ecommerce-marketing-during-a-downturn Blog Related Topics 
Retail TouchPoints
JUNE 7, 2023
In the wake of OpenAI’s explosion in popularity, every other ecommerce and marketing technology company appears to be hitting the market claiming to have an artificial intelligence solution. Ecommerce companies looking to adopt an AI and machine learning-powered solution should take note. Are you aware of the risks?
Retail TouchPoints
JUNE 23, 2022
But in the retail realm, activist investors have recently latched on to a tactic that is relatively new — pushing ailing store brands to spin off their ecommerce business into a standalone company. Kohl’s , Macy’s and Neiman Marcus are among the retailers that have faced this particular pressure in the last year and a half.
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ROI Revolution
APRIL 12, 2023
With so much uncertainty in today’s ecommerce landscape, many businesses are cutting back on marketing – and neglecting their long-term business growth in the process. In fact, according to ROI Revolution’s 2023 State of Digital Marketing Survey, only 42.1% Constantly shifting consumer behaviors. And a fluctuating economy.
Inflow Insights
OCTOBER 11, 2021
When the pandemic first hit in early 2020, did your business pull back on marketing efforts? billion last year, and digital marketers reported budget cuts to be their top challenge in a post-COVID-19 world. But, thanks to a steady SEO hand, they’re now reaping the rewards of their discipline and marketing decisions. initiative.
Korona
NOVEMBER 10, 2022
While raising prices during uncertain economic times is not unheard of and may even be expected, it is not always the best option, especially when consumer spending is likely to decline. . During an economic downturn, acquiring new customers can be costly. What is your company’s market? .
Liveintent
SEPTEMBER 7, 2021
These big retailers are further solidifying their presence in eCommerce and retail through their own retail media networks. In this blog post, we’ll explore: Why big retailers have ventured into retail media The advantages retail media networks give retailers How retailers can stay competitive, and the role email will play.
RETAIL MANAGEMENT SOFTWARE
NOVEMBER 9, 2021
The continuing COVID-19 crisis as discussed in our latest blog has created an enormous feeling of uncertainty regarding the new normal as many questions are hard to answer at this stage: Which changes are going to persist? Mandatory social distancing radically impacted one of the largest markets in the world.
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