Inflow Insights

MARCH 26, 2020

Our experience with data analysis like this has shown that Google ad campaigns should target the best performing products and layer in as many bidding levers (or “segments”) as possible to optimize that targeting. We needed to find a way to bake this data into our analysis for optimizing the account.

PPC 130

PPC eCommerce Conversion Optimization Social Media 130

Smile.io

MAY 18, 2023

Instead, set your store up for long-term success by making a clear plan on how you will approach marketing–also known as a marketing strategy. What is a marketing strategy? An ecommerce marketing strategy is the guiding light that will inform all of your future promotional campaigns.

eCommerce Marketing 53

eCommerce Marketing eCommerce Marketing Social Media 53

Onilab User Guides

DECEMBER 28, 2018

And, if you fail to integrate it with your marketing strategy, you’re likely to lose the race to survive in the ever-growing online retail ecosystem. Here is how to build a strong data-driven e-commerce marketing strategy that really works. Adopt a Holistic Data Analysis Strategy.

eCommerce Marketing 40

eCommerce Marketing eCommerce Marketing Social Media 40

Inflow Insights

JUNE 9, 2021

But, with such a fast-growing list of eCommerce marketing automation systems available, how do you decide which one is best for your business? We present our marketing automation comparison guide. Features to Compare in Marketing Automation Software. Inflow’s eCommerce Marketing Automation Software Comparison.

eCommerce Marketing 81

eCommerce Marketing eCommerce Marketing Payment Services 81

Salsify

AUGUST 22, 2023

In ecommerce, the stakes are constantly changing. Competition is healthy, but you have to know what your competitors are doing in order to compete. New brands and retailers crop up every day, and according to Shopify , one in every five retail sales will be made online by the end of 2023.

eCommerce 78

eCommerce Shopify Retail eCommerce Marketing 78

Jumpshot

JANUARY 17, 2017

Read on for our full data-driven shopping analysis. Lululemon is losing market share to the new activewear brands. Bottom line: Our market share analysis for women’s athletic wear brands’ online sales yielded unique insights on the yearly and monthly level. The post Which athletic brand is gaining market share?

Marketing 111

Marketing Apparel Information eCommerce Marketing 111

ESW

APRIL 30, 2019

In the world’s largest eCommerce market, China, for instance, e-wallets now [account] for 62 percent of overall payments,” writes Eileen Yu at ZDNet. The post Trends Analysis: Which Consumers Are Moving on From Credit Cards? Asia is also seeing widespread usage of new payment options. “In

Consumer 113

Consumer Payment Services Payments Cryptocurrencies 113

ROI Revolution

AUGUST 5, 2021

As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. In this report , uncover full-funnel strategies, an in-depth analysis of programmatic ad types, & more to unravel the mysteries behind programmatic. Tips for Getting Started. on all of your seasonal sales.

eCommerce Marketing 78

eCommerce Marketing Marketing eCommerce Gifts 78

Algopix

OCTOBER 13, 2023

In this comprehensive blog post, we’ll explore the world of selling on Walmart’s eCommerce platform and delve into how Algopix, a powerful eCommerce market research tool, can empower sellers to thrive in this competitive marketplace. This is where Algopix comes into play.

Shipping Costs 121

Shipping Costs eCommerce Fulfillment eCommerce Platforms 121

ESW

JANUARY 21, 2019

McKinsey researchers Tony Chen, Ken Fenyo, Sylvia Yang and Jessica Zhang report that the subscription eCommerce market has grown by more than 100 percent annually since 2013. Ashwin Ramasamy , CMO of eCommerce market intelligence firm PipeCandy, predicts that the model will remain niche at best. The reason?

Subscription 74

Subscription eCommerce Customer Experience Omnichannel 74

RTP blog

NOVEMBER 29, 2019

digital revenue will grow 13% year over year (YoY) this holiday season, according to Salesforce Commerce Cloud data. New Variables And Risks The stakes are, as ever, high in the cutthroat global e-Commerce market.

eCommerce 195

eCommerce eCommerce Marketing Shipping Costs Social Media 195

Groove

MARCH 24, 2022

Selecting an eCommerce marketing agency for your BigCommerce online store is a crucial step in achieving your eCommerce goals. As an Elite BigCommerce Partner Agency , our certified team is available to assist in growing your mid-market business with BigCommerce Enterprise. What Is An eCommerce Marketing Agency?

BigCommerce 195

BigCommerce B2C eCommerce Marketing B2B 195

Retail TouchPoints

NOVEMBER 1, 2023

Unfortunately for all of us in the industry, the problem of chargeback fraud continues to grow, and for several reasons: The Growth 0f Ecommerce First, ecommerce continues its rapid expansion. Here are statistics as proof: revenue in the ecommerce market is projected to reach $3.64 trillion in 2023.

Merchant Services 257

Merchant Services Payment Services Payments eCommerce 257

Retail TouchPoints

SEPTEMBER 21, 2022

With the rigid constraints of CBD marketing and advertising, paired with a highly coveted target audience, many brands have turned to new technologies such as computer vision and AI-powered image analysis software. Leveraging AI-Based Development of In-Store CBD Displays.

Consumer 254

Consumer Social Media Technology eCommerce 254

Jumpshot

FEBRUARY 28, 2017

The benefits of knowing your customer apply across all marketing activities because the more you know about your customer’s online activity and experience across touchpoints , the better you can personalize your offering to them and become more customer-centric. Understand the full customer journey, online and offline.

Mobile 68

Mobile Customer Consumer Customer Experience 68

Algopix

MAY 13, 2023

This can help you establish your brand as a trusted and recognized player in the international e-commerce market. New market opportunities International expansion can help you tap into new market opportunities, which may not be available in your home market.

eCommerce 78

eCommerce Payment Services eCommerce Marketing Social Media 78

Retail TouchPoints

NOVEMBER 10, 2022

Global ecommerce rose from 15% of total retail sales in 2019 to 21% in 2021. It now sits at an estimated 22% of all sales, according to a 2022 Morgan Stanley global ecommerce forecast report , which notes that “Over the long term, the ecommerce market has plenty of room to grow and could increase from $3.3

Consumer 298

Consumer eCommerce Marketing Retail 298

lateshipment

MAY 30, 2023

Social Listening and Sentiment Analysis In general terms, social listening is an extension of brand monitoring (where you can keep track of every social mention of your brand), along with each and every necessary social media conversation that includes products that you sell and competing brands.

Social Media 130

Social Media Technology eCommerce Shipping Costs 130

Retail TouchPoints

FEBRUARY 17, 2022

As anxious, confined populations turned to online transactions for nearly all they needed — spurring regional ecommerce market growth of 37% — the formidable terrain, notorious traffic and weak infrastructure have meant woefully long delivery times for more than just the non-essentials. The recent $5.25

eCommerce 327

eCommerce eCommerce Marketing Technology Fulfillment 327

Ecommerce Platforms

APRIL 8, 2019

It was known for having a great historical analysis feature. Before we part ways, do let us know what you think in the comments section below and don’t forget to share the love (: The post Twitter Automation: The Ultimate Guide for Ecommerce Marketers appeared first on Ecommerce Platforms. But sadly, Topsy was shut down.

eCommerce Marketing 91

eCommerce Marketing Marketing eCommerce Social Media 91

eCommerce CEO

NOVEMBER 23, 2018

When it comes to analyzing ecommerce markets, there’s one thing that matters the most. It’s product/market fit. Even if you are an idea guru that can come up with 50 good ideas in your bathroom, it is essential that you find product/market fit to validate demand. Research CAGR To Validate Long-term Market Growth.

eCommerce Marketing 81

eCommerce Marketing eCommerce Marketing Social Media 81

Ecommerce Platforms

MAY 16, 2022

In short, Adscale is a cloud-based marketing, advertising, SMS messaging , E-mail campaigns, and data solution best suited to e-commerce marketing managers, ad agencies, private advertisers, and PPC managers (pay-per-click). .

eCommerce 211

eCommerce Shopify Merchant Services Channel 211

Optimizely

NOVEMBER 16, 2017

Data is at the core of all ecommerce marketing today. Data allows you to measure the success of your email marketing campaigns; shows you what ads are performing well; measures traffic coming to your website; and helps you understand what products are most popular with your buyers. Too many marketing platforms.

B2C 150

B2C Marketing Customer Data eCommerce Marketing 150

Optimizely

DECEMBER 19, 2017

Everyone understands that collecting customer data is a vital part of ecommerce marketing, however, not everyone collects and analyzes data effectively. Most ecommerce businesses have at least three different personas they consider when setting their B2C marketing strategy. Create an informed ecommerce marketing strategy.

Customer 300

Customer eCommerce B2C Fashion 300

Omnisend

JUNE 16, 2021

Instead of focusing on open rates, we encourage ecommerce marketers to adopt the RFM model. Thus, as a marketer, you can adjust your communication and offers based on the RFM analysis. What are the Benefits of RFM for Ecommerce Marketers? An RFM analysis does not need to be complicated. What is RFM?

eCommerce Marketing 78

eCommerce Marketing Customer Retention eCommerce Customer 78

Retail TouchPoints

JANUARY 8, 2024

This approach to real-time data analysis is designed to flag anomalies in both customer and employee data that are impacting shrink and profitability before they become costly. He has more than 20 years of experience bringing disruptive and innovative solutions to market in B2B ecommerce, marketing technology and enterprise software segments.

Recommendation 203

Recommendation Omnichannel Shipping Costs eCommerce 203

Retail TouchPoints

NOVEMBER 19, 2020

To create a truly relevant welcome series, ecommerce marketers need to send messages that match customers’ intentions. If a shopper has visited an ecommerce site and left an item in a cart, for example, that makes it easy — brands know what kind of product they are interested in. Identifying a Customer’s Intent.

Retail 282

Retail Channel Internet Retail Social Media 282

Prisync

NOVEMBER 14, 2017

As hard core pricing data geeks, we obviously spiced up this exclusive analysis with Prisync ‘s data from the market and detected the major e-commerce sites that participated in Singles Day 2017, and eventually came up with this report showing us what exactly happened in European E-Commerce Market on Singles Day 2017.

eCommerce 66

eCommerce eCommerce Marketing Consumer Electronics Electronics 66

Retail TouchPoints

MARCH 9, 2021

While Western firms might see China as a source of competition, the flipside is that it also provides a huge ecommerce opportunity for U.S. The Chinese ecommerce market was forecast to hit $1.62 Being found on Baidu is going to be key to driving traffic to your ecommerce site. retailers and brands.

eCommerce 209

eCommerce SEO Social Media Reference 209

Ecommerce Guru

MAY 23, 2022

Today, we can see high competition in the ecommerce business marketers, and there’s simply too much for one marketer to handle: multiple ad channels, social media accounts, emails, tracking, analysis, testing, etc.

eCommerce 52

eCommerce Social Media eCommerce Marketing Channel 52

Omnisend

JANUARY 23, 2023

Email marketing Ignite Visibility will take your email marketing to the next level through effective strategizing, continuous monitoring, testing, and analysis. Pay-per-click They’ll carry out a PPC audit of your business and create a custom strategy that integrates with your other marketing channels. They use PPC 2.0,

Marketing 166

Marketing Social Media SEO PPC 166

ChannelAdvisor

APRIL 3, 2023

And be sure to download a complimentary copy of eMarketer’s new Global Retail E-Commerce Forecast report for the outlook through 2026 and expert analysis to help you plan ahead for this year and beyond.

eCommerce 52

eCommerce eCommerce Marketing Fulfillment Channel 52

ChannelAdvisor

APRIL 3, 2023

And be sure to download a complimentary copy of eMarketer’s new Global Retail E-Commerce Forecast report for the outlook through 2026 and expert analysis to help you plan ahead for this year and beyond.

eCommerce 52

eCommerce eCommerce Marketing Fulfillment Channel 52

Kissmetrics

AUGUST 8, 2017

Perform the “Search Term Analysis” in your paid search platform. The analysis consists of the following: Search terms triggered by keywords. An analysis of their relevancy and KPIs. Here’s an example of how we use scripts to present search term data in a format we find to be effective and quick: Example of Query Analysis Script.

eCommerce Marketing 240

eCommerce Marketing Automotive Improvements eCommerce 240

Retail TouchPoints

JANUARY 3, 2024

In the rapidly expanding ecommerce market, projected to reach $3 billion in 2023, a significant 20% to 30% of online purchases end up being returned. At the heart of this strategy is the analysis of customer return patterns.

Retail 250

Retail Shipping Costs Improvements Customer Experience 250

TradeGecko

JUNE 28, 2017

If you’re an eCommerce business owner who has recently introduced a digital marketing plan, you’re probably asking yourself: “How do I know if it’s really working?” After all, when you decide to leverage digital marketing to grow your business, you want to make sure your time and money is being invested appropriately.

eCommerce Marketing 87

eCommerce Marketing eCommerce Marketing 87

Omnisend

SEPTEMBER 14, 2021

As if preparing for the Black Friday/Cyber Monday weekend (BFCM) wasn’t hard enough already, ecommerce marketers now have to contend with the loss of their contacts’ open rate and location-based data with iOS 15. Analyze contacts using RFM analysis. Reading Time: 6 minutes. Keep contacts engaged during post-purchase stages.

Channel 148

Channel Recommendation Marketing Customer 148