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How to Avoid Out of Stock Products in Google Shopping & Search

Inflow Insights

This shopping season, you might not have stock to meet your customers’ needs. And, if not properly addressed, out-of-stock items can lead to wasted online ad spend in the next few months, making it hard to take advantage of Google Shopping seasonality trends. How Google Shopping and Search Track Out-of-Stock Products.

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10 Strategies for High-Performing Holiday PPC Campaigns

Inflow Insights

To help your eCommerce business prep for the 2021 holiday season, we’re publishing a multi-part blog series with digital marketing tips you need to implement today. Today, we’re focusing on PPC. Good news: By planning your strategy now, you’re giving yourself plenty of time to figure it out. Optimize your product feed.

PPC 166
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Black Friday: Last Minute Tips for Amazon Sellers

Algopix

In this blog post, we’ll provide last-minute tips to help Amazon sellers make the most of Black Friday. Subtle yet festive tweaks can significantly enhance the shopper’s experience, making your products more appealing during this seasonal period.​ Highlight key features and benefits to attract potential buyers.

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Sellerboard Review: Everything You Need to Know About This Amazon Analytics Tool

Ecommerce Platforms

If you don’t have time to read my entire Sellerboard review, here are the highlights: Overall, I think Sellerboard is an affordable product for Amazon sellers looking to quickly analyze their daily business performance, including profits, inventory levels, customer lifetime value, etc. With an estimated 9.7

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10 eCommerce Holiday Marketing Tips to Boost Sales & Revenue

Inflow Insights

Over the last few weeks, we’ve published a multi-part blog series with eCommerce holiday marketing tips and strategies. We’ve compiled a list of 10 insider tips to help you create a solid marketing strategy that will boost your eCommerce sales this holiday season. Make a plan for out-of-stock products.

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11 Powerful B2B eCommerce Marketing Strategies to Reach Your Ideal Buyers

Inflow Insights

Editor’s note: This blog was originally published in 2020. If you want to develop powerful B2B eCommerce strategies to attract and convert your customers, you’ll need to invest in a few key areas. Sure, classic marketing strategies like asking for referrals, promoting at industry events, and doing cold outreach have their place.

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How to Use Google Trends in Marketing

Kissmetrics

One great way to figure out what is popular is with Google Trends. You can then take what you’ve learned and apply it to any (and all) of your marketing strategies. As marketers, our job is to capitalize on what’s popular in the “here and now.” This tool identifies current and existing trends in search marketing.

Marketing 335