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How to Run a Cohort Analysis in Google Analytics to Better Segment Your Traffic

Kissmetrics

Google Analytics is a staple in every experienced digital marketer’s set of tools. Google defines it as a group of users who share a common characteristic, identified by an Analytics dimension. For example, cohorts in Google Analytics are grouped based on Acquisition Date , or the users’ first visit to your site.

eCommerce 350
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eCommerce SEO Strategy: 10 Essential Tips for 2019

Groove

With frequent algorithm changes, new search engine feature updates and conflicting advice, many e-tailers are unsure of where to start with eCommerce SEO. That’s why we’re pulling back the curtain on a few of our tried-and-true eCommerce SEO strategies for 2019 that can drive serious results. Optimize for Mobile.

SEO 271
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How to Build a Customer Base with a Great Post-purchase CX Strategy

lateshipment

Why Prioritizing Acquisition over Retention May Not Be the Best Move to Make When It Comes to Building a Customer Base ‘X’ is an e-commerce company that deals with fast fashion and focuses only on acquiring new customers through heavy discounting and advertising. Still not convinced? Here are some metrics that speak for themselves.

eCommerce 130
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E-commerce SEO: The Definitive Guide for Small Businesses?

VTNS Solutions

There are over 26 million e-commerce sites across the globe and counting. Well for one, at least a hundred different e-commerce stores are selling the same product or offering the same service as you. This is where e-commerce SEO comes in. Looking for a reliable SEO service for your ecommerce website?

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Best 20 eCommerce Customer Relationship Management (CRM) Systems of 2023

Algopix

Welcome to our comprehensive guide on the best eCommerce CRM systems. In today’s competitive online marketplace, effectively managing customer relationships is crucial for the success of any eCommerce business. Why is CRM Important for eCommerce Businesses? What Is a Customer Relationship Management System?

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10 Practices for Wix SEO

Kissmetrics

This article details ten SEO best practices that can improve your Wix website rankings. In addition, it gives you: easy-to-follow tutorials tracking capabilities access to numerous SEO articles. You can find the Wix SEO Wiz by going to “Marketing & SEO” and then “Get Found On Google” from your site’s dashboard.

SEO 290
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1,018 Brands Disclose Their Holiday Ecommerce Plans: How Do You Stack Up?

BigCommerce

There are plenty of online articles out there –– heck, we even ran one –– where industry experts and influencers advise of which seasonal marketing strategies online brands and ecommerce marketers should use to ensure their store gets a fair share of the holiday ecommerce revenue. When Holiday Ecommerce Sales Spike.

eCommerce 410