ROI Revolution

JULY 11, 2022

Between website SEO , ecommerce blogs, email marketing, and conversion rate optimization , one thing remains clear: Content is still king. For example, 81.4% of marketing managers stay up-to-date via blog posts compared to just 41.6% Ecommerce Blogs. Ecommerce blogs are also a key way to generate more website visits.

Blog 158

Blog White Paper SEO Marketing 158

Retail TouchPoints

MARCH 18, 2024

Lowe’s has signed on to be one of the first retailers to test the solution for what will be the first offsite retail media offering from Lowe’s One Roof retail media network on Google Search and Shopping inventory, according to a blog post that will be published today, which Retail TouchPoints reviewed in advance.

Retail 306

Retail Management Blog Channel 306

Fabric Blog

JUNE 10, 2021

Product detail pages (PDP) are key for successful e-commerce sites. Customers rely on PDPs to gather information to complete their purchases. fabric co-founder Ryan Bartley lays out the crucial elements to building a perfect PDP , including:

eCommerce 98

eCommerce Information Customer 98

Groove

OCTOBER 4, 2023

Within the pages that follow, we present a carefully curated selection of AI-powered tools that have emerged as game-changers in the realm of email marketing. Powered Content Assistant, both of which are designed to maximize productivity and efficiency. is a conversational CRM bot that optimizes productivity using chat-based commands.

Merchant Services 367

Merchant Services eCommerce Marketing Recommendation 367

Groove

DECEMBER 18, 2023

In this blog, we're sharing some eCommerce site search best practices so that you can better optimize your online store and convert high-intent visitors in no time. There may be region-specific words or spellings that aren’t programmed into the engine or into your product data. From there, sort by Search Exits from high to low.

eCommerce 221

eCommerce Shopping Carts Management Blog 221

Kissmetrics

AUGUST 6, 2021

Whether your customers are shopping for tennis shoes or a marketing automation tool, they care about your product’s features. Features (along with price and design) are one of the main factors people consider when comparing products. Here’s how to get your product features right. What Is a Product Feature?

eCommerce 303

eCommerce Blog Information Customer 303

Kissmetrics

MAY 28, 2021

You can serve multiple areas or ship products internationally or worldwide. Hence, local customers can get relevant information on the products and offerings available in nearby outlets. Multiple-location SEO can raise awareness of your product or service by increasing traffic to product pages.

SEO 338

SEO eCommerce Information Consumer 338

Kissmetrics

AUGUST 26, 2021

A great meta description should compel users to click on your page in the search results to learn more. Search engines display these snippets in search results to let visitors know what a page is about before clicking on it. Below, you can see a quick example of a meta description on our site. That is, if they are written well!

SEO 363

SEO Social Media Recommendation Improvements 363

Groove

FEBRUARY 10, 2021

Whether you're just getting started with eCommerce PPC or are already a self-proclaimed expert when it comes to social media advertising and Google Ads, these PPC landing page best practices will help you optimize your ad campaigns and, hopefully, convert more visitors into leads or customers (depending on your company's goal).

PPC 370

PPC eCommerce Information Social Media 370

Groove

OCTOBER 4, 2023

Within the pages that follow, we present a carefully curated selection of AI-powered tools that have emerged as game-changers in the realm of email marketing. Powered Content Assistant, both of which are designed to maximize productivity and efficiency. is a conversational CRM bot that optimizes productivity using chat-based commands.

Merchant Services 195

Merchant Services eCommerce Marketing Recommendation 195

Groove

MARCH 6, 2024

However, while Klaviyo specializes primarily in those areas, HubSpot is an all-in-one software suite that offers access to an entire series of additional digital marketing products. For example, the predictive AI analytics offered by Klaviyo are top-notch, while HubSpot is CRM-first and the platform’s interface reflects that.

Social Media 370

Social Media Customer Data Shopify Magento 370

Kissmetrics

JULY 31, 2021

A conversion funnel is a visual representation of the stages in a buyer’s journey, from the moment they land on your page until they complete a purchase. Interest: Next, you build their interest in your product. In other words, people need nurturing before they’ll buy a product. Let’s take a look.

Download 361

Download Social Media Subscription Customer 361

Retail TouchPoints

APRIL 3, 2024

Digital signage is a great way for retailers to capture customers’ attention and keep them informed about new deals and products. Think of digital signage like a blog or social media page: It needs new content on a constant basis in order to maintain interest and drive engagement.

Social Media 276

Social Media Events Accessories Point of Sale 276

ROI Revolution

MARCH 8, 2024

Link back to your website in case people want more information or want to purchase the product(s) in the video. If the page you link to is ever deprecated, be sure to put in a 301-redirect so you don’t miss out on potential referral traffic from YouTube. Read the latest in the blog series here. Schema.org, VideoObject.

SEO 147

SEO eCommerce Blog Channel 147

Kissmetrics

DECEMBER 12, 2017

If you’re promoting visual media through social platforms or blog posts, Reach dictates how well it will perform. Bear in mind that not all views are created equally: a visitor to a landing page for a lead magnet will be more valuable than blog post readership. Time on Page vs. Scroll Depth.

Improvements 491

Improvements Marketing Social Media Blog 491

Kissmetrics

JUNE 15, 2021

Check out this example from Purple , a mattress company that excels at snagging attention through an emotional pull. Direct Leads to a Landing Page. Historically, paid ads drive to landing pages , and this isn’t a bad thing. The trouble with landing pages occurs when they’re not optimized properly. We mean it.

Social Media 300

Social Media Download Blog Definition 300

Kissmetrics

AUGUST 28, 2017

In fact, the examples I share here are a sure sign that many marketers still ignore critical homepage elements. Your homepage (or even any landing page for that matter) is like homework given to you by your target audience. The page looks nice, but imagine the confusion its visitors may be experiencing. How are you shaping it?

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Demo Other Blog Customer 487

Kissmetrics

OCTOBER 27, 2021

Let’s look at the latest Google algorithm update, The Page Experience. Some of the metrics you’ll want to review include: organic traffic click-through-rate (CTR) bounce rate keyword rankings backlinks page speed conversions. What questions does my audience have about my industry, brand, and products/services?

SEO 347

SEO Social Media Blog Information 347

Kissmetrics

DECEMBER 12, 2020

The Top 4 Options For The Best Free Website Builders: Wix – The best for e-commerce sites Weebly – The best for general sites WordPress – The best for blogging and content creation Site123 – The best for quick and easy landing pages. Are you currently selling products in a physical location?

eCommerce 363

eCommerce Payment Services Blog eCommerce Platforms 363

Ecommerce Platforms

MARCH 13, 2017

But quality content, especially blog posts, are extremely hard to come by. Now, look at blogging. One blog post requires you to think up topics and outline the posts. Next comes formatting and publishing the blog post. It's no wonder some online store owners find blogging to be too intimidating. We've all heard it.

Blog 128

Blog Improvements eCommerce Social Media 128

Korona

FEBRUARY 27, 2023

Along with YouTube tutorials, and Reddit Threads, blogs are a cheap and accessible way to learn more about nearly anything that interests you. For small business owners and entrepreneurs, looking at small business blogs can help you stay up to date on trends, while also learning about strategies and tools within your industry.

Small Business Retail 52

Small Business Retail Blog Payment Services POS 52

Kissmetrics

NOVEMBER 23, 2020

And as people stay home more, the desire for self-care products, including skincare, continues to expand. In this article, I’ll take you through steps you can take to improve your skincare marketing strategy using examples from Skincare by Alana and other beauty industry leaders. That’s exactly what Skincare by Alana did.

Marketing 352

Marketing Social Media Improvements Events 352

Kissmetrics

NOVEMBER 23, 2021

If your website isn’t ranking high on Google’s search engine results page (SERP), you may need to look for different ways to reach your intended audience. These include: loading times host stability security bounce rates search relevance on-page keywords. Increase Blog Post Traffic. Use intitle:[topic].

Payment Services 236

Payment Services Operations SEO eCommerce 236

Kissmetrics

DECEMBER 16, 2020

You’ve poured a ton of time into creating a blog. Affiliate marketing is an effective way for anyone with a blog or social media following to earn money. You promote a product to your followers, and if they purchase through your affiliate link, you get a cut of the profits. Tailor Your Products to Your Audience.

Marketing 279

Marketing Shipping Costs Social Media Blog 279

Kissmetrics

DECEMBER 8, 2020

Despite the growth of mobile shopping, the majority of shoppers only use their phones to look up deals or product information — and then head to a store or a desktop to make big purchases. In addition, some people want to see and touch a product in person. In other words, it’s important to make your next mobile ad engaging.

Mobile 363

Mobile Social Media Article Payment Services 363

ROI Revolution

MARCH 28, 2024

Jump to each March 2024 SEO News Recap news topic using the links below: Key Takeaways from the March Algo Updates Manual Actions Hit Websites After Google Spam Policy Updates Which Aspects of Page Experience Are Used in Rankings? Check out February’s recap here. Google’s algorithm updates usually come with no forewarning.

SEO 78

SEO Document Blog Social Media 78

Kissmetrics

MAY 4, 2021

They don’t have the followings of a Kardashian, but they’re much cheaper and can still reach enough people to make a difference in product sales. Take my case for example. My page gets a ton of traffic and has a great conversion rate. I’m not including my blogging and guest blogging efforts.

Social Media 334

Social Media Blog Channel Events 334

Kissmetrics

JANUARY 31, 2022

They either try to use the same strategies they use for their brick and mortar store (which will fail) or use strategies meant for blogs: not e-commerce stores. Selling products or services online requires a special touch. Create new, original content that describes your product or offering in the same language searchers use.

eCommerce Marketing 263

eCommerce Marketing eCommerce Social Media Marketing 263

Kissmetrics

DECEMBER 16, 2021

If you’re a small business owner trying to compete in the big leagues , this blog is for you. All you have to do is enter your URL to get a deep, page-level SEO analysis. What it takes to hit all those keyword opportunities is pages with content. You’ll need to start a blog. Start a Blog.

Small Business Retail 360

Small Business Retail Marketing Social Media SEO 360

Kissmetrics

OCTOBER 23, 2020

For example, if you wanted to start a blog about vintage teacups, your URL could be www.vintageteacups.wordpress.com. A niche blog? A strong domain name serves your business goals by referencing your product or service. Let’s take the two businesses we’re working with in this guide as an example. An eCommerce site?

SEO 285

SEO Blog Information Recommendation 285

Kissmetrics

JANUARY 26, 2021

There are currently two ways to place videos on your landing pages or website—link or embed videos. Visitors can watch the video on your website without leaving the current page. When readers click the link, they are redirected to the page where the video is hosted. Which method should you choose?

SEO 259

SEO Blog Improvements Channel 259

Ecommerce Platforms

SEPTEMBER 30, 2022

For instance, dynamic filtering, built-in blogs, upselling tools, popups, discounts, pixel-perfect mobile optimization – the list goes on! With a drag-and-drop website builder that makes tailoring your store's layout, pages, and look a breeze- we think it's safe to say that its UI is pretty intuitive. Go to the top.

eCommerce 197

eCommerce Jewelry Accessories Shopify 197

Kissmetrics

APRIL 7, 2021

Referral visitors: These visitors click through a link to your site from somewhere else, whether that’s another website, a social media page, or somewhere else. For example, if all your traffic is coming from search and Google’s algorithm changes, you could lose all your traffic overnight. Let’s use an eCommerce store as an example.

Payment Services 281

Payment Services Improvements Shopping Carts Social Media 281

Kissmetrics

FEBRUARY 10, 2021

A very basic sales funnel might look something like this : Funnels can help you do several things: Create awareness for your brand, product, or service Pique interest in what you have to offer Evoke a desire for purchase through education Help leads perform a desirable action Move leads through the funnel to the final purchase.

PPC 315

PPC Social Media Books Improvements 315

Kissmetrics

JANUARY 8, 2021

Twitter is has a massive audience, making it a great platform for advertising products and services, or sharing your content. On Twitter, trending or “viral” topics appear on the Discover tab, within the Twitter app, and on the left side of the page. Users who are searching for these terms on Twitter will then find your page.

SEO 360

SEO Social Media Blog Information 360

Retail TouchPoints

MAY 23, 2023

Generative AI for Product Images The biggest announcement was the introduction of Product Studio, which employs proprietary generative AI technology, developed in-house at Google, to help merchants quickly and easily create unique product imagery for their product listings. Merchants in the U.S.

Merchant Services 292

Merchant Services Events Shopify Improvements 292

Kissmetrics

SEPTEMBER 24, 2021

It helps you optimize your site for search engines by offering information on page names, meta descriptions, keywords, and more. With some light guidance, anyone can create a website and get it up and running fast, and uncompetitive niches can rank on Google’s front page. Then there’s the Wix SEO tool. 10 Best Practices for Wix SEO.

SEO 290

SEO Mobile Blog Improvements 290