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Predictions 2024: Exploration Generates Progress 

Forrester eCommerce

Our message to clients for 2024 is simple: Don’t wait. Read Predictions 2024 to discover why you need to move on genAI now, plus our takes on dozens of other critical topics.

Other 538
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2024 Security Recommendations: Tackle Change Head On

Forrester eCommerce

We recently published the Top Recommendations For Your Security Program, 2024 report for CISOs and other senior cybersecurity and technology leaders. In 2024, our recommendations fall into three major themes for security leaders: Changing tech.

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Predictions 2024: With The Right Preparation, Your Organization Can Win Trust While Others Lose It

Forrester eCommerce

A focus on fundamentals such as empathy and accountability will equip companies to earn and keep trust in 2024. Read our predictions.

Other 374
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Ads Coming to Prime Video in 2024, but Amazon Promises ‘Meaningfully Fewer’ than on Other Streamers

Retail TouchPoints

Amazon is following the lead of nearly every other streaming service — including Disney+ , Netflix and HBO’s Max — in announcing that it will begin running ads on its programming in early 2024. The company also promised that it would not increase the price of Prime membership in 2024. “To

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The Personalization Playbook: 2024 Strategies

The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

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The 2024 Brand Experience Award Winners are…

Retail TouchPoints

2024 Brand Experience Award Winners Category: Customer Retention & Loyalty DSW Hy-Vee, Inc. Garnering more than 200 nominations, the Retail TouchPoints editorial team assessed all entries and selected winners based on various guidelines, including: overarching strategy, creative approach, tactical execution and overall results.

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AI Remains Transformative Within the Ecommerce Space in 2024

Retail TouchPoints

In 2024, AI will continue making retail and commerce more customer-centric through conversational commerce tools. Ecommerce teams have already begun leveraging GenAI for content writing, and there are other entry points for those testing the technology.

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