Retail TouchPoints

MARCH 27, 2024

With a secure learning foundation, the performance progress possible for employees directly translates to benefits for the business — increases in customer satisfaction ratings and sales as well as productivity and retention. As CNBC ’s article “Future of Retail” predicts, brands are doubling down on customer experience.

Retail 241

Retail eCommerce Games Workshop 241

Retail TouchPoints

OCTOBER 7, 2022

In 2016, it became the first national British newspaper to move fully online , and now it is among the first publishing outlets to employ a new technology that turns its articles into commerce vehicles. A pop-up PDP (Product Detail Page) opens where they can add items to their cart and then either return to reading or check out. “So

Merchant Services 265

Merchant Services Article Fulfillment eCommerce 265

Retail TouchPoints

MARCH 8, 2022

“From all that insight, we’ve found that our audience, especially during COVID, relies a lot on our content to understand what to register for and even how to use products,” said Lee Anne Grant, VP of Revenue for Babylist in an interview with Retail TouchPoints. A Virtual Walk-Through Shows Products in Real-Life Contexts.

Social Media 298

Social Media Leisure Consumer Toys 298

Retail TouchPoints

JULY 12, 2023

At the top of the list is computer vision — a field of artificial intelligence that enables computers to interpret digital images or video. Sensors, such as RFID tags, are attached to each product and communicate immediately when an item leaves the shelf.

Payment Services 229

Payment Services Retail Point of Sale Supplies 229

Kissmetrics

JANUARY 27, 2021

They don’t want irrelevant messages and products that have nothing to do with them shoved in their face. Video and voice search are leading the charge in 2021. 70% of consumers prefer to learn about a product from an article rather than an ad , and 4x more would rather a video than an article. That’s key.

Marketing 311

Marketing Social Media Blog B2C 311

Kissmetrics

AUGUST 4, 2021

There’s no doubt about it: a successful video marketing campaign will absolutely transform how your business operates. If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for. More sales?

Marketing 357

Marketing Social Media SEO Presentation 357

lateshipment

NOVEMBER 18, 2022

It’s time to include quality video content in your e-commerce website and marketing process. Also, videos can help you attract more potential customers and build your brand apart from encouraging them to shop. Here are ways you can use videos in your existing practices and maximize conversions as a result. Ready to get started?

eCommerce 130

eCommerce Marketing Information Small Business Retail 130

Kissmetrics

JUNE 22, 2021

billion users access Facebook at least once per day, and at least 17 percent of users join Facebook to connect with brands and products. What’s more, 45 percent of internet users across the globe turn to platforms like Facebook to find out more about products they want to buy. Video posts, in general, have a 6.09 Carousel Ads.

Marketing 359

Marketing Social Media eCommerce Events 359

Kissmetrics

AUGUST 6, 2021

Whether your customers are shopping for tennis shoes or a marketing automation tool, they care about your product’s features. Features (along with price and design) are one of the main factors people consider when comparing products. Your product’s features are massive selling points, so they need to be clear and compelling.

eCommerce 303

eCommerce Blog Information Customer 303

Retail TouchPoints

NOVEMBER 17, 2021

Lowe’s is aiming to become a destination for aging-in-place and life-change solutions through Lowe’s Livable Home, a new platform that will offer expertise, services and products for older customers, beginning with an online and in-store education collaboration with AARP.

Article 261

Article Improvements Customer Information 261

Retail TouchPoints

SEPTEMBER 16, 2021

Under the new partnership, customers will be able to shop for Walmart products across content from Meredith’s portfolio of publications, including Allrecipes , Better Homes & Gardens , PARENTS , EatingWell and REAL SIMPLE.

Shopping Carts 257

Shopping Carts Technology Article Consumer 257

Kissmetrics

DECEMBER 8, 2020

In this article, we’ll discuss why the most successful mobile ads are the ones that promote audience engagement. Despite the growth of mobile shopping, the majority of shoppers only use their phones to look up deals or product information — and then head to a store or a desktop to make big purchases. But it’s more than that.

Mobile 363

Mobile Social Media Article Payment Services 363

Retail TouchPoints

SEPTEMBER 27, 2023

(Photo credit: adobe.stock) The traditional sales funnel sees consumers move in an orderly fashion from awareness of a brand or product to engagement and discovery (also called the consideration phase), then on to conversion and finally loyalty. The short answer is that they can’t, at least with any level of accuracy.

Social Media 297

Social Media Multi-channel Consumer Comparison Shopping 297

Kissmetrics

DECEMBER 16, 2021

Mobile is a big part of that and so are social media and video. Seventy percent of customers prefer articles to ads according to research. Comment on relevant articles with valuable advice, and provide a link to your blog for more information. This means that Amazon product searches could bypass Google entirely.

Small Business Retail 360

Small Business Retail Marketing Social Media SEO 360

Kissmetrics

MARCH 25, 2021

In fact, direct-to-consumer (DTC) pet brands have exploded in popularity: Over five years, the online pet product sellers saw a compound annual growth rate of 24 percent. From special-diet foods to raincoats for dogs, desirable pet products can be very specific. according to the American Pet Products Association (APPA).

Social Media 272

Social Media Marketing eCommerce Supplies 272

Kissmetrics

JANUARY 26, 2021

Video is a powerful marketing tool—it can drive traffic, leads, and (most importantly) revenue. In fact, 78% of video marketers say video directly increases sales. There are currently two ways to place videos on your landing pages or website—link or embed videos. What Does It Mean to Embed a Video?

SEO 259

SEO Blog Improvements Channel 259

Kissmetrics

AUGUST 11, 2020

So, use images, audio, and video to help explain your message. For example, if you had a blog post on how to tie a tie, adding images and a how-to video would be very helpful. Also, with that Ubersuggest report, you’ll also notice that it will show you all of the people linking to your competitor’s article. Conclusion.

SEO 363

SEO Article Information Mobile 363

Retail TouchPoints

MAY 12, 2022

In the metaverse, brands can post a digital billboard, host events, or even buy plots of land to build storefronts complete with 3D versions of their products. In fact, 75% of Gen Z shoppers have purchased a digital product within a videogame, and 60% believe retailers and brands should sell their products within the metaverse.

Marketing 336

Marketing Social Media Games Small Business Retail 336

Retail TouchPoints

AUGUST 5, 2020

They can only track eye movements on 2D surfaces such as videos and images. This article will highlight the benefits of eye tracking in 3D environments such as VR, and how it’s revolutionizing consumer research. Fundamentally, 2D content in the form of videos and images lack depth. According to a study by Coresight , “27.5%

Consumer 306

Consumer Shopping Carts Article Retail 306

Kissmetrics

MAY 12, 2021

Another advantage with organic leads is these prospects are already interested in your product or service. This article will explain, but first, let’s go over the difference between organic and paid Facebook leads. If your product or service can solve them, sign up, interact with group members, and get conversations rolling.

Social Media 342

Social Media Events PPC Article 342

Kissmetrics

JANUARY 11, 2021

Use Buzzsumo if you have a topic in mind and want to see which articles on the web were most shared for that particular search. Flickr offers an advanced search screen that allows you to find photos, screenshots, illustrations, and videos on their network. Video Search. AOL Video Search. Google Video. CrunchBase.

Books 317

Books Document Blog Presentation 317

ESW

SEPTEMBER 1, 2023

trillion in online retail sales in 2022, yet roughly $212 billion worth of products — more than 16% of sales — were sent back in the form of online returns. In this article, we will examine the current state of returns among online consumer electronics shoppers. American consumers spent an astounding $1.29

Consumer Electronics 146

Consumer Electronics Electronics Consumer Live Chat 146

Kissmetrics

APRIL 26, 2021

If you’re looking to get into video marketing, there’s no better channel than YouTube. They’re the second most visited website on the entire internet, with over 2 billion users , have virtually no competitors, and consumers are increasingly spending more time watching more online videos. The CTA says how often I publish new videos.

SEO 327

SEO Channel Subscription Social Media 327

Kissmetrics

OCTOBER 13, 2021

Fifty-four percent of social media users research products on different platforms. Every time you log into Instagram and reply to a DM or share an article on LinkedIn, you’re providing value and social selling. When talking about your product or service online, focus on the result someone gets from working with you.

B2B 290

B2B Social Media Shipping Costs Marketing 290

Kissmetrics

NOVEMBER 25, 2020

The duo wanted to see if they could sell the products using an emotional connection through the power of stories alone. With 200 writers on board, they generated fictional stories for the products and used those stories to sell the thrift store items at auction on eBay. The brain then tries to rationalize that emotional response.

Marketing 363

Marketing B2B Article Travel 363

Retail TouchPoints

MARCH 30, 2022

Integrated autofill payment features, keeping the shopping experience in-platform and tagged products in lifestyle imagery or creator content are a few solutions social platforms have developed to reduce friction for brands. In the Gen Z purchase behavior article, Parkkinen mentions Gen Z’s method of brand research as being social-focused.

Payment Services 308

Payment Services Social Media eCommerce Presentation 308

lateshipment

APRIL 17, 2020

Video email marketing is an efficient way to engage your users on a personal, individual level, and yet so many retail businesses don’t make the most of this email marketing strategy. The trick with video email marketing is not relying on traditional marketing approaches. So what is it that businesses are getting wrong? Be Concise.

Marketing 245

Marketing Shipping Costs Retail Social Media 245

Retail TouchPoints

MARCH 26, 2024

The retailer cited threats to the safety and well-being of its employees after “customers knocked down Pride displays in some stores, angrily approached workers and posted threatening videos on social media from inside the stores,” as reported by the AP. But if you’re going to do it, do it.

Social Media 274

Social Media Books Magazine Retail 274

Kissmetrics

DECEMBER 9, 2020

It’s formed by compelling quotes from current customers that make a product or service seem like such an obviously good idea, anyone would sign up. Ask for YouTube Video Reviews. A video of your customer talking about how your products or services have helped them. Just keep a smartphone with high video resolution handy.

Customer 301

Customer Merchant Services Recommendation Channel 301

Ecommerce Platforms

OCTOBER 11, 2021

From YouTube to video on demand (VOD) stores, it's clear that video content has a foothold in the worlds of learning, entertainment, and ecommerce, considering many creators make solid incomes selling tutorials on topics like photography, business, and even unique areas like gardening, romance, and fingernail art.

Payment Services 210

Payment Services Payments Subscription Beauty and Health 210

Ecommerce Platforms

MAY 30, 2022

However, Sky Pilot handles the online delivery of digital products sold via your Shopify site. For example, music files, video files, eBooks, podcasts, PDFs, jpegs, PNGs, or, for that matter, any other type of digital file. It’s also worth noting that Sky Pilot provides streaming for videos via its Vimeo integration.

Shopify 104

Shopify Download eCommerce eCommerce Platforms 104

GetElastic

NOVEMBER 22, 2021

At Elastic Path , we use markdown to author our product documentation. However, sometimes we need to add a little more than just plain text article. One request I had often received was to be able to add videos within the documentation, such as a visual step by step guide. Easy to update if we change our video hosting platform.

Document 148

Document Article Blog Consumer 148

365 Retail

NOVEMBER 22, 2023

Inferring meaningful information from digital images and videos: retailers’ hopes to have a new, highly efficient tool against shoplifting, loss and organised crime in future are based on Computer Vision, a sub-segment of Artificial Intelligence (AI). The recorded video sequences are matched with pre-defined loss scenarios in the background.

Payment Services 105

Payment Services Shopping Carts Article Technology 105

Kissmetrics

SEPTEMBER 13, 2021

Today’s popups are not only unobtrusive, but they can also be customized to fit your site’s design, personality, and tone of voice as well as triggered only when certain events (such as scrolling to the end of an article) have taken place. Popup Product Showcase ($6). Facebook Traffic Pop ($9). YouTube/Vimeo Popup ($4).

Marketing 263

Marketing Subscription Article Mobile 263

Kissmetrics

APRIL 20, 2021

There are several steps a visitor has to go through before they can purchase a product. Here’s how it looks: They visit Amazon.com They view a product They decide to add a product to the cart They complete the purchase. Do people have to use the product before paying? Think about the Amazon purchase funnel.

Marketing 354

Marketing eCommerce White Paper Social Media 354

Kissmetrics

MAY 11, 2021

Did you know that 73 percent of sellers prefer working with agencies that use real estate video marketing? Whether it’s a walkthrough of the property or a Q&A session, sellers expect their agents to use video marketing to reach the right buyers and sell their properties. Why Should You Create Real Estate Video Ads?

Social Media 261

Social Media Books Marketing Subscription 261

Ecommerce Platforms

NOVEMBER 9, 2022

So, in this article, we compare Fluid Engine vs Editor X to understand which one might work best for you. . Let’s make things simple right from the start: Fluid Engine is a product from Squarespace Editor X is a product from Wix. Squarespace, at the time of this article, has close to 3M total live sites.

X-cart 196

X-cart Shipping Costs Document Payments 196