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Participate in the 2024 B2B Event Trends Survey: Unlock Valuable Insights for Your Organization

Forrester eCommerce

Forrester’s B2B event trends survey is back and we invite you to participate! Everyone completing the survey will gain access to the latest market trends and crucial information on building an audience-centric, integrated event strategy within their organization.

B2B 403
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PayPoint launches retailer survey 2024

TalkingRetail

PayPoint has announced the opening of its annual survey across the company’s 28,000 strong UK retailer partner network.

Retail 59
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AI Isn’t Going Anywhere: How Retailers Plan to Deploy the Tech in 2024

Retail TouchPoints

Artificial intelligence dominated headlines and water cooler conversations in 2023, and 2024 is looking to be no different (if the conversations and showcases at CES and NRF’s Big Show are any indication). But many of these tasks may just represent the low-hanging AI fruit.

Retail 298
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In 2024, B2C CMOs Want The Most Help With These 5 Areas

Forrester eCommerce

Knowing that they can’t go it alone, we asked what areas they foresee needing the most external help with in 2024. We provided a list of 30 items in Forrester’s Q4 2023 B2C Marketing CMO Pulse Survey from which 171 US marketing […] As champions of the customer, CMOs are pulled in all sorts of directions.

B2C 228
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Retail Crime Survey 2024: more industry reaction

TalkingRetail

British Retail Consortium’s (BRC) recently issued Retail Crime Survey 2024 shed more light on a serious, ongoing and escalating problem for many convenience retailers.

Retail 52
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2024 Consumer Research Reveals Valuable Insights

Salsify

Salsify publishes its 2024 consumer research report — a survey of 2,700 U.S. respondents — highlighting the latest consumer trends and the intricacies of the modern buying journey.

Consumer 158
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Klaviyo Email Marketing: 5 Reasons They Stand Out in 2024

Groove

In 2024, email marketing is far from dead. Email subscribers now expect interactive experiences such as surveys, quizzes, polls, and more, all from their inbox. Contrary to popular belief, it continues to evolve.

Marketing 370