Inflow Insights

AUGUST 4, 2021

To help your eCommerce business prep for the 2021 holiday season, we’re publishing a multi-part blog series with digital marketing tips you need to implement today. Keep reading to check out the full list, or jump to any of our individual tips below: Use seasonal ad creative. Use seasonal ad creative.

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Social Media eCommerce Gifts Recommendation 134

Ecommerce Platforms

APRIL 5, 2023

Your Shopify store can attract customers without constant ad spend — all you need is to do a bit of research and create a blog. How does this work and how do you add a blog to your Shopify website? This platform covers most areas of business and it’s only natural most ecommerce entrepreneurs start their journey with Shopify.

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Shopify Blog Channel eCommerce Platforms 104

Wiser

DECEMBER 29, 2021

We launched our Commerce Execution Suite , welcomed new teammates in our Paris and Monterrey offices, added more in-store and online solutions, and rolled out a bunch of features and services to make your job easier. We also published 70 blogs in 2021! Plenty more coming soon in 2022. What is Prestige Pricing and Is It Right For You?

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Blog Consumer eCommerce Retail 147

Inflow Insights

NOVEMBER 11, 2021

Editor’s note: This blog was originally published in 2020 and has been updated for accuracy. For most eCommerce businesses, the decision comes down to social media advertising (ie. Instagram/Facebook Ads) vs. Google Ads (Shopping & Search). Which eCommerce products tend to work best on each channel.

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Social Media eCommerce Recommendation PPC 125

Retail TouchPoints

MARCH 19, 2024

The social media juggernaut has made new updates to its ecommerce solutions to “make it even easier to drive product discovery and sales,” according to a new blog from TikTok. Video Shopping Ads: TikTok Video Shopping Ads are now available globally to brands and retailers featuring new formats and creative options.

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Merchant Services Shopify Social Media Channel 259

Retail TouchPoints

APRIL 8, 2024

Boisson has filed for Chapter 11 bankruptcy protection and shuttered its eight brick-and-mortar stores, according to multiple media reports and a LinkedIn blog post by Boisson founder Nicholas Bodkins. The non-alcoholic (NA) beverage brand plans to continue operating as a wholesaler and a DTC ecommerce retailer.

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Fulfillment Operations eCommerce Blog 263

Inflow Insights

DECEMBER 1, 2021

Editor’s note: This blog was originally published in 2019 and has been updated for accuracy. If you want your eCommerce brand to retain its competitive edge in the PPC space today, Google’s automated ad types are practically required. Our Recommended Google Ads Automation Strategies. Automated Bidding. Target ROAS.

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eCommerce PPC Recommendation Information 120

Retail TouchPoints

MARCH 18, 2024

Lowe’s has signed on to be one of the first retailers to test the solution for what will be the first offsite retail media offering from Lowe’s One Roof retail media network on Google Search and Shopping inventory, according to a blog post that will be published today, which Retail TouchPoints reviewed in advance.

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Retail Management Blog Channel 306

Inflow Insights

OCTOBER 4, 2021

How would paid social advertisers continue to run effective campaigns and ads without crucial audience data? Six months later, the outlook is not so bleak — and we’ve actually discovered a few strategies to keep Facebook ads working for your brand in this new privacy landscape. In this blog, we’ll share: What Apple’s iOS 14.5

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eCommerce Recommendation Social Media Events 112

Groove

OCTOBER 2, 2023

It can be especially helpful for eCommerce merchants who need to produce high-quality copy for their products, marketing materials, and customer communications. Source: Grammarly For eCommerce merchants focusing on copywriting, GrammarlyGO can be a game-changer. Another area where Copysmith excels is social media content and ads.

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Merchant Services Social Media SEO Blog 195

Groove

OCTOBER 2, 2023

It can be especially helpful for eCommerce merchants who need to produce high-quality copy for their products, marketing materials, and customer communications. Source: Grammarly For eCommerce merchants focusing on copywriting, GrammarlyGO can be a game-changer. Another area where Copysmith excels is social media content and ads.

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Merchant Services eCommerce Social Media SEO 195

Retail TouchPoints

AUGUST 10, 2023

Lyft will be bringing more personalized ads to users in the U.S. Through a new partnership with Rokt , the ridesharing company has added in-app advertising to its Lyft Media advertising product suite to help brand partners drive engagement and conversions. and Canada.

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Blog eCommerce Marketing Technology 223

Groove

APRIL 16, 2024

BigCommerce is one of the most popular platforms for creating and managing eCommerce stores. However, it's far from being the only eCommerce solution on the block. Shopify Arguably the most recognizable of all online shopping platforms, Shopify is an eCommerce giant with over 2 million live stores running on the Shopify platform.

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BigCommerce Magento Multi-channel Shopify 364

Retail TouchPoints

SEPTEMBER 14, 2023

“This year is gearing up to be a big one for digital marketers, as the first-ever AI-powered holiday season,” said Justin Osofsky, VP and Head of Online Sales, Operations and Partnerships at Meta in a blog post. “AI Among the new partners added are Adobe Commerce , Magento Open Source and Salesforce Commerce Cloud.

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Magento Events BigCommerce Reference 298

Omnisend

MAY 15, 2020

Ecommerce is set to make up 17.5% In this article, we will take a look at some of the common challenges Ecommerce product marketers face in launching display ad campaigns. In this article, we will take a look at some of the common challenges Ecommerce product marketers face in launching display ad campaigns.

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eCommerce Marketing eCommerce Marketing Demo 78

Groove

APRIL 23, 2024

However, when eCommerce store owners have thousands (or millions) of competitors, driving traffic to an online store is not quite simple. Like Google, Microsoft's Bing has free webmaster tools for eCommerce store owners. Add Alt Text to Images Alt text is descriptive text added to images.

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Shopify SEO eCommerce Article 195

Groove

FEBRUARY 22, 2024

Studies show that customers still prefer to be contacted by eCommerce businesses via email. The needs of eCommerce keep evolving because the trends of eCommerce constantly change. The needs of eCommerce keep evolving because the trends of eCommerce constantly change.

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Shopify eCommerce eCommerce Platforms Customer 312

Groove

MARCH 3, 2021

Whether this is your first time looking for an eCommerce PPC agency or you already engage with one and want to create a better working relationship, you're in the right place. Leveraging eCommerce advertising is a great way to increase reach, brand awareness and conversions. eCommerce PPC Management: 4 Tips To Work With An Agency.

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PPC Management eCommerce Information 322

Groove

MAY 19, 2023

As the eCommerce landscape continues to evolve, businesses are constantly seeking tools to bolster their online presence. If you've ever found yourself asking, "What is Google Merchant Center, and how can it enhance my eCommerce performance?" Adding Your Products Lastly, you'll add your products. then you're in the right place.

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Merchant Services eCommerce Shipping Costs Information 370

Groove

NOVEMBER 22, 2019

By 2021, mobile eCommerce will account for 54% of total online sales. Companies like Snapchat are cashing in on this opportunity by offering eCommerce companies the tools they need to succeed. To help merchants like you, we’ve created this blog to cover: Different Snapchat ad formats. Why Snapchat eCommerce?

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eCommerce Social Media Mobile eCommerce Mobile 341

Kissmetrics

JULY 18, 2017

Spearmint LOVE started off as a baby clothes blog less than five years ago. Founder Shari Lott had already built up a strong online presence with her popular mommy blog of a similar name, SpearmintBaby. return on Instagram ad spend, 47% decrease in cost per purchase, and an incredible $0.11 The premise was simple. Here’s how.

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Blog Clothing Multi-channel Shipping Costs 205

Groove

AUGUST 11, 2020

When it comes to eCommerce, a paid search strategy is a great way to reach customers who are actively searching for products like yours. Get your content in front of the right audience and display your ads at the top of search engine results pages by leveraging eCommerce advertising. Use Google shopping, search and display ads.

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Customer PPC Shopping Carts Recommendation 368

Groove

APRIL 10, 2024

At Groove, we work with several eCommerce platforms, and Shopify is one of the most versatile and easy-to-use options to start selling. Below, we dive into some of our favorite eCommerce websites. This publisher is unique because it only offers an ad-free print version of its magazine. As of February 2024, there are more than 4.5

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Shopify eCommerce Magazine Fashion 195

My Wife Quit Her Job

JULY 5, 2021

In this post, you’ll learn how to get a 90+ score on your Google Core Web Vitals (desktop and mobile) for an ecommerce store even if you use a lot of plugins. When Google first released their core web vitals assessment, many ecommerce store owners began to panic. And each added feature slows down your site.

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Live Chat eCommerce Mobile Blog 241

Groove

FEBRUARY 17, 2021

Though Instagram may seem like a feed of endless photos, it's really one of the most powerful social media platforms out there for eCommerce brands. In this blog, we share 10 Instagram marketing tips to help you enhance your social media branding strategy, build a brand community and drive eCommerce sales. Create sponsored ads.

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Social Media Marketing eCommerce Gifts 370

Retail TouchPoints

JANUARY 6, 2022

Yahoo has partnered with ecommerce enablement software MikMak to offer add-to-cart functionality and ecommerce analytics for advertising campaigns on its properties, which include Yahoo Finance, TechCrunch and AOL. Yahoo’s move to make its advertising products shoppable mirrors the current retail media trend.

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Retail eCommerce Analytics Shopify eCommerce 267

eCommerce Training Academy

MAY 7, 2020

Are you curious to know what type of Facebook ads is your competition running currently? In this video, I share a simple trick to help you spy your competitor’s eCommerce facebook ads. Download my free guide “7 Things You Don’t Need to Double Ecommerce Sales.

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eCommerce Download Social Media Blog 62

Groove

MARCH 7, 2024

Klaviyo Email Marketing: Deep Integration with eCommerce Platforms With Klaviyo's deep integrations with major eCommerce platforms, eCommerce store owners can take advantage of seamless data synchronization to create personalized marketing campaigns for subscribers. Stamped.io In Klaviyo's system, automations are called "flows."

Marketing 370

Marketing eCommerce Platforms Shopify Shopping Carts 370

Groove

OCTOBER 10, 2023

It is particularly useful for eCommerce businesses and other online platforms looking to enhance their Search Engine Optimization (SEO) and increase their online visibility. It can generate high-quality, SEO-optimized content around specific topics, including blog posts and product descriptions.

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SEO Merchant Services eCommerce Improvements 195

Groove

OCTOBER 10, 2023

It is particularly useful for eCommerce businesses and other online platforms looking to enhance their Search Engine Optimization (SEO) and increase their online visibility. It can generate high-quality, SEO-optimized content around specific topics, including blog posts and product descriptions.

Merchant Services 195

Merchant Services eCommerce SEO Improvements 195

Groove

MARCH 5, 2024

Whether you’re an eCommerce retailer, brick-and-mortar store, or service-based business, choosing the best email marketing tool is essential for promoting your company and growing your audience. For eCommerce stores specifically, studies show that 55% of online shoppers prefer to communicate with companies via email.

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Live Chat eCommerce Platforms WooCommerce Shopify 300

Groove

DECEMBER 22, 2020

In this blog, we're sharing how you can leverage Google, Facebook and Instagram ads to promote your B2B eCommerce store. Control how much you want to spend, target your ads to specific audiences, easily manage campaigns and measure the success of your advertising efforts all with Google. Google Shopping Ads.

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B2B Social Media Merchant Services Reference 347

Smile.io

AUGUST 26, 2020

You have a website and an eCommerce storefront. Well, to round out your online presence and ensure the best shot at being seen in the great sea of eCommerce websites, many store owners are taking up blogging. Blogs are a great way to bring in new customers. See now how your blog acts as a funnel to selling your products?

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Blog eCommerce Shopify eCommerce Platforms 47

Retail TouchPoints

SEPTEMBER 15, 2023

Several grocery retailers are capitalizing on new growth opportunities in the delivery arena by enhancing their services: Albertsons has added 30-minute delivery and pickup services, and Walmart has extended same-day delivery hours to 10 p.m.

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Fulfillment eCommerce Blog Retail 244

Groove

APRIL 22, 2024

When you start an eCommerce business, the first decision you'll have to make is which platform to use for your eCommerce store. Shopify is one of the most trusted names in the eCommerce space, with more than 4.5 If you decide to go with Shopify for your eCommerce needs, which plan is best for your business?

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Shopify Shipping Costs Live Chat Point of Sale 195

Ecommerce Platforms

OCTOBER 12, 2022

Squarespace vs Bigcommerce: it’s a battle between two giants of the website building and ecommerce platform world. The main ecommerce and site building features from Squarespace and BigCommerce are easily compared, but we must also look at the quality of those features. Squarespace Pros. Squarespace Cons. Bigcommerce Pros.

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BigCommerce Payment Services Merchant Services Shipping Costs 209

Retail TouchPoints

JUNE 7, 2023

In the wake of OpenAI’s explosion in popularity, every other ecommerce and marketing technology company appears to be hitting the market claiming to have an artificial intelligence solution. Ecommerce companies looking to adopt an AI and machine learning-powered solution should take note. Are you aware of the risks?

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eCommerce Technology Supplies Blog 247