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Glossier Promotes Chief Commercial Officer to CEO

Retail TouchPoints

For the first time since its founding in 2014, Glossier will have a new CEO. Kyle and I met a year ago when we were looking for a Chief Commercial Officer; someone who could evolve how we meet the needs of our global audience, and satiate our brand demand,” wrote Weiss in a blog post.

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The Best Free Ecommerce Platforms for 2023

Ecommerce Platforms

In this article: Best Ecommerce Platforms With a Free Trial Best Ecommerce Platforms with a Free Plan How to Choose the Best Free Ecommerce Platform What are the Best Free Ecommerce Platforms? Plus, you can set up omnichannel selling strategies with point of sale integrations, social media, and more.

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2023 Ecommerce Predictions: Insights From 17 Digital Marketing Experts

ROI Revolution

These are just a few of the major obstacles facing digital marketers and advertisers as the new year approaches. With so many parts moving in insufficient ways, the digital marketing machine isn’t operating at high efficiency. More consumer research means having a cohesive omnichannel presence will be crucial.

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Missed Opportunities in your Omnichannel Marketing

Omnisend

Omnichannel marketing continues to get a lot of ink (and will do so for as long as there is a digital universe) for the very good reason that it continues to evolve. Omnichannel marketing is enabled by technology, but it’s a mistake to assume technology defines it. Reading Time: 6 minutes. Putting Your Pieces Together.

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How Beauty Brands Can Boost New Customer Acquisition

UpSellIt

The beauty industry is rooted in how a product interacts with the user’s senses. Through a digital experience, shoppers can’t see, feel, or touch a product like they would in a store. So, how can beauty brands boost new customer acquisition online? The Digital Age is reshaping the beauty industry.

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The Headless Commerce Showdown: The Unseen Strategy Retailers Use to Win Ecommerce Market Share

BigCommerce

In fact, traditional and digital-native brands across the globe are working fast to implement similar strategies. In fact, traditional and digital-native brands across the globe are working fast to implement similar strategies. Digital native brands number in the tens of thousands. This ultimately delivers convenience.

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How to create a winning affiliate program for your ecommerce store

Omnisend

By the end of this article, you’ll have a better understanding of what affiliate marketing is and how you can add it to your arsenal of digital marketing techniques. Over 80% of brands worldwide use affiliate marketing as a digital marketing channel to drive traffic to their sites. Traffic is the lifeblood of online businesses.

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