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SMS marketing for ecommerce: 7 strategies with tips

Omnisend

Reading Time: 9 minutes In the world of ecommerce, SMS marketing is a transformative tool for reshaping customer engagement. Unfortunately, many dismiss SMS as an outdated or intrusive communication method. In this post: What is SMS marketing for ecommerce? Allison Caufield, Senior Marketing Manager, FiGPiN ?

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Klaviyo vs. Listrak: Comparing Platforms

Groove

Investing in an eCommerce marketing tool helps businesses attract, engage and delight customers at every stage of the buyer's journey. Improve your email marketing strategy and exceed customer expectations with a tool that best fits your eCommerce needs. Social Media Marketing. Klaviyo vs. Listrak. What Is Klaviyo? Automation.

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SMS analytics success: Which metrics to track for higher ROI

Omnisend

Reading Time: 7 minutes Many marketers believe that SMS analytics guarantees actionable insights. While raw data can help build a marketing strategy, more is needed to provide definitive insights. Digging into your SMS data will show you specific repeated patterns. It doesn’t give a definitive answer. What’s more?

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The 1-2-3 SMS Roll-Out Guide

Optimizely

SMS is a powerful channel that helps Marketers rise above the noise and get their message across to their customers. It’s no surprise that an increasing number of brands are incorporating this channel into their marketing strategy. And if you know how to send an email from Zaius, you know how to send an SMS.

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5 strategies to stand out during BFCM

lateshipment

Offer a Gamified, Shareable and Engaging experience Emails with gamification events typically result in 74% more engagement (Styles.ai) Some brands which used this gamification strategy in their marketing campaign saw huge results in a very short period. Adapt a multi-channel marketing strategy Be where your customers are.

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Conquer the 2020 Holiday Season with Campaign Best Practices from Zaius

Optimizely

In this episode of The Empowered Marketer, campaign expert Heather Green shares best practices on how to prepare for the 2020 holiday season. Tune in to learn important tactics and tips about deliverability optimization and campaign strategy, then implement these changes to your campaigns — just in time for Black Friday and Cyber Monday.

Marketing 195
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Automated text messages: definition, examples, and tips

Omnisend

Despite the growing popularity of various digital media, SMS remains among the most powerful platforms for marketing. This is especially true in ecommerce where marketers can maximize the value of automated text messages. Businesses across all industries use text message automation for marketing. Reading Time: 6 minutes.