B2C Customer Data eCommerce eCommerce Technology 
Optimizely
DECEMBER 21, 2017
But before you run off, let me tell you about an ecommerce trend that will actually help you better sell to customers and ensure their (undying) loyalty. Every B2C marketer needs to know about contextual commerce. Contextual commerce harnesses another trend you’ve probably heard a lot about — omnichannel.
BigCommerce
FEBRUARY 13, 2018
When it comes to ecommerce, a word that first comes to mind is growth. Ecommerce expert Gary Hoover’s research shows that just in the last 14 years, the growth of ecommerce companies has skyrocketed across the board. In fact, growth projections estimate that by 2022, ecommerce revenues will exceed $638 billion in the U.S.
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BigCommerce
APRIL 24, 2018
Your unique combination of these aspects is unlike that of any other ecommerce business out there – and is why no FUD headline like “Why Your Business Will Fail” or “8 Innovative Ways to Skyrocket Growth” will ever fully apply to your brand. We’ll cover: What an ecommerce platform is. What is an Ecommerce Platform?
GetElastic
JANUARY 10, 2018
For a few years, personalization has been B2C commerce’s favorite catch phrase: know your customer, personalize the offers and prices, sell at the right time and keep communicating until you build a relationship and not just a sale. But do B2C techniques work for this audience? B2B will look more like B2C.
Kibo
NOVEMBER 23, 2021
CDPs aggregate large amounts of customer data and help companies create personalization experiences. But collecting and centralizing data is only the first step in creating personalized experiences. Data-readiness should be your next determining factor. You’ll also need resources to act on the data (e.g.,
BigCommerce
OCTOBER 20, 2017
B2B ecommerce will reach $1.2 Just by the end of 2017, Forrester expects B2B ecommerce to reach $889 billion and represent 11% of total B2B sales in the U.S. And no B2B seller can afford to ignore the reality that if they do not have an ecommerce arm, they will 100% miss out on sales and long-term deals. Let’s dive in. .
BigCommerce
AUGUST 15, 2018
Version control and updates were cumbersome and inconsistent and the onus fell on our small digital team to source and serve accurate product data globally.” – Jenny Buchar Sr. The only 3 systems scaling brands need for seamless data orchestration, including product, accounting and customer data.
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