[Video] Optimizing for Conversions to Create Lifetime Value, Part 3: Creating Your Conversion Optimization Strategy
ROI Revolution
JULY 1, 2021
Published July 1, 2021. In Part 2: Understanding Conversion Rate Optimization Data , we learned that as with most decisions in our data-driven digital world, creating an effective conversion rate optimization strategy starts with data gathering. By the end of 2022, programmatic ad spend will approach $100B.
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