Store Growers

MAY 1, 2019

I use a lot of ecommerce benchmarks in my client projects. This article bundles all of the different research and reports that I have collected over the years. These ecommerce metric benchmarks are meant to give you direction, not a hard target. Email marketing. Ecommerce Average Order Value. Traffic sources.

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Shopping Signals

MARCH 16, 2023

Are you an ecommerce store owner looking for ways to increase traffic and boost sales? Unfortunately, many ecommerce store owners focus solely on paid traffic, without realizing the risks involved. In this article, we’ll take a look at the risks of focusing solely on paid traffic and ignoring SEO for ecommerce.

SEO 52

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Store Growers

APRIL 16, 2023

Finally, auction insights helps you evaluate how each keyword is performing, which helps you improve your keyword statistics on unique metrics related to keyword assessment, such as CPA and Quality Score. What’s the Best Way to Use Auction Insights to Your Advantage? Is Using Auction Insights Worth a Shot?

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PPC Improvements Games Information 91

BigCommerce

JULY 2, 2018

If you are in a market category that has active searches, pay to get seen and fight for conversions. Email marketing keeps our customers engaged and informed as to new products, deals and sales. If you can create something truly worth talking about, it’s easier to market it. PPC & organic are a winning combo.

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Store Growers

JULY 29, 2020

In this article, I want to show why most businesses fail to grow their business with Google Ads. Branded Search: The Holy Grail Of Ecommerce. The ideal scenario for an ecommerce business is that new customers find you. Take this Search Ad by Purple: It’s no surprise that every ecommerce brand would like more searches like this.

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Inflow Insights

APRIL 13, 2021

When you’re in Facebook marketing, the last thing you want is to invoke the wrath of the Zuckerberg machine. As an eCommerce brand specializing in bloating solutions, Atrantil wanted our guidance in growing their supplement brand and social media marketing campaigns. Why meeting those requirements is so important.

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Kissmetrics

JANUARY 20, 2021

That’s exactly what we’ll cover in this article. Knowing this, should marketers really worry about organic reach? It also happens to be the linchpin of any successful marketing campaign. Social media marketing should show your funny or creative side like Nutella. There are more than 3.5 billion active social media users.

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Inflow Insights

JULY 13, 2021

Editor’s note: This blog was originally published in 2016 and has been edited to maintain accuracy and adherence to modern email marketing practices. It’s no secret that email marketing is the driving force behind crucial recurring customer sales. Why Focus on Email List Growth in Your Marketing Strategy? Let’s dive right in.

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Kissmetrics

JUNE 23, 2021

If you’re using paid advertising as part of your marketing campaign, you need to be creative and strategic. Using the tool for your marketing plan and business goals is simple: Enter your target keyword and scroll to the bottom. is an ineffective headline that won’t encourage a high CTR or meet your marketing objectives.

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Store Growers

MARCH 1, 2018

Reading and doing the work in that article makes the approach described in this post a lot faster. This article is a pretty long one, so here is an outline to make it easier to follow along. If you’re in very competitive markets with giants like Amazon bidding against you, having great ads can really help you stand out.

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Store Growers

MARCH 1, 2018

Reading and doing the work in that article makes the approach described in this post a lot faster. This article is a pretty long one, so here is an outline to make it easier to follow along. Even in competitive markets, if you’ve got firms like Amazons bidding against you, having great ads can really make the difference.

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Shipping Costs Article Information Blog 70

Store Growers

MARCH 9, 2021

So in this article, we’ll look at which campaigns they’re running, what they’re spending and what they are making! From the campaign names we can also learn that they all use target CPA as a bidding strategy. As compared to Facebook Ads, where a “ presell article ” approach is often used.). (As Let’s dig in!

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Store Growers

MAY 28, 2019

So in this article, I’ll take you through the basics of CPC bids and bidding strategies, show you pros and cons of each of them and give you some practical tips to implement them in your campaigns. Target CPA. This bidding strategy uses your CPA (or cost per action). How to set up Target CPA.

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Store Growers

MARCH 9, 2020

For many ecommerce businesses, Google Ads is one of the main marketing channels. In some research studies , Google Ads accounts for as much as 18% of all ecommerce revenue. So in this Google Ads guide for ecommerce businesses, I’ll take you through the whole platform and show you what to focus on for maximum impact.

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BigCommerce

FEBRUARY 1, 2018

Or, rather, your best offense is knowing your competition thoroughly and differentiating yourself in the market. Then, you’ll want to get a good understanding of your product market and the overall trends driving that market. All of this will help you to easily find the holes in the market. Note where they are selling.

Shipping Costs 411

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Store Growers

AUGUST 5, 2022

So in this article, I’ll guide you through how I conduct a Google Ads audit. But if you manage your own Google Ads account, you can definitely use this article to perform a self-audit! In preparation for this article, I ran a poll on Twitter asking Google Ads service providers if they provided audits. Let’s get started!

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eCommerce Shipping Costs Merchant Services Document 172

Inflow Insights

FEBRUARY 27, 2019

Are eCommerce brands too dependent on paid advertising? This is an assertion that has been floating around in marketing and startup circles lately. In particular, we’re seeing a slew of new venture-backed eCommerce startups emerge with a glut of investor cash available to spend aggressively on advertising.

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Store Growers

FEBRUARY 14, 2022

In this article, we’ll show you why that is. So if you’ve drank the Smart Shopping Kool-Aid, things are about to change and you have to pay very close attention to the rest of this article. We’ll look closer into the exact impact later in this article. Performance Max campaigns are taking the world of Google Ads by storm.

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Recommendation Article Merchant Services Other 245

Blue Winston

NOVEMBER 2, 2020

It’s crucial for every business owner to know about multiple options Google provides to enhance their e-Shop’s performance. Don’t worry, this article covers everything you need to know! Maximize conversion value Do you want to spend your entire budget instead of a specific CPA? Maybe you want to be in control of something.

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eCommerce Definition Fulfillment Article 59

Kissmetrics

SEPTEMBER 24, 2020

So why not make the most of this opportunity and use Facebook to market your products and services for generating leads and driving sales? Over 80% of social reference to e-commerce sites came from Facebook. Neil is one of the most successful, ubiquitous digital marketers you can find. billion people on a single platform.

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Inflow Insights

JUNE 9, 2020

Marketing audits have evolved as websites and online businesses have grown in complexity. A comprehensive marketing audit takes the individual aspects of an online business and breaks them down into different audits that provide deeper insights into how a business is performing. Each Step of a Marketing Audit.

PPC 82

PPC Marketing SEO Shipping Costs 82

ROI Revolution

JULY 9, 2019

If you manage or even remotely work on an ecommerce site, then you’re familiar with product feeds and product feed optimization. But if you’re just getting started in the ecommerce realm or have colleagues who work with product feeds a lot, you may want to glean a better understanding. What Are Product Feeds?

Social Media 68

Social Media SEO Information Management 68

ROI Revolution

FEBRUARY 23, 2023

We’ll be keeping this article updated with the latest and most noteworthy news about Performance Max campaigns, reporting, and more to ensure you’re set up for success with the new platform. Bookmark this article and keep checking back for more updates! Ask yourself what you’re trying to accomplish with your campaign.

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BigCommerce

JULY 3, 2017

In reading this article, you’ve begun a journey into the passions, success stories and advice of more than 200 American business owners trying to make ends meet while they make life a little sweeter for those around them. In 1999, Paul’s son Pete created the first Fox Creek Leather website and we have been an ecommerce store ever since.

BigCommerce 209

BigCommerce Social Media Beauty and Health Shipping Costs 209

SellBrite

NOVEMBER 3, 2020

The good news is, you don’t need a big budget or a lot of experience to be successful with Etsy marketing. Here’s what you need to know to start marketing on the four most important platforms for Etsy sellers: Etsy, Pinterest, Facebook, and Instagram. Etsy Platform Marketing. Pinterest Marketing. Etsy SEO is not.

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CPC Strategy

JANUARY 29, 2024

In this article, we explore Snapchat’s unique advantages as a social advertising platform, how to get started with building your Snap ads campaigns, and a breakdown of the different Snapchat ad types, targeting options, creative types, and more. Snapchat is currently offering $375 in credit for new advertisers who spend at least $350.

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