Retail TouchPoints

DECEMBER 1, 2023

When Threads initially launched in July 2023 it was available in most global markets, but Meta held off on launching in Europe because of that region’s strict regulations around online services and data privacy.

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Forrester eCommerce

JULY 12, 2023

In a tough economy, where privacy legislation and technology changes make qualitative consumer data increasingly difficult to access, B2C marketers are struggling to adapt their data strategies for deeper customer understanding and develop AI capabilities to personalize experiences.

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Retail TouchPoints

NOVEMBER 15, 2022

million privacy settlement , the largest in U.S. Under the terms of the settlement, Google will make its location tracking disclosures clearer beginning in 2023. For years Google has prioritized profit over their users’ privacy,” said Rosenblum in a statement. Google has agreed to a $391.5 They have been crafty and deceptive.

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Forrester eCommerce

FEBRUARY 23, 2023

In case you missed it, to win in 2023, your reps must leverage digital selling tactics and listen to buyer signals. Attention, sales leaders! Today’s buyer is empowered and increasingly reliant on self-discovery through digital experiences.

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Forrester eCommerce

JULY 26, 2023

In the online world, proving that you’re dealing with a real person is cumbersome and full of friction; and it’s even tougher to make sure it’s the same person as last time while at the same time preserving that person’s privacy. But Worldcoin, formally launched on July 24, 2023, raises more issues than it solves. […]

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Omnisend

SEPTEMBER 25, 2023

Try it for yourself Privacy policy URLs added to your forms automatically Compliance with privacy regulations just got easier. If you’re already using forms then you know the importance of including a link to your privacy policy. Learning from last year for 2023 wins ? Must-know BFCM shopping trends ? Beautiful together.

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ESW

JUNE 23, 2023

So what should ecommerce brands know about consumer behaviour in 2023? Sustainability Matters More Than Ever Sustainability has been gaining momentum across the ecommerce industry for many years, and in 2023, it is more popular than ever. Brands that want to compete for their loyalty must understand that convenience is king in 2023.

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Retail TouchPoints

JANUARY 5, 2024

As part of its Privacy Sandbox initiative, Google plans to phase cookies out for all Chrome users during the second half of 2024. Google’s move, along with increased privacy regulations (particularly in the EU), have put a premium on zero- and first-party data.

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Forrester eCommerce

JUNE 7, 2023

Over the past 10 years, marketers, agencies, publishers, and adtech vendors have had to deal with complex collective challenges around consumer privacy, misinformation, viewability, fraud, and diversity and inclusion. A February 2023 IAB Europe report […]

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ROI Revolution

MAY 3, 2022

Accurately measuring attribution is becoming a challenge for marketers in light of new consumer privacy regulations. In this article, dive into the data for insights into measuring attribution and consumer privacy. Gaining visibility into the effectiveness of your digital advertising is difficult due to growing privacy legislation.

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Consumer Social Media Multi-channel Events 78

Forrester eCommerce

OCTOBER 25, 2022

Read our B2C marketing predictions for 2023. Short-term wins will be the name of the game next year. Yet a few savvy CMOs will blend both offense and defense into a smart growth strategy.

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Retail TouchPoints

SEPTEMBER 13, 2023

The study found that retail media network (RMN) ad buyers — defined as buyers at brands or agencies that spend at least $5 million on RMNs annually — are planning to increase their overall ad spend by 11% YoY in 2023. Among those planning to increase spend this year, their retail media investments are expected to increase by 20%.

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ROI Revolution

JUNE 24, 2021

Adhering to consumer data privacy regulations and being transparent about what you do with consumer data aren’t just choices anymore – they’re necessary. New data privacy regulations will continue emerging as consumer data continues to be utilized in new ways for targeting and personalization. Published June 24, 2021.

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Retail TouchPoints

MARCH 17, 2023

The law took effect in January 2022 but Amazon didn’t put up signs regarding its use of biometric tracking technology in Amazon Go stores until March 2023, according to the lawsuit. 7, 2023 but never received a response. Additionally, the suit alleges that the posted signage fails to comply with New York City’s regulations.

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ROI Revolution

APRIL 26, 2023

Welcome to your April 2023 SEO News Recap! Google March 2023 Core Update Was Big The Google March 2023 Broad Core Update rolled out between March 15-28 and caused significant volatility in search rankings. The March 2023 core update is considered significant compared to the September 2022 core update.

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Omnisend

JUNE 7, 2023

4 Appoint a Data Privacy Officer Hire someone who’ll be responsible for ensuring the personal customer data you’re processing and storing is protected. 9 Update your privacy policy Make sure your privacy policy complies with the new GDPR. First, your privacy policy should be written in clear, plain language.

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Merchant Services Payment Services Marketing Customer Data 145

Ecommerce Platforms

MARCH 6, 2023

Use the Shopify Terms and Conditions Generator Tool Shopify has its own Terms and Conditions and free privacy policy generator that you can use, and it’s completely free to use. As such, you can’t use the basic Shopify template to comply with privacy laws like the GDPR or the CCPA. Further reading ?

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Digital Doughnut

OCTOBER 13, 2023

In this blog post, we'll dive deep into nine key marketing trends that are set to dominate 2023. From the tantalizing possibilities of the metaverse to the ethical considerations of data privacy, we'll explore how these trends are reshaping the way brands engage with their audiences, promote their products, and build lasting connections.

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ROI Revolution

JULY 7, 2021

Adhering to consumer data privacy regulations and being transparent about what you do with consumer data aren’t just choices anymore – they’re necessary. New data privacy regulations will continue emerging as consumer data continues to be utilized in new ways for targeting and personalization. June 30 update. June 24 update.

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Retail TouchPoints

JUNE 6, 2023

Applications for the Store Nº8 dCommerce Base Camp are now open, and the 12-week program will begin in mid-August 2023. Applications are being accepted through July 5, 2023, and the program will begin in October 2023. Participants will also receive access to mentors, thought leaders and investors from both Techstars and Ebay.

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eCommerce Technology Improvements Consumer 257

Omnisend

SEPTEMBER 21, 2023

Additionally, some focus on privacy and opt-out to limit shared personal information. It helps them maintain privacy, reduce frustration, and focus on essential messages. This aligns with privacy laws, along with preventing unintended recontact. It will help you ensure that your privacy preferences align with their policies.

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Document Information Mobile Electronics 88

Retail TouchPoints

APRIL 4, 2024

Retail media experienced massive growth in 2023 and shows no sign of slowing in 2024. Retailers are all using privacy as a sledgehammer to maintain ownership of their profitability and their reporting, but these silos need to get broken down, and it starts with having a common taxonomy. The culprit?

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Retail X-cart Banking Definition 269

Retail TouchPoints

JANUARY 12, 2024

Expanding Just Walk Out Capabilities Amazon has been enhancing the Just Walk Out technology in recent months: in September 2023 , Amazon incorporated RFID tag technology to allow customers at two Seattle sports venues to purchase RFID-tagged apparel.

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Sailthru

JANUARY 19, 2023

It’s factors like these that are why we have commissioned our fourth consecutive annual study, surveying over 6,000 global consumers to find out the trends and attitudes in personalization, privacy, messaging, advertising, brand loyalty and the rising cost of living.

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Consumer Marketing Customer Loyalty Channel 78

lateshipment

JANUARY 17, 2023

Moving onto 2023, we need to draft our plans early to reach our goals for the year. Before we get started with the CX trends you must be aware of/ implement in 2023, let’s revisit things a little. . 6 E-commerce CX Trends to Look out for in 2023. But what’s new in omnichannel commerce in 2023?

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eCommerce Merchant Services Omnichannel Customer Experience 130

UpSellIt

JANUARY 25, 2023

Website personalization is the talk of the marketing industry in 2023. Top Personalization Trends in 2023 Artificial Intelligence and machine learning are two components that make these new levels of personalization online possible. One-to-One Email & SMS Marketing Omnichannel marketing is everywhere in 2023.

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Omnichannel Recommendation Information Consumer 78

ChannelAdvisor

DECEMBER 16, 2022

We recently hosted our annual year-in-review webinar, 2022 E-Commerce Wrap-Up: Key Trends to Look for in 2023 , along with a preview of what’s to come. 5 Key Trends for 2023. Based on market behavior over the past year and changes on the horizon, Link anticipates a variety of key trends for 2023, including: . 2022 Recap.

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Retail TouchPoints

APRIL 25, 2024

In Europe, for example, many retailers have been hesitant to invest heavily in RMNs due to uncertainties about the returns and risks around data privacy regulations. In 2023, Albertsons Media Collective proposed new industrywide standards for RMNs, including transparency of RMN capabilities.

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Retail Customer Loyalty Technology Marketing 217

UpSellIt

JANUARY 25, 2023

Website personalization is the talk of the marketing industry in 2023. Top Personalization Trends in 2023 Artificial Intelligence and machine learning are two components that make these new levels of personalization online possible. One-to-One Email & SMS Marketing Omnichannel marketing is everywhere in 2023.

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Omnichannel Recommendation Information Consumer 78

Retail TouchPoints

JULY 28, 2022

Virtual try-on technology introduces important privacy obligations. What is clear is that the Illinois Biometric Information Privacy Act, or “BIPA,” introduces real risks of litigation. State consumer privacy laws impose obligations on sharing personal data without imposing use restrictions. What to Look Out For.

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Retail Customer Data Information Consumer 258

ROI Revolution

JUNE 24, 2021

Today, Google announced that the deprecation of third-party cookies will be delayed until late 2023. Google plans to have third-party cookies completely phased out on Chrome over a three-month period starting in mid-2023 and ending in late 2023. ” The delay will also provide some relief to advertisers and publishers.

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Sailthru

MAY 12, 2023

The 2023 Consumer Trends Index surveyed more than 6,000 people across the world about their purchase patterns. Personalization Consumers in 2023 expect true personalization from their favorite brands. Data privacy policies around the globe require explicit consent from users. Never forget the “opt-out” button.

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Consumer Marketing Webinar Subscription 78

Retail TouchPoints

MAY 8, 2023

After a slower-than-expected 2022 holiday season, many retailers have tightened their budgets in 2023. And with retargeting on social channels more difficult due to privacy changes from Apple and Google, marketers are turning to Demand-Side Platforms (DSPs) in order to run retargeting campaigns, using their own first-party data.

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Marketing Technology Social Media Recommendation 311

Retail TouchPoints

JUNE 22, 2023

[Editor’s Note: This story was updated on June 22, 2023 at 3:00 pm to include Amazon’s response to Senator Sanders’ investigation.] A previous suit claiming that Amazon’s Ring doorbell cameras had been used to spy on some customers was settled on May 31, 2023 for $5.8 Amazon was cited by the U.S.

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Retail TouchPoints

JANUARY 15, 2024

Artificial intelligence dominated headlines and water cooler conversations in 2023, and 2024 is looking to be no different (if the conversations and showcases at CES and NRF’s Big Show are any indication). 2023 was a period of experimentation for retailers, and many invested dollars learning where generative AI could have the biggest impact.

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Retail TouchPoints

APRIL 11, 2024

In a recent study sponsored by Nvidia, 69% of retailers that used AI in 2023 reported that it increased revenues, and 72% said it reduced operating costs. And since synthetic data is anonymized, they could do this without compromising consumer privacy.

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Retail Mobile Consumer Operations 282

Ecommerce Platforms

MAY 15, 2023

The company is compliant with the EU-US Privacy Shield guidelines, and it also uses HTTPS security to help keep your details safe. Plus, the product makes it easy to monitor shipments and deliver excellent customer service, without compromising on privacy and security. Go to the top Is Shippo Legit? out of 5 stars.

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