Commerce.

eCommerce 193