Navigating Google’s Third-Party Cookie Purge [Next Steps for Advertisers]
CPC Strategy
JANUARY 29, 2024
Privacy Navigating Google’s Third-Party Cookie Purge [Next Steps for Advertisers] By Tinuiti Team Jan 30 2024 The long-expected crumbling of third-party cookies has begun. Third-party cookies allow advertisers to track users across the internet (cross-site) and target advertising wherever that user goes. This represents less than 0.5%
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