Kissmetrics

NOVEMBER 26, 2020

Have you ever seen a Facebook ad for Chanel? Or an Instagram ad for Lamborghini? Until now, luxury brands have been able to rely on full-page ads in premium magazines, billboards in duty-free stores, and high-end, high budget TV ads. Experimental vs. Traditional Marketing. Me neither. Not any more.

Marketing 363

Marketing PPC SEO Magazine 363

Inflow Insights

JANUARY 21, 2022

In this blog, we’ll give you our honest take — based on more than a decade of eCommerce digital marketing experience — on whether you should use this software or invest in a human expert to manage your campaigns. In short, these tools allow businesses to more easily monitor their paid search marketing campaigns and optimize their ad spend.

PPC 110

PPC Management eCommerce Recommendation 110

Kissmetrics

NOVEMBER 1, 2021

In a nutshell, content creator is a broad term describing someone who produces some form of content, including but not limited to blog posts, videos, photography, and reels. Content creators create content for blogs and social media platforms. Here is an example of content on Instagram shared by the account @poets.

Social Media 291

Social Media Blog Marketing SEO 291

Kissmetrics

DECEMBER 12, 2017

If you’re promoting visual media through social platforms or blog posts, Reach dictates how well it will perform. Bear in mind that not all views are created equally: a visitor to a landing page for a lead magnet will be more valuable than blog post readership. Last month, we saw the biggest ever drop in Facebook organic reach to date.

Improvements 491

Improvements Marketing Social Media Blog 491

Ecommerce Platforms

FEBRUARY 10, 2023

It will also discuss the importance of creating relevant ads to target the right audience and increase sales. There's lots to discuss, so let's jump straight into the meat and potatoes of this blog post! For instance, “mid intent, mid-reach” is only available for Facebook and Pinterest ads. What is Shopify Audiences?

Shopify 104

Shopify Merchant Services Payment Services Channel 104

Ecommerce Platforms

MARCH 23, 2021

Shopify vs Squarespace vs Wix: Features. This includes tracking and managing inventory, adding new products, sending invoices, processing refunds, scheduling payments, and so on. Product placement: You can sell on multiple platforms, including Amazon, eBay, Facebook, and Instagram. Customer support.

Shopify 211

Shopify Shipping Costs Payment Services Payments 211

ROI Revolution

MAY 6, 2021

The Identifier for Advertisers (IDFA) is a random identifier assigned to each iOS user that advertisers use to deliver personalized ads. You can count on this blog article to be your resource as brands everywhere prepare for the changes and aim to minimize disruptions to their advertising efforts. means for Google ads.

eCommerce 158

eCommerce Marketing Events Download 158

Ecommerce Platforms

JUNE 22, 2023

Shopify vs Shoplazza: Which option is really best for today’s budding entrepreneurs? With Shopify, you can create an ecommerce store, blog, online portfolio, service business, and more in the same convenient place. First, it’s worth noting there are a lot of similarities between the two platforms.

Shopify 104

Shopify Payment Services Social Media Shipping Costs 104

ROI Revolution

FEBRUARY 28, 2020

While Amazon remains the fastest-growing advertising channel, Google reigns in terms of ad revenue share, owning more than 73% of that $55.2B. It’s essential to note that Google ad revenue is still growing at a tremendous rate. For our clients, Google ad revenue grew 32% in 2019!

Multichannel 99

Multichannel Mobile Search Marketing PPC 99

Inflow Insights

MARCH 27, 2020

If you go to Google and search “eCommerce Marketing Strategy,” you’re more than likely to turn up articles that provide beginner-friendly and surface-level advice. 1: Use a “See, Think, Do” Social Media Ads Strategy. The cost of ads on social media platforms is rising steadily. However, this is not true for all online stores.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

Ecommerce Platforms

MARCH 5, 2023

Shopify vs Shopkeep: An Introduction If you’re planning on installing a Point of Sale system for your retail or service company, there are plenty of options available to choose from. It allows you to accept all payment types, from credit cards to mobile Google Pay and Apple Pay transactions. Let’s take a closer look at each solution.

POS 104

POS lightspeed Shopify Payment Services 104

Ecommerce Platforms

JULY 25, 2022

GoDaddy vs Squarespace: Which tool should you be using to build your website? GoDaddy vs Squarespace: An Introduction. With Squarespace, you can build anything from a compelling portfolio to a blog or store. GoDaddy vs Squarespace: Pros and Cons. Blogging and marketing features to help you stand out online.

Payment Services 104

Payment Services Payments Social Media Blog 104

Ecommerce Platforms

NOVEMBER 3, 2022

But, more specifically to Black Friday – during the weekend before, some prospective customers used the following social media channels to research the deals they could expect from their favorite brands: 17% of shoppers used Facebook 9% Instagram 4% on Pinterest 4% Twitter. Go to the top. Go to the top.

eCommerce 104

eCommerce Social Media Multichannel Beauty and Health 104

Ecommerce Platforms

MAY 17, 2023

However, if you don't have time to read this entire Shopify vs BigCommerce vs WooCommerce comparison , here's a quick rundown of what each platform is best for: Shopify : The best all-rounder. WooCommerce is also pretty well documented, so you’ll find many self-help resources and tutorials with a quick Google search.

WooCommerce 104

WooCommerce BigCommerce Shopify eCommerce Platforms 104

Wiser

JULY 25, 2023

They can also use social media platforms such as Facebook or Twitter to reach out to potential customers. Digital promotions include online ads, email marketing campaigns, or social media posts that let potential customers know about special offers available to them. Consider using both online and offline channels for maximum impact.

Small Business Retail 147

Small Business Retail Social Media PPC Events 147

Store Growers

APRIL 9, 2018

So without the support of the ads, I knew March was going to be a lot less eventful . Mainly because there was a lot less traffic from (Facebook) ads. Next let’s look at where the visitors in March came from: Organic traffic from Google tops the charts. Next is the traffic from Google Adwords campaigns.

Article 98

Article Blog Reference Shopify 98

Kissmetrics

DECEMBER 11, 2017

This banner ad debuted with a click-through rate of 78%. If you told any marketer today that your banner ads are getting a 78% CTR, you’d get laughed out of the room. Today, the average display ad CTR is 0.05%. Remember the good old days when Facebook organic reach was insane? What was hot one day (banner ads) isn’t now.

Management 213

Management Marketing PPC Banking 213

ROI Revolution

APRIL 8, 2021

The Identifier for Advertisers (IDFA) is a random identifier assigned to each iOS user that advertisers use to deliver personalized ads. You can count on this blog article to be your resource as brands everywhere prepare for the changes and aim to minimize disruptions to their advertising efforts. Claim your copy! April 8 update.

eCommerce 78

eCommerce Marketing Events Download 78

Store Growers

MARCH 13, 2018

It turned out to be an insight from a (failed) Facebook ad campaign from a few months back that held the key to this jump in sales. The spikes in the chart below are when I turned on the Facebook ads. This decrease is in large part because of the visitors are from the Facebook ad campaigns.

Shopify 70

Shopify Blog Events Other 70

Ecommerce Platforms

MARCH 11, 2023

There’s also the option to use a custom domain (on some plans), and accept payments from major credit cards, Apple Pay, Google Pay, Square Pay, and PayPal. Square also allows for sales through social media channels like Instagram and Facebook. Additionally, you can switch plans at any time. Who should use the free plan?

Shipping Costs 104

Shipping Costs Payment Services Shipping Shopify 104

Ecommerce Platforms

FEBRUARY 2, 2023

to an existing website or blog. Go to the top Shopify vs Medusa: Their Key Features Compared At their core, both Shopify and Medusa enable you to build an online store with a fully functional shopping cart and checkout. You can run targeted Facebook ads from your Shopify account.

Shopify 104

Shopify eCommerce Shipping Costs Live Chat 104

Ecommerce Platforms

APRIL 27, 2022

That's where these two platforms come into play, and so we want to compare Editor X vs Webflow to help developers figure out which one works best for them. Keep reading to view our in-depth comparison of Editor X vs Webflow. Google Trends reveals that Editor X has recently dipped in its internet search interest.

X-cart 104

X-cart Payment Services Payments Shipping Costs 104

ROI Revolution

JUNE 3, 2019

Google Marketing Live 2019. On a sunnier note, Google Marketing Live – the search giant’s annual conference for advertisers – took place in San Francisco on Tuesday, May 14, 2019, with an additional 8+ hours of content streaming after its conclusion that night. AI: Assistive vs. Autonomous.

Marketing 68

Marketing Social Media Subscription Books 68

SellBrite

MARCH 30, 2018

Google AdWords – To increase brand and product exposure, you can use Google AdWords to create campaigns that drive more customers to your website. With Google AdWords, you can target specific audiences based on location or keywords, and you only pay for actual results. It’s free, extremely easy to use, and very versatile.

eCommerce 151

eCommerce Social Media Merchant Services Payment Services 151

Omnisend

JUNE 6, 2023

With the rising popularity of platforms like Whatsapp, Snapchat, and Instagram, many people may think that SMS marketing is not relevant anymore. Omnisend vs Attentive: which is the right platform for your business? Here is an Omnisend vs Attentive quick comparison. But is that really true? Not at all.

Live Chat 78

Live Chat Shipping Costs Omnichannel BigCommerce 78

Store Growers

FEBRUARY 7, 2018

The overall number of sessions has gone down because I didn’t have big hitting Facebook ads campaigns as I did during December. Now let’s look at where the visitors in January came from: Google / cpc or Adwords tops the January chart. This has more than double compared to last month (61 vs 27 users).

Events 93

Events Article Improvements Blog 93

Ecommerce Platforms

FEBRUARY 7, 2023

Basic Shopify vs Shopify vs Advanced Shopify Shopify Pricing UK (2023) – How Does It Work, and Which Plan Is Right for You? If your name of choice isn’t available, you can consider adding additional words and terms to your name instead. The majority of product searches do start with Google, after all.

Shopify 104

Shopify Shipping Costs Payment Services Live Chat 104

Wiser

JULY 25, 2023

They can also use social media platforms such as Facebook or Twitter to reach out to potential customers. Digital promotions include online ads, email marketing campaigns, or social media posts that let potential customers know about special offers available to them. Consider using both online and offline channels for maximum impact.

Small Business Retail 78

Small Business Retail Social Media PPC Events 78

Ecommerce Platforms

SEPTEMBER 21, 2021

Whether it’s to showcase your creative work, business, online store, or personal blog, there are many options to choose from. There's lots to say about both these platforms, so let's dive straight into the meat and potatoes of this blog post: Squarespace vs Webflow: Who’s Squarespace? Squarespace vs Webflow: Who’s Webflow?

Shipping Costs 104

Shipping Costs Web Design SEO Live Chat 104

Ecommerce Platforms

FEBRUARY 27, 2023

As an added benefit, users can also accept Square Pay, Google Pay, or Apple Pay for transactions. The Free Plan The Free plan from Square includes support for unlimited products, selling on Instagram and Facebook, shipping, delivery, and pickup. You can also support digital wallets like Apple and Google Pay.

Shopify 104

Shopify Payment Services Payments Shipping Costs 104

Ecommerce Platforms

MAY 26, 2020

We're going to compare two of the best solutions on the market in this BigCommerce vs WooCommerce review. So, if you're wondering which (if either) is right for your business, continue reading… BigCommerce vs WooCommerce: The Main Differences. BigCommerce vs WooCommerce: Features. BigCommerce. What About WooCommerce?

WooCommerce 118

WooCommerce BigCommerce Payment Services eCommerce 118

Smile.io

JANUARY 25, 2022

You can’t open up Instagram these days without seeing a #sponsored post, reel, or story where someone is promoting a #gifted product. By using social commerce tools like referral links on stories or shoppable posts on Instagram and Facebook, micro influencers can be a great revenue generator.

Beauty and Health 69

Beauty and Health Social Media Fashion Gifts 69

RETAIL MANAGEMENT SOFTWARE

DECEMBER 24, 2021

To meet the right customers, retailers use Facebook and Google ads that are personalized and highly targeted. Many retailers are investing in their technology infrastructure to ensure they can adjust for the long term, placing ad-hoc changes in store permanently to meet consumers demand whenever and wherever they choose to shop.

Consumer 94

Consumer Retail Social Media Payment Services 94

Store Growers

MAY 10, 2018

This month we didn’t invest anything in (Facebook) ads, and that shows in the visitor quality. The other links are pretty straight forward, this very site linking to the shop, a couple of referrals from things I posted on Facebook and a handful of visits from Product Hunt. Google Adwords. 12 signups. Financials.

Social Media 70

Social Media Shopify Article SEO 70

AcquireConvert

OCTOBER 23, 2022

Shopify vs Squarespace: Background. . It started life as a blog hosting service and soon started offering website-building solutions. Shopify vs Squarespace: Market share. Shopify vs Squarespace: Main features. Customers will simply go elsewhere if you make them wait and Google will penalize you too.

eCommerce Platforms 51

eCommerce Platforms Shopify Merchant Services eCommerce 51

Ecommerce Platforms

MARCH 20, 2020

Weebly vs Shopify: An Overview. By the end of this comparison, you’ll be able to pick a winning tool for your ecommerce store between Shopify vs Weebly , looking at everything from transaction fees to payment gateways. Weebly vs Shopify: Pricing. Weebly vs Shopify: Sales Features. Let’s get started.

Shopify 104

Shopify Shipping Costs Payment Services Shopping Carts 104

Ecommerce Platforms

AUGUST 22, 2019

Practically speaking, it could be that you need a customizable e-commerce website, or probably want to run a powerful blog with actionable content on whichever niche you have in mind. Weebly Vs WordPress: Notable Differences. Weebly vs WordPress: Pricing. Weebly Vs WordPress: Ease of Use. Take WordPress, for instance.

eCommerce 123

eCommerce Payment Services Shipping Costs SEO 123