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The State of Paid Search & PPC Strategy

ROI Revolution

Google’s share of the market has been steadily shrinking since 2019 when it had 31.6%, while Amazon has grown since then from 7.8%. Amazon’s domination of the ecommerce marketplace will continue to eat at Google’s share, and by 2023, Google ad revenue will make up 26.4% of the market with Amazon at 14.6%. Read the blog.

PPC 78
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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

By 2023, it’s expected that B2B brands and retailers will spend upwards of $14.5 Growth is expected to continue steadily until around 2023 before plateauing somewhat in the low $60 million range. The home décor market is expected to be valued at $202 billion by 2024, a 20% increase from 2019. billion in 2020.

eCommerce 148
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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

By 2023, nearly 66 million Americans will be monthly VR users. By 2023, that number will reach 176 million, a nearly 16% increase over 2021. By 2024, annual paid ad spend is projected to hit $109.1 Paid search ad spend will grow 24.0% It will be nearly double that in 2024. VR is expected to grow from 50.2

eCommerce 197
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How Coronavirus (COVID-19) Is Impacting Ecommerce [June 2021]

ROI Revolution

By 2023, nearly 66 million Americans will be monthly VR users. By 2023, that number will reach 176 million, a nearly 16% increase over 2021. By 2024, annual paid ad spend is projected to hit $109.1 Paid search ad spend will grow 24.0% It will be nearly double that in 2024. VR is expected to grow from 50.2

eCommerce 158
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How Coronavirus (COVID-19) Is Impacting Ecommerce [January 2022]

ROI Revolution

Omnichannel will also continue to be key as consumers increasingly rely on a blend of online and offline shopping experiences. By 2023, it’s expected that B2B brands and retailers will spend upwards of $14.5 Growth is expected to continue steadily until around 2023 before plateauing somewhat in the low $60 million range.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [July 2021]

ROI Revolution

By 2023, nearly 66 million Americans will be monthly VR users. By 2023, that number will reach 176 million, a nearly 16% increase over 2021. By 2024, annual paid ad spend is projected to hit $109.1 Paid search ad spend will grow 24.0% It will be nearly double that in 2024. VR is expected to grow from 50.2

eCommerce 148
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How Coronavirus (COVID-19) Is Impacting Ecommerce [November 2021]

ROI Revolution

By 2023, it’s expected that B2B brands and retailers will spend upwards of $14.5 Growth is expected to continue steadily until around 2023 before plateauing somewhat in the low $60 million range. The home décor market is expected to be valued at $202 billion by 2024, a 20% increase from 2019. billion in 2020.