Why I Spent $500,000 Buying a Blog That Generates No Revenue
Kissmetrics
JULY 16, 2018
The $500,000 didn’t get me the company, KISSmetrics, or any of the revenue streams. I can’t fully answer why they sold it, but I do know a lot of their customers came from word of mouth, conferences, paid ads, and other forms of marketing that didn’t include SEO or content marketing. I don’t!
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