Retail TouchPoints

JANUARY 31, 2023

Habits were changing; consumers wanted to do more than buy things — especially as big-ticket items like owning a car or house were becoming less affordable. This was the birth of the experience economy, a new era of business projecting beyond the simple exchange of money for goods and services.

Technology 305

Technology B2C Consumer Social Media 305

Retail TouchPoints

MAY 3, 2023

As sustainability has become increasingly urgent in higher-level executive discussions, store design teams have had to face a new creative reality: that they need to integrate sustainability into every facet of their work, from the raw materials that go into the products they choose to the use of greenery and natural light in the finished designs.

Beauty and Health 306

Beauty and Health Document Consumer Operations 306

Groove

JUNE 28, 2021

When you offer inbound services your agency or service provider is able to provide a continuous stream of repeatable services that drive real business results for your clients. As you show the value of your services, it becomes easy to package additional services into each client engagement. content here….

Blog 259

Blog eCommerce 259

Retail TouchPoints

APRIL 25, 2024

Retail media networks (RMNs) are rapidly becoming one of the most lucrative digital ad formats, with predictions suggesting that by 2028, RMNs will contribute to 15.4% Without such a strategy, the RMN landscape risks becoming a winner-takes-all scenario dominated by a few major players.

Retail 239

Retail Customer Loyalty Technology Marketing 239

Forrester eCommerce

JUNE 14, 2021

The latest edition of “The Forrester Wave™: Content Platforms, Q2 2021” is now available to Forrester clients! While many vendors still offer products that can be deployed on-premises or in a hosted model, cloud has become […].

Management 301

Management Marketing Technology Customer 301

Retail TouchPoints

JUNE 6, 2022

Debbie will play a central role in telling our story as we become the global destination for personalized shopping, styling and inspiration.”. Stitch Fix has cited growing its client base as one of its key challenges, and the subscription-free offering could help onboard long-term customers.

Subscription 306

Subscription Fashion Marketing Retail 306

Retail TouchPoints

FEBRUARY 28, 2024

And with deep roots in entertainment and media — Midnight Oil clients range from Amazon Studios to HBO, Hulu and Netflix — Rosenthal also sees the potential for “retailtainment” in OOH, especially for consumer brands and retailers that want to drive traffic to physical spaces and activations. The vast majority ( 88% ) of U.S.

Consumer 319

Consumer Other Retail Marketing 319

Retail TouchPoints

FEBRUARY 5, 2024

Imagine having to manually launch hundreds of campaigns a week across different products, clients, audiences, geographies and stores. Retail media networks (RMNs) have taken the digital ad world by storm over the last few years. Complexity cannot live here. It’s like offering everyone the perfect glass slipper instead of one-size-fits-all.

Retail 264

Retail Omnichannel Consumer Channel 264

Retail TouchPoints

MAY 8, 2023

Based on internal first-party data about inactive clients, retailers can turn to a DSP to use this data to empower advertising campaigns to re-engage these inactivesleeping users. After a slower-than-expected 2022 holiday season, many retailers have tightened their budgets in 2023. So where should digital retailers focus their investments?

Marketing 312

Marketing Technology Social Media Recommendation 312

Retail TouchPoints

MARCH 8, 2023

Retail media has rapidly become a multi-billion-dollar revenue opportunity for retailers, but as more retailers launch their own media networks and retail media offerings expand beyond basic website ads and sponsored search, there is a growing need for integrated platforms that standardize buying and measurement processes. “As

Retail 277

Retail Omnichannel Multi-channel Point of Sale 277

Retail TouchPoints

SEPTEMBER 23, 2021

Every SEO strategy session with clients these days should include a moment of recognition and praise for how hard business owners are working to keep serving the public amid monumental challenges. Market trends indicate that a powerful three-point strategy for you to bring to the brands you promote is: Inspire, Deliver, Sustain.

SEO 264

SEO Gifts Shipping Costs Beauty and Health 264

Retail TouchPoints

OCTOBER 7, 2021

1-800-FLOWERS.com has expanded its corporate gifting capabilities to make it easier for companies to connect with and celebrate employees or clients even as many offices remain closed. Digital gifting redemption is becoming increasingly common as the country’s workforce remains distributed.

Gifts 276

Gifts Workshop Channel Management 276

Retail TouchPoints

FEBRUARY 25, 2022

The explosive growth of China’s luxury fashion sector is being driven by a major influx of new shoppers: 50% of customers entered the market just in the past 12 months, and this group is expected to drive 80% of its growth, according to a survey by Oliver Wyman. That growth potential is massive; sales increased 40% to $41.6 billion in 2021.

Social Media 304

Social Media Marketing Gifts Channel 304

Retail TouchPoints

FEBRUARY 17, 2023

Koryl’s mission is to streamline “the company’s operations to improve overall client experience, achieve cost savings and lead the company to profitability,” and these cuts may be the first steps in achieving that goal. Additionally, The RealReal will reduce the amount of office space it has in San Francisco and New York City.

Payment Services 306

Payment Services Payments Accessories Operations 306

Retail TouchPoints

SEPTEMBER 10, 2021

The danger sometimes with businesses today is that it’s easy to become compartmentalized in all of the different channels that they are doing business in.”. This introduces play, and therefore breaks down the barrier of how we’re going to convert you into a Madison Reed client.”. “We Starting With a Playful Quiz Eases Stress.

Customer Experience 276

Customer Experience Customer Omnichannel Technology 276

Kissmetrics

JANUARY 3, 2022

Because many new marketing campaigns don’t have the right customer research, ideal client avatars, personalization, or segmentation. It is a great way to find the ideal client who you will pay you month after month. That’s the type of client you want, and that’s what we’re focusing on in this guide. Why are these numbers so low?

Presentation 270

Presentation Marketing Webinar PPC 270

Retail TouchPoints

APRIL 8, 2022

LogicSource’s recent experience with a long-time retail client is an impressive case study for the power of procurement as a strategic partner. When the pandemic started, few could have guessed shopping cart supply would become a pain point for a national retailer. Product inventories have fallen to historic lows.

Shipping Costs 279

Shipping Costs Shopping Carts Supplies Shipping 279

Retail TouchPoints

AUGUST 18, 2020

Bringing together our scale and Keytree’s capabilities and entrepreneurial spirit will help our clients to ensure these critical programs support their long-term success.”. UK-based Keytree, founded in 2006, employs 400 people and has additional offices in India, Spain, Australia and Canada.

Technology 264

Technology Management Information Marketing 264

Retail TouchPoints

SEPTEMBER 20, 2023

Instead of “telling the brand story,” which is a fixation in much of the retail universe, it pulls the client into an experience where the client becomes the brand, or becomes an actor in the living story of the brand. Luxury experiences must be singular, memorable and elevated.

Retail 261

Retail Fashion Presentation Omnichannel 261

Groove

APRIL 4, 2024

We had the same burning question for our clients. We've seen first-hand that our clients want to know how they compare to the competition. Curious about how your BigCommerce store stacks up in the marketplace? That's exactly why we've partnered with Databox to establish public BigCommerce Performance eCommerce Benchmark groups.

BigCommerce 150

BigCommerce eCommerce Payment Services Merchant Services 150

Retail TouchPoints

DECEMBER 22, 2021

The clients we serve — DTC brands, B2B companies and brands that offer a mix of online and offline sales — are having a difficult time finding the expertise they need to take their business to the next level. Signing bonuses and salaries are up, which will be passed along to the client, and ultimately to the end customer.

eCommerce 306

eCommerce Shipping Costs Shopify Conversion Optimization 306

Retail TouchPoints

FEBRUARY 21, 2022

If one thing has become clear during the last two years, it’s that consumers value options for convenience. Convenience may be king among consumers, but sustainable products and business practices have also become top priorities for today’s shopper. In the past two years, consumers’ expectations and preferences have vastly changed.

Consumer 313

Consumer Merchant Services Apparel Supplies 313

Digital Doughnut

DECEMBER 18, 2023

Client turnover is becoming increasingly problematic for marketing agencies. When agency owners get a sense that a client may be at risk, their typical response is to dive into their account and work on their numbers. The irony is that results are not the reason that clients are leaving agencies.

Article 83

Article Marketing B2B Operations 83

Groove

APRIL 24, 2024

The Shopify brand has become synonymous with online excellence. Have you outgrown Bigcommerce and set your sights on Shopify's extensive app store and user-friendly interface? Perhaps you are just looking around to compare options and are considering a change. Migrate BigCommerce to Shopify: Why Should We Consider It?

BigCommerce 195

BigCommerce Shopify Shipping Costs Payment Services 195

Kissmetrics

MARCH 1, 2021

If you try to grow your consulting or freelance revenue by merely adding more clients to your portfolio, you may hit a common obstacle: Living project to project. The model is duplicatable and should only need modifications, not overhauls, from client to client or project to project.

eCommerce 298

eCommerce Subscription B2B Books 298

Kissmetrics

OCTOBER 5, 2020

As we make technological advances, new trends in communications emerge and often become the norm. As we make technological advances, new trends in communications emerge and often become the norm. For better or worse, technology affects communication because it is a part of our everyday lives. But is it all bad?

Technology 363

Technology Social Media Information Live Chat 363

Retail TouchPoints

MARCH 21, 2022

Since its launch in March 2020, associates have used the tool more than 10 million times to connect with clients in over 3 million conversations and to share 1.5 NMG’s integrated luxury strategy includes five types of selling associates: Service Ambassador, Client Advisor, Digital Client Advisor, Personal Stylist and Digital Stylist.

Omnichannel 246

Omnichannel Technology eCommerce Platforms Channel 246

Kissmetrics

SEPTEMBER 29, 2020

Here are some of our favorite clients: Not too shabby, eh? What this means is, if you want to reach your target audience, social media is the place to do so. Plus, social media is a highly effective marketing channel. In fact, around nine in ten consumers say they will buy from a brand that they follow on social media.

Social Media 331

Social Media Marketing B2B eCommerce 331

Retail TouchPoints

JUNE 29, 2023

Professional and Smart Professional clothing is increasingly becoming popular in the retail industry. Sustainable and Ethical Sustainability has become a priority in the fashion world, so it should come as no surprise that many retail store owners are opting for sustainable retail uniforms. Take a retail store, for example.

Clothing 277

Clothing Retail Fashion Improvements 277

Retail TouchPoints

SEPTEMBER 14, 2023

Choice paralysis can occur when consumers are presented with too many options that are difficult to compare, which can result in the shopper becoming overwhelmed and avoiding making a choice altogether. More niche options. This allows us to be constantly innovating to meet niche user needs and preferences. Know your customer.

Customer 278

Customer Social Media Recommendation Presentation 278

Kissmetrics

AUGUST 19, 2021

Are you struggling to get more clients for your accounting business? Clients can find you through social media or blog posts, learn more about you, and decide you’re the best accountant for the job. First impressions count: In the digital age, your website is your first impression to potential clients.

Marketing 351

Marketing SEO Blog Social Media 351

Retail TouchPoints

MARCH 20, 2024

but the company also has worked with its portfolio of luxury clients on a range of new store designs and experiences. The stores are becoming much larger to accommodate expanding product lines as well as those new experience areas,” he explained. “A That all requires new fixtures, furniture and other elements to make it work.”

Social Media 278

Social Media Specialty Retailers Department Stores Presentation 278

Retail TouchPoints

NOVEMBER 17, 2021

From a geographic standpoint, the Chinese market and customers will become the most important buyers for luxury, representing more than 45% of global purchases in 2020 (vs. Become the Brand of the Future. It starts with adjusting your organization’s thinking and processes to adapt to the new data-deprecated, cookie-less world.

Retail 264

Retail Channel Omnichannel Marketing 264

Retail TouchPoints

DECEMBER 21, 2022

Students treated Easton as a client, so they needed to create a presentation, present to the client and hit their deadlines,” said Spencer Jordan, SVP of Leasing for Steiner + Associates , which manages Easton, in an interview with Retail TouchPoints. “We’ve It is a full experience for the students.

Arts 290

Arts Fashion Presentation Management 290

Retail TouchPoints

AUGUST 18, 2023

Gen Z and their younger counterparts in Gen Alpha are often referred to as “digital natives.” But what exactly does that mean? And more importantly, how does this “native” status impact the methods brands use to engage these current and future consumers? What Defines a ‘Digital Native’? It’s important to listen to them when they tell you things.

Mobile 246

Mobile PayPal Consumer Customer Loyalty 246

Retail TouchPoints

FEBRUARY 1, 2021

The customers of one of my clients, a retailer of hobbyist products, skew older and retired and did less shopping online. So what are the customer experience and commerce trends that will continue, or become more fully realized, in 2021? More than one-third of consumers now shop online each week, up from 28% pre-pandemic.

Customer Experience 323

Customer Experience Customer Omnichannel Social Media 323

Forrester eCommerce

OCTOBER 3, 2018

I’m so excited about my latest contribution to our research on “How To Become A Superstar Security Leader” (led by my fabulous colleagues Claire O’Malley and Chris McClean). I often get asked by clients and colleagues I speak to: “what does a modern day CISO look like? what qualities do great CISOs have?”

Information 285

Information 285