Omnisend

DECEMBER 22, 2021

To make your ecommerce business a success, tracking ecommerce metrics that have the most impact on your store’s revenue is an absolute must. In this article, we’ll show you what top ecommerce KPIs (Key Performance Indicators) and metrics you should track and optimize to build your ecommerce empire.

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X-cart eCommerce Shopping Carts Shipping Costs 78

Groove

MARCH 7, 2024

Klaviyo Email Marketing: Deep Integration with eCommerce Platforms With Klaviyo's deep integrations with major eCommerce platforms, eCommerce store owners can take advantage of seamless data synchronization to create personalized marketing campaigns for subscribers. Stamped.io In Klaviyo's system, automations are called "flows."

Marketing 370

Marketing eCommerce Platforms Shopify Shopping Carts 370

Retail TouchPoints

MARCH 19, 2024

Despite (or perhaps because of) this political pressure, TikTok is pushing forward on some big commerce ambitions — and the popular platform is putting success metrics at the center of its efforts. Regardless of the measurement methodology, we are seeing a return for retail advertisers that’s 1.6X

Merchant Services 264

Merchant Services Shopify Social Media Channel 264

Groove

OCTOBER 4, 2023

It can be used to draft emails, create blog posts, and produce content for landing pages, websites, and more. The Content Assistant can generate blog ideas, write paragraphs, expand on ideas, draft prospecting emails, and create marketing emails. GetResponse - Personalized Content Creation ($12.30/mo mo to $81.18/mo)

Merchant Services 367

Merchant Services eCommerce Marketing Recommendation 367

Groove

APRIL 17, 2024

Within your Klaviyo dashboard, you can track key metrics such as click-through rates, conversion rates, and ROI to easily identify which ads are performing well and which ones need to be adjusted. Be sure to learn more about Groove's powerful eCommerce marketing services , or if you have questions, feel free to contact us today!

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Customer Data Improvements eCommerce Article 396

Groove

MARCH 5, 2024

Whether you’re an eCommerce retailer, brick-and-mortar store, or service-based business, choosing the best email marketing tool is essential for promoting your company and growing your audience. For eCommerce stores specifically, studies show that 55% of online shoppers prefer to communicate with companies via email.

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Live Chat eCommerce Platforms WooCommerce Shopify 300

Omniconvert

JANUARY 13, 2023

This blog post delves deeply into the most crucial KPIs and metrics for customer loyalty. Get ready for formulas, examples, and a highlight reel of each metric. The post Customer Loyalty Metrics: winning customers and influencing sales. appeared first on Omniconvert Ecommerce Growth Blog.

Customer Loyalty 148

Customer Loyalty Customer Blog eCommerce 148

Retail TouchPoints

AUGUST 10, 2023

Lyft customers check their phone nearly nine times during a typical ride, according to a company blog post. Rokt’s closed marketplace is powered by billions of transactions across hundreds of ecommerce businesses. ” Bilt Rewards, Audible and Universal Pictures are among the feature’s early users. .

Blog 245

Blog eCommerce Marketing Technology 245

CPC Strategy

JANUARY 30, 2019

When it comes to analytics for ecommerce, just churning out a report once in a while isn’t enough — especially if you haven’t. The post Ecommerce Analytics Metrics to Watch in 2019 appeared first on Retail Performance Marketing Blog - CPC Strategy.

eCommerce Analytics 58

eCommerce Analytics eCommerce Blog Marketing 58

Retail TouchPoints

MARCH 18, 2024

Lowe’s has signed on to be one of the first retailers to test the solution for what will be the first offsite retail media offering from Lowe’s One Roof retail media network on Google Search and Shopping inventory, according to a blog post that will be published today, which Retail TouchPoints reviewed in advance.

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Retail Management Blog Channel 306

Groove

MARCH 3, 2021

Whether this is your first time looking for an eCommerce PPC agency or you already engage with one and want to create a better working relationship, you're in the right place. Leveraging eCommerce advertising is a great way to increase reach, brand awareness and conversions. eCommerce PPC Management: 4 Tips To Work With An Agency.

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PPC Management eCommerce Information 322

Groove

OCTOBER 4, 2023

It can be used to draft emails, create blog posts, and produce content for landing pages, websites, and more. The Content Assistant can generate blog ideas, write paragraphs, expand on ideas, draft prospecting emails, and create marketing emails. GetResponse - Personalized Content Creation ($12.30/mo mo to $81.18/mo)

Merchant Services 195

Merchant Services eCommerce Marketing Recommendation 195

Groove

NOVEMBER 22, 2019

By 2021, mobile eCommerce will account for 54% of total online sales. Companies like Snapchat are cashing in on this opportunity by offering eCommerce companies the tools they need to succeed. To help merchants like you, we’ve created this blog to cover: Different Snapchat ad formats. Why Snapchat eCommerce? Collections.

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eCommerce Social Media Mobile eCommerce Mobile 341

Groove

FEBRUARY 22, 2024

Studies show that customers still prefer to be contacted by eCommerce businesses via email. The needs of eCommerce keep evolving because the trends of eCommerce constantly change. The needs of eCommerce keep evolving because the trends of eCommerce constantly change.

Shopify 312

Shopify eCommerce eCommerce Platforms Customer 312

Retail TouchPoints

MAY 3, 2021

The pandemic-fueled ecommerce surge has been accompanied by a dramatic increase in deliveries — and the fossil fuel emissions that accompany them. Then Onfleet will purchase carbon offsets at $8 per metric ton , with $4 paid by the shipper and $4 paid by Onfleet. Companies can find out how to sign up for the program here.

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Shipping Customer Blog eCommerce 342

Retail TouchPoints

JANUARY 6, 2022

Yahoo has partnered with ecommerce enablement software MikMak to offer add-to-cart functionality and ecommerce analytics for advertising campaigns on its properties, which include Yahoo Finance, TechCrunch and AOL. Yahoo’s move to make its advertising products shoppable mirrors the current retail media trend.

Retail 278

Retail eCommerce Analytics Shopify eCommerce 278

Retail TouchPoints

JUNE 7, 2023

In the wake of OpenAI’s explosion in popularity, every other ecommerce and marketing technology company appears to be hitting the market claiming to have an artificial intelligence solution. Ecommerce companies looking to adopt an AI and machine learning-powered solution should take note. Are you aware of the risks?

eCommerce 264

eCommerce Technology Supplies Blog 264

Algopix

OCTOBER 13, 2023

In the ever-evolving world of eCommerce, Walmart has emerged as a formidable player, rivaling the likes of Amazon and eBay. With its vast reach, millions of loyal customers, and a growing online presence, Walmart’s eCommerce ecosystem presents a lucrative opportunity for sellers. This is where Algopix comes into play.

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Shipping Costs eCommerce Fulfillment eCommerce Platforms 120

UpSellIt

MARCH 13, 2024

In this blog, we dive into the intricacies of seasonal marketing and how ecommerce brands can leverage spring to drive engagement, conversions, and revenue. From traditional spring holidays to niche events, ecommerce brands must pinpoint these peak seasons to align their marketing efforts accordingly.

Marketing 128

Marketing Gifts Recommendation Clothing 128

Kissmetrics

APRIL 7, 2021

There are thousands of conversion rate metrics you could track. The sheer number of metrics can be overwhelming, but in this piece, I’ll show you the eight most important conversion rate metrics. Surprised my first metric isn’t traffic? Let’s use an eCommerce store as an example. Traffic Sources.

Payment Services 281

Payment Services Improvements Shopping Carts Social Media 281

Groove

FEBRUARY 20, 2024

On its own, Shopify is one of the most robust eCommerce platforms. However, to effectively scale an e-Commerce business, it's important to integrate a customer relationship management (CRM) tool into your Shopify store. For example, a Shopify CRM can help B2B businesses with segmentation and enhanced customer profiling.

Shopify 358

Shopify eCommerce B2B Live Chat 358

Groove

FEBRUARY 20, 2024

On its own, Shopify is one of the most robust eCommerce platforms. However, to effectively scale an e-Commerce business, it's important to integrate a customer relationship management (CRM) tool into your Shopify store. For example, a Shopify CRM can help B2B businesses with segmentation and enhanced customer profiling.

Shopify 358

Shopify eCommerce B2B Live Chat 358

Groove

APRIL 14, 2021

When trying to improving your eCommerce SEO strategy, have you ever though to yourself what is domain authority? In this blog, we cover what it is and what businesses can do to improve their domain authority. The simplest way to improve these metrics is to create inbound content that your audience wants to see.

Improvements 370

Improvements SEO Information Other 370

Groove

MARCH 8, 2024

Both Omnisend and Klaviyo are leading options as top-tier eCommerce marketing solutions, and their offerings are similar. They also have some key differences that will help you decide which one is right for your eCommerce store. If you have a small-scale eCommerce store or you're just getting started, Omnisend is a solid choice.

Marketing 195

Marketing WooCommerce Multi-channel Social Media 195

Groove

MARCH 28, 2022

Rather, B2B eCommerce involves sending these emails to other businesses who may want to buy your company’s products or services. In this blog, we’re reviewing a few B2B email marketing strategies that you can implement to engage your target audience and turn email into a high performing revenue channel. B2B Email Marketing Strategies.

B2B 195

B2B Marketing Merchant Services Webinar 195

Groove

JUNE 2, 2020

Prior to implementing SEO maintenance with Final Draft, traffic was slowly declining or stagnant, engagement was low and conversion metrics were falling. In the year over year data from November 2019 to March 2020 prior to Groove's help, the following negative metrics occurred: Bounce rate increased by 17%. Revenue decreased by 5%.

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SEO Improvements eCommerce Blog 243

Omniconvert

MARCH 21, 2023

Today we will look at a crucial metric to track your performance post-acquisition: the repeat order rate. We'll go through the definition, the formula, and tips & tricks to increase this metric using the Customer Value Optimization methodology.

Definition 78

Definition Retail Blog eCommerce 78

Omniconvert

NOVEMBER 10, 2021

The post Tim Kilroy: Grow beyond metrics that make you look good as a digital marketing agency appeared first on Omniconvert Ecommerce Growth Blog. Discover Tim Kilroy’s advice for digital marketing agencies that search for a healthy, growth-oriented approach to the constantly changing environment.

Marketing 148

Marketing Blog eCommerce 148

Groove

SEPTEMBER 24, 2020

In this blog, we're breaking down the various Klaviyo integrations to help you integrate more data and improve your marketing strategy. eCommerce marketing tools are great for winning back lost customers, capturing abandoned carts, offering product recommendations and so much more. Integrate customer data from your eCommerce store ?

Customer Data 322

Customer Data BigCommerce eCommerce Marketing Document 322

Groove

JUNE 25, 2020

Our team created this integration to make it easier for eCommerce merchants to capture abandoned carts, follow-up with customers post-purchase and automate workflows beyond email. Refer to our related blog for more information on creating an abandoned cart series. Most recent order total. Lifetime revenue. Total # of orders.

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BigCommerce B2C B2B eCommerce 349

Groove

MARCH 24, 2022

Universal Analytics has been the industry standard for eCommerce conversion tracking since 2013. Learn how Google Analytics 4 (GA4) will impact your eCommerce website by reading on! Unfortunately, Google Analytics 4 does not offer the best eCommerce tracking when compared to UA. Understanding Universal Analytics. Backend Views.

eCommerce 195

eCommerce Events Merchant Services Recommendation 195

Omniconvert

FEBRUARY 25, 2021

This article lists some strategies you can implement in your eCommerce for better decision making as well as the most important metrics to consider. The post How Can eCommerce Businesses Improve Their Decision-Making Process in 2021 appeared first on Omniconvert Ecommerce Growth Blog.

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Improvements eCommerce Article Blog 133

Inflow Insights

MAY 21, 2019

This content pruning case study demonstrates how deindexing blog content can lead to a better ROI from content overall. Most eCommerce stores focus on improving their content and expanding on it to improve their SEO. This can be done by deindexing low-performing blog posts. The Benefits of Pruning Blog Content.

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Blog SEO Improvements Recommendation 83

Groove

MARCH 4, 2022

Looking for the right email marketing and SMS tool for your eCommerce business? In this blog, we’re comparing Klaviyo vs Omnisend to help you better evaluate the main features of each tool and uncover what’s best for your business. A/B testing is an integral part of a successful eCommerce strategy. Analyzing Klaviyo vs Omnisend.

Merchant Services 195

Merchant Services Subscription Payment Services eCommerce 195

Groove

FEBRUARY 9, 2024

In an increasingly remote world, eCommerce is a booming business , but one that is hard to master. Predictive Analytics GA4 uses machine learning and predictive metrics, allowing you to not only review but also anticipate user behavior and trends over time. Check out the eCommerce migration helper to focus on your next steps.

Shopify 195

Shopify Events eCommerce Management 195

Groove

OCTOBER 10, 2023

It is particularly useful for eCommerce businesses and other online platforms looking to enhance their Search Engine Optimization (SEO) and increase their online visibility. It can generate high-quality, SEO-optimized content around specific topics, including blog posts and product descriptions.

SEO 195

SEO Merchant Services eCommerce Improvements 195

Groove

OCTOBER 10, 2023

It is particularly useful for eCommerce businesses and other online platforms looking to enhance their Search Engine Optimization (SEO) and increase their online visibility. It can generate high-quality, SEO-optimized content around specific topics, including blog posts and product descriptions.

Merchant Services 195

Merchant Services eCommerce SEO Improvements 195