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4 Ways Brands Can Prepare Their Email Marketing Program for BFCM

Retail TouchPoints

Between inflation, increased marketing costs — especially paid ads — seasonal shipping costs surcharges and potential supply chain disruptions, finding every last opportunity to increase profits during the busiest time of the year is critical for brands. Subject lines up to seven words have the highest open rates.

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Online Grocery Shopping During the Pandemic: What Worked and What the Future Holds

ESW

Online retailers ship from warehouses designed for rapid pick-and-pack,” he says. Kroger has partnered with Ocado to create 20 fulfillment centers in Ohio in 2021. Online grocery shopping typically comes with higher prices and service or delivery fees, making cost-conscious consumers head back into the store.

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21 Sessions, Presentations and Workshops You Can’t Miss at IRCE 2018

BigCommerce

IRCE – the Internet Retailer Conference & Exhibition – is an annual event held in June in Chicago, Illinois. For consumers, Rent the Runway is a luxury clothing rental company that allows regular folks to rent and wear expensive goods they’d otherwise never have access to. Don Davis , Editor at Large, Internet Retailer.

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What Retailers Can Do in 2021 to Recover More Abandoned Shopping Carts

Retail TouchPoints

After all, what good is promoting free shipping over $49 to your $400 cart abandoners? For those under the threshold, promote your free shipping threshold, suggest an add-on item or reinforce the value of the product. Don’t Rely on Discounting. Just because you can offer a discount doesn’t mean you need to rely on them.

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31 Facts About eCommerce That’ll Keep You Up At Night

Creating a Website Today

Easy to compare prices. In addition, many shoppers prefer to research products online first and get an idea of the price before they go to a physical location. If fast and free shipping is offered, many shoppers would rather purchase online than go in-store for items that don’t require you to see the merchandise firsthand.