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A Vendor’s Guide to B2B Ecommerce

FastSpring

While we’ve been shopping for items like clothes or shoes online for years, another trend is now emerging—business-to-business (B2B) ecommerce. It’s easy to think of online sales as a marketplace where we buy items for ourselves, but more and more B2B and SaaS sales are now happening online. What is B2B Ecommerce?

B2B 148
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Welcome to E-Commerce Unlocked: Your Free E-Commerce Marketing Course

Kissmetrics

Keyword research for Google & Amazon rankings (and the differences) Data sources How to write good copy, product descriptions, ads, and come up with different marketing “angles” for Amazon Amazon promotions & lightning Optimize your listings Using Facebook Messenger & Manychat Amazon PPC Sell more to your existing customers.

eCommerce 363
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How to Build a Lead Magnet Into Your Product to Fuel Growth

Kissmetrics

Another great example of this is ChartMogul, a SaaS subscription reporting, analytics, and metrics tool. After using their product to grade your AdWords account, they are betting on the fact that they will find areas of improvement, and that their PPC software will be more attractive.

SEO 279
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Iterative Approach to Localized Marketing for SaaS & Software

FastSpring

Note: FastSpring’s Revenue and Subscription Dashboards quickly show our customers where their revenue is coming from, the average order value or MRR per country, promotions performance per country, and more. There were four unfilled software products and B2B SaaS products and a variety of different offerings.

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Advanced Affiliate Marketing for Saas, Software, and Digital Products

FastSpring

Are you looking for a merchant of record that will help you grow your subscription software business? You could be actually profitable with your PPC campaigns. Track the low value conversions to see if there’s a PPC click too. Some of our B2B clients have perks portals and you’ll find affiliate links in there.

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A Complete Guide to Improving ROAS (Return on Ad Spend)

Kissmetrics

This should include things like money paid to an agency, to pay designers, to bid on keywords , or put toward a PPC campaign. Pro Tip: There are free ROAS calculators that will use your ROAS to help you figure out your budget, PPC spend, and several other helpful stats. B2B brands, meanwhile, may want to invest more money in LinkedIn.

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What are Marketing Automation Tools?

Blue Winston

I’m sure you’ve received at least one email talking about discounts, subscription prices and items that you (might have accidentally) viewed on some website. B2B Marketing Automation | B2C Marketing Automation B2B and B2C Marketing strategies became very common in the world of online businesses. Mass-oriented approach to brands.