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2024 Predictions and Trends in B2B Ecommerce: Navigating the Digital Evolution

Retail TouchPoints

As 2024 unfolds, the B2B ecommerce sector is undergoing significant transformation driven by technological advancements and shifting buyer behaviors. Navigating digital transformation in 2024’s B2B ecommerce landscape hinges on a deeper comprehension of AI, omnichannel strategies and social commerce.

B2B 238
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Microsoft Takes Aim at Google, Amazon with Plans to Build ‘Omnichannel Retail Media Platform’

Retail TouchPoints

Microsoft is gearing up to take a bigger piece of the growing retail media pie with the debut of a suite of new capabilities through its PromoteIQ marketing platform, which the company acquired in 2019. alone by 2024, accounting for 20% of total digital ad spend, according to Insider Intelligence.

Insiders

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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

By 2024, annual paid ad spend is projected to hit $109.1 It will be nearly double that in 2024. of CMOs report increased acknowledgement from customers of companies’ attempts to “do good.”. The athleisure market now makes up 20% of all apparel sales and is expected to grow by as much as $81 billion from 2020 to 2024.

eCommerce 197
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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

How the pandemic has changed how companies do privacy. The pandemic brought an increase in privacy initiatives for companies around the globe. 35% of companies say that the benefits they experienced from adopting new privacy initiatives were worth at least doubled the amount they invested in them in 2020. November 18.

eCommerce 148
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How Coronavirus (COVID-19) Is Impacting Ecommerce [June 2021]

ROI Revolution

By 2024, annual paid ad spend is projected to hit $109.1 It will be nearly double that in 2024. of CMOs report increased acknowledgement from customers of companies’ attempts to “do good.”. The athleisure market now makes up 20% of all apparel sales and is expected to grow by as much as $81 billion from 2020 to 2024.

eCommerce 158
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How Coronavirus (COVID-19) Is Impacting Ecommerce [July 2021]

ROI Revolution

By 2024, annual paid ad spend is projected to hit $109.1 It will be nearly double that in 2024. of CMOs report increased acknowledgement from customers of companies’ attempts to “do good.”. The athleisure market now makes up 20% of all apparel sales and is expected to grow by as much as $81 billion from 2020 to 2024.

eCommerce 148
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How Coronavirus (COVID-19) Is Impacting Ecommerce [May 2021]

ROI Revolution

By 2024, annual paid ad spend is projected to hit $109.1 It will be nearly double that in 2024. of CMOs report increased acknowledgement from customers of companies’ attempts to “do good.”. The athleisure market now makes up 20% of all apparel sales and is expected to grow by as much as $81 billion from 2020 to 2024.

eCommerce 148