content-pruning-case-study Blog Related Topics 
Inflow Insights
MAY 21, 2019
This content pruning case study demonstrates how deindexing blog content can lead to a better ROI from content overall. Most eCommerce stores focus on improving their content and expanding on it to improve their SEO. This can be done by deindexing low-performing blog posts.
Inflow Insights
FEBRUARY 5, 2020
We have directly tied these best practices to increased traffic, transactions, and/or revenue in documented case studies for our clients. Our #1 focus is growing our client’s stores, but when our team has the opportunity, they will document the results of their work in case studies. 1: Improve or Create Strategic Content.
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Inflow Insights
OCTOBER 14, 2021
Editor’s note: This blog was originally published in 2020. Scale content to target B2B personas. Prune thin content to drive traffic to strategic content. Scale your strategic content to target buyer personas. It has been updated for accuracy and modern practices. B2B eCommerce Strategies for SEO.
Inflow Insights
NOVEMBER 1, 2021
In this blog, we’ll walk you through average timelines for SEO results, using case studies from our own work, as well as industry research. Google’s official timetable is four to 12 months for an SEO agency, but we stick with a more conservative estimate, just in case.). How Long Does SEO Take?
Inflow Insights
APRIL 3, 2020
1: Scale Your Strategic Content to Target B2B Buyer Personas. We recommend scaling content production to target all of your important customer segments. When you produce content that is personalized to your most important customer segments, each will be more likely to find and respond well to that content.
Inflow Insights
SEPTEMBER 8, 2021
In this blog, we’ll tell you exactly how to scale your eCommerce product copywriting, either manually or with the help of a few choice tools. Step 2: Prune or no-index low-ranking, low-converting pages. Step 3: Rewrite thin and/or duplicate content. Step 2: Prune or no-index low-ranking, low-converting pages.
Inflow Insights
APRIL 1, 2020
The only changes they’ve made is to postpone the launch of their blog, which they had planned for this time. That’s been the case for one eCommerce company we work with that specializes in home improvement. Creating more content. SEO: Content Pruning Can Yield Good ROI. Baby Products. Home Improvement.
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