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Data Will be Key to Retail Success in 2021

Retail TouchPoints

Even with new vaccines potentially coming on the market in the months ahead, it’s likely the trends we’ve seen in 2020 will continue into 2021. Further, the only two categories that experienced a decline were electronics and gadgets and — not surprisingly — travel and leisure. Real-time data is the key for 2021. Conclusion.

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Remaining Agile in a New Age of Retail: Three Things that Enterprise Brands can Learn from Smaller Players 

Retail TouchPoints

From leisure and sportswear to gifts and jewelry, the chances are you’ve bought a product from a small business over the last couple of years — whether it be a digitally native startup, a one-person band working from their kitchen table or a small independent store selling online around the world.

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Holiday Shopping 2021: How SEOs Can Help Clients Inspire, Deliver and Sustain

Retail TouchPoints

Market trends indicate that a powerful three-point strategy for you to bring to the brands you promote is: Inspire, Deliver, Sustain. Ecommerce spending in November-December 2020 rose an astounding 45.2% over the previous year, according to the U.S. Department of Commerce.

SEO 245
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What Retailers can Learn from Theme Parks in the Wake of COVID-19

Retail TouchPoints

increase in online sales in Q3 2020 compared to the same time in 2019. This indicates an enduring demand for physical stores, but the reshuffling of brand loyalty can be concerning to established brands — and conversely, a boon for entrepreneurs who have a renewed opportunity to obtain market share. Census Bureau reporting a 36.7%

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How Customer Lifecycle Marketing Breathes Life into Ecommerce Retention

Omnisend

Customer lifecycle marketing is frequently hailed as the way to find success when targeting customers. Not only does it boost marketing efforts for merchants, but it also makes that marketing much more relevant for customers. . However, wrapping your head around customer lifecycle marketing can be tough.

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Leveraging 2020 Ecommerce Trends to Improve Strategies

UpSellIt

In this blog post, we look to the future by examining five major ecommerce trends that are predicted to drive our industry forward in 2020 and beyond. Instead of treating online shopping as a dedicated activity, shoppers are increasingly using it as convenient form of leisure. Plus, with an expected market value of $1.4

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6 MarTech Trends in 2021 and Beyond

Kissmetrics

As our marketing capabilities evolve, so do the tools we use to measure our successes and how we achieve that success. In this blog, we unpack the six biggest MarTech trends looming over the marketing industry and how you can use them to your advantage. These include: Email Marketing. What Is MarTech? Content Management.

Marketing 278