Kissmetrics

AUGUST 31, 2021

Content Marketing. If you have been reading about digital marketing for a while, you must have heard the term “content marketing.” Content marketing strategies often include blog posts, podcast episodes, infographics, YouTube videos, downloadable PDFs, etc. Content marketing isn’t limited to blog posts.

SEO 357

SEO Social Media Blog Article 357

Groove

JANUARY 19, 2022

The term " eCommerce customer journey" encompasses the various stages in which customers interact with an online store, from when the person became aware of the brand and its products and/or services all the way until the time they checkout and purchase the items in their online shopping cart. Phase 2: Education & Consideration.

eCommerce 370

eCommerce Merchant Services Customer Payment Services 370

Kissmetrics

OCTOBER 5, 2021

As a marketer or business owner, you know email marketing is a powerful tool. You might have already implemented email personalization to some extent, like addressing customers personally, but you can take it further. This article looks at 15 email personalization techniques you can apply to your marketing.

eCommerce 334

eCommerce Recommendation Customer Data Marketing 334

Kissmetrics

AUGUST 18, 2021

This in-depth article will guide you on monetizing your new blog. Offer Coaching Service to Motivated Clients. It doesn’t matter when you started blogging or how much experience you’ve gained in that time — offering a coaching service to motivated clients can bring in money. Well, the benefits are enormous.

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Blog Books Merchant Services Social Media 359

Kissmetrics

JANUARY 26, 2021

You could also scan documents and upload them to a cloud-based storage service , or simply save them on your computer (be sure to back up your computer regularly!). While they take up a lot of your time and resources, it’s time well spent if it keeps them happy and pleased with the services you have to offer. Tame Your Email Inbox.

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Payment Services Document Article Social Media 351

Kissmetrics

MARCH 22, 2021

If you don’t take the right approach to PR, marketing, and advertising, it won’t be long before you have to shut your doors. We’ve hand-selected the best tools and services to generate buzz about your new business. Are you in the market for high powered PR software that drives serious results? Help a Reporter Out (HARO).

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Social Media Books Article Information 300

Kissmetrics

SEPTEMBER 24, 2019

And if your product or service helps answer those questions, you’ll see a boost in conversions. For this example, I typed in the word “marketing”. Such as: Why is marketing important? What marketing does? How marketing works? How marketing and sales work together? How many marketing emails should you send?

SEO 264

SEO Article Shopify Marketing 264

Kissmetrics

DECEMBER 16, 2021

Targeted Google and Facebook Ads have their place, but there are plenty of free ways to market online. I’m going to share a list of all the free tools and strategies that can help you compete with major conglomerates through content marketing. Seventy percent of customers prefer articles to ads according to research.

Small Business Retail 360

Small Business Retail Marketing Social Media SEO 360

Ecommerce Platforms

APRIL 20, 2021

It can be very tricky when deciding which marketing avenues are the best for your ecommerce business. In this article, we'll explore two marketing strategies that have a very positive impact on ecommerce retailers. What is Email Marketing? To do email marketing well you need to consider the following elements.

Marketing 211

Marketing Mobile Live Chat eCommerce 211

Kissmetrics

MARCH 16, 2021

billion social media users worldwide, social media marketing cannot be ignored. Savvy marketers know social media is a vital part of every marketing campaign. Even marketing stars know that strategizing and managing even a few social networks can be overwhelming without the right management social media tools in place.

Social Media 312

Social Media Marketing Article Blog 312

Kissmetrics

SEPTEMBER 21, 2021

Looking for a new way to research or find content ideas for your marketing content ? Google Scholar is a search engine for scholarly literature at major academic publishers and university presses that lets you find articles or citations on the topic of your choice. Let’s get started! How Does Google Scholar Work?

Food and Beverages 299

Food and Beverages Article Document Marketing 299

Kissmetrics

AUGUST 16, 2021

Lead generation is the process of creating consumer interest in your products or services. With lead generation, you can attract leads (your potential customer) into a marketing software system with the hope of nurturing them through the buying process. A lead is a person who indicates an interest in your product or service.

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Webinar Social Media Blog Books 349

Groove

NOVEMBER 25, 2019

HubSpot is a cloud-based, software-as-a-service company that offers a full stack of marketing, sales, and service software for your business. This has allowed HubSpot to expand its service offerings - keeping its customers, and their customers, as the main focus. The Evolution of Inbound Marketing. HubSpot Tools.

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BigCommerce B2B eCommerce Marketing 312

Kissmetrics

MARCH 24, 2021

The advent of P2P file-sharing and streaming services changed music forever. Does that mean music marketing is dead? Beyond that, you need to get your music marketing spot on. What Is Music Marketing? It can be about artists marketing the music they create. 10 Tips to Improve Your Music Marketing.

Marketing 309

Marketing Social Media Books Article 309

Groove

MARCH 20, 2020

The downside with this advancement, however, is that creating an eCommerce marketing strategy is becoming difficult for brands. Creating A Successful eCommerce Marketing Strategy. Or opted into a higher-level of service? All of these things happen to be some of the benefits of using the inbound marketing methodology.

eCommerce Marketing 332

eCommerce Marketing eCommerce Marketing Blog 332

Kissmetrics

SEPTEMBER 18, 2020

But sometimes, finding the email address of someone you’d like to communicate with can be such a hassle. Today, I’ll show you how to get anyone’s business email address and teach you how to follow up with them effectively. Why Would You Need to Find Someone’s Email Address? The problem is, most marketers are doing it wrong.

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Social Media B2B Books Article 283

Kissmetrics

FEBRUARY 19, 2021

While we don’t have a crystal ball, it’s entirely possible to gain a little insight into how the market is evolving and how the changes affect your long-term business planning. The more you know about market trends, the better you can leverage them to your advantage and get a head start on your competition. Email is Trendy Again.

Social Media 361

Social Media Payment Services eCommerce Multichannel 361

Kissmetrics

JANUARY 27, 2021

It’s a series of articles you publish regularly. Just like your typical email newsletter , your LinkedIn newsletter should concentrate on the same topic. When they do, they get in-app and email notifications that you’ve just published a newsletter. So what’s the difference between an article and a LinkedIn newsletter?

Social Media 285

Social Media Article B2B Marketing 285

lateshipment

MAY 21, 2020

It’s normal that when you’re sending a lot of customer service emails to your clients, you might occasionally make a blunder like forgetting an attachment or addressing someone the wrong way. Here’s a checklist for you to ensure you’re writing great customer service emails and avoiding gaffes. Use the customer’s name.

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Customer Seminar Shipping Information 246

Kissmetrics

OCTOBER 8, 2020

If you’ve ever led a marketing team, you know it’s easy to get overwhelmed by tasks and plans. Numerous blog posts, social media marketing campaigns , and emails crowd your pipeline. To solve this problem, consider using a marketing calendar. Why Use a Marketing Calendar? What are their interests?

Marketing 363

Marketing Social Media Document Article 363

Omnisend

DECEMBER 4, 2023

Reading Time: 7 minutes Email bounces can sabotage your marketing efforts and stain your business reputation. Maintaining a low bounce rate is key to achieving high email deliverability and keeping potential domain blacklisting at bay. What is email bounce? An email bounce is an email message rejected by a mail server.

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Definition Subscription Mobile Marketing 148

Kissmetrics

JANUARY 31, 2022

Most e-commerce store owners have no idea how to effectively market their business. Selling products or services online requires a special touch. I’ll walk you through why e-commerce marketing is different, what strategies to use, and we’ll even explore a few e-commerce businesses that are getting marketing right.

eCommerce Marketing 263

eCommerce Marketing eCommerce Social Media Marketing 263

Kissmetrics

MARCH 16, 2021

Email marketing isn’t as trendy as it used to be, but it remains a consistent source of leads and eventual customers for many marketing agencies and businesses. Successful email campaigns rely on robust email marketing lists. In-Email Social Sharing Options. Host A Giveaway. Problem solved.

Marketing 277

Marketing Subscription Webinar Blog 277

Kissmetrics

OCTOBER 5, 2020

Many of the processes we automate involve communications, e.g., email marketing, messaging/chatbots, and social media engagement. It allows you to track conversations and therefore provide better customer service. Services such as Tidio combine customer service bots and live chat on one platform.

Technology 363

Technology Social Media Information Live Chat 363

Kissmetrics

JANUARY 28, 2021

How ow does this relate to marketing? How can you harness the power of gifs to boost your marketing strategy ? In this article, I’ll show you how you can find and use gifs throughout your marketing plan to increase engagement, make your brand relatable, and entertain your audience. Use Gifs in Email Marketing.

Social Media 285

Social Media Events Blog Article 285

Omnisend

MAY 2, 2023

GetResponse: Picking the right email tool for your business Hundreds of email marketing tools exist today, but if you’re in the email marketing space, you would have heard of Omnisend and GetResponse. If you’re that marketer looking to make a decision, this article will make it easy for you!

Live Chat 157

Live Chat Recommendation eCommerce Marketing 157

Kissmetrics

NOVEMBER 24, 2020

In this article, I’ll talk you through how to do that. Luckily, if you have access to the right strategies (like local promotions) and tools (such as messaging services like Podium ), you may still be able to grow your business even in these uncertain times. In fact, you might be your whole customer service team.

Payment Services 363

Payment Services Social Media Live Chat Customer 363

Kissmetrics

NOVEMBER 9, 2020

Here are 7 important eye-tracking studies that give a sneak peek into common browsing patterns and elements of human behavior that all marketers need to know. Unfortunately, from a marketing standpoint, this is a problem because the copy isn’t commanding enough attention. Eye Tracking Shows The Effect of Video on Search Results.

Marketing 357

Marketing Article eCommerce Other 357

Kissmetrics

OCTOBER 13, 2021

Every time you log into Instagram and reply to a DM or share an article on LinkedIn, you’re providing value and social selling. It’s a much softer approach than cold emailing and focuses more on building long-term, authentic relationships than traditional sales techniques. Don’t Neglect Cold Calling or Emailing.

B2B 290

B2B Social Media Shipping Costs Marketing 290

Ecommerce Platforms

JUNE 16, 2023

As you learn from on our Shopify reviews , this platform has consistently squashed competition because of a modern interface, beautiful support options and one of the best app stores on the market. We sprinkled in apps from all categories, ranging from marketing to sales, social media to shipping, and customer service to reporting.

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Shopify Shipping Costs Merchant Services Shipping 211

Omnisend

APRIL 26, 2023

This article highlights the best small business ideas you can use to start your new venture. As a business owner, you get to enjoy many benefits such as doing what you love, having more control over your time, and earning a higher income when you sell your products or services to your target audience.

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Small Business Retail Payment Services Social Media Payments 158

Ecommerce Platforms

SEPTEMBER 26, 2022

Today's retail market is changing. of the global retail market. But, these services, while great to use, usually come with a price tag. With that in mind, we're looking at a free CMS service – Branchbob. Fast forward to today, and Branchbob now services over 150 countries! Branchbob Review: Marketing Features.

eCommerce Platforms 210

eCommerce Platforms Merchant Services eCommerce Payment Services 210

Omnisend

JANUARY 22, 2024

Reading Time: 10 minutes Many people think they don’t need to consider their email format as long as the message is clear and concise. The reality is that email format is as important as its content. It’s crucial for any email, whether it’s a welcome email or a sales pitch.

Information 88

Information Social Media Shipping Costs Document 88

Omnisend

JANUARY 8, 2024

Instead, you can build customer retention by nurturing solid relationships through: Excellent customer service Personalized interactions Attractive incentives In this article, we’ll look at effective strategies you can use to drive more repeat purchases for your business. Start free today See pricing What is a repeat customer?

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Customer Customer Retention Social Media X-cart 88

Kissmetrics

OCTOBER 7, 2020

Make no mistake; content marketing is complex. Another thing to note: All these must go into the mix for you to drive positive business results from content marketing. Another thing to note: All these must go into the mix for you to drive positive business results from content marketing. You’re in the right place. Sounds good?

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Marketing Social Media Article Webinar 234

Kissmetrics

JANUARY 27, 2021

Inbound marketing isn’t easy. To top it all off, inbound marketing trends shift almost as fast as SEO tactics. It can be tricky, but at the end of the day, you need inbound marketing to grow your business. There are a few trends that will drive content marketing in 2021 and beyond. What is Inbound Marketing?

Marketing 318

Marketing SEO Blog Live Chat 318

Ecommerce Platforms

APRIL 1, 2022

Both of these tools have earned a lot of attention over the years for their ease-of-use, feature-rich packages, and powerful approach to email marketing. Ultimately, the ideal email marketing solution for you will depend on what you want to accomplish. Others want to design complex automated email sequences.

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Marketing Live Chat Social Media Mobile 104