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How to Give Best-in-Class Omnichannel Customer Support

Omnisend

In this article, you’ll find out about creating synergy between your communication channels and introducing an omnichannel strategy to your customer support. Since there are many different types of companies, the development of an omnichannel strategy is an individual issue. What is Omnichannel Support? Source: HelpDesk.

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2Checkout vs. Stripe vs. FastSpring: Comparing Payments, Taxes, and Platform Features (+ Pricing)

FastSpring

In this article, we’ll break down key differences between payment service providers and merchants of record, then we’ll explain what each of the above companies are and what main features they offer. The issuing and acquiring banks can then authorize or deny the transaction request. What does all of that mean?

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A Beginners Guide to Ecommerce Content Marketing

Ecommerce Platforms

As many as 74% of successful B2C marketers utilize this method. Like we've already said, you need something of value to message your subscribers- and what could be better than an informative article? Show you’re human by relating to the same issues your audience are dealing with. Transparency is critical for building trust.

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How to Get Google to Instantly Index Your New Website

Kissmetrics

Organic search traffic is critical for growing your website and business. Many people ranked for their biggest competitor’s brand name just by stuffing dozens of variations of that brand name in a page’s meta tags! Today, keyword and meta tag stuffing will get you penalized, not rewarded. That’s indexing in a nutshell.

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How To Start an Ecommerce Business in 2020 – 6 Step Guide

Ecommerce Platforms

Below is a list of parties that ecommerce businesses transact with: B2C: The acronym stands for Business-to-Consumer. The B2C model is simply the process of selling products and services directly to the end consumer. Back then, B2C used to refer to in-store purchases, movie ticket sales, and restaurant treats. Issue refunds.

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How to make a website from scratch: ecommerce beginners’ guide

Omnisend

Photography, articles, PDFs, infographics, videos, and short animations are all great options. Create content hierarchy Plan to place your most critical content above the fold to enable visitors to catch it at first glance without the need for scrolling. Ensure you’re using <h1> to <h6> header tags as applicable.

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Bounce Rate Analytics: How to Measure, Assess, and Audit to Increase Conversions

Kissmetrics

However, their research shows that bounce rates are higher for B2B businesses than B2C businesses. The browser breakdown report is a good way to see if you have any technical issues causing your visitors to bounce. If one has a noticeably higher bounce rate, your site might have bugs or UX issues with that browser.

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