Thu.May 02, 2024

article thumbnail

3 Considerations for Configuring your Ecommerce Experiments

Fastr

Although we'd argue there is no such thing as a perfect experiment nor a perfect experiment formula (we aren't big supporters of one-size-fits-all templates), we do emphasize the importance of smart testing – fuelled by curiosity, powered by flexibility, aligned for learning, and set up for scalability.

eCommerce 147
article thumbnail

Beyond Inc. Brings in Slate of Retail Heavyweights for C-Suite

Retail TouchPoints

Following its acquisition of Zulily and the revival of Overstock.com , Beyond, Inc. is shoring up its executive team with a slate of eight high-level appointments across its business. “The most important part of building a long-term, profitable, growing business is putting the right players on the field,” said Marcus Lemonis, newly appointed Executive Chairman of Beyond, Inc. in a statement.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Anaplan Buys Fluence To Round Out EPM Suite

Forrester eCommerce

Anaplan announced last week its plans to buy Fluence, a provider of financial close, consolidation, and reporting software. This move comes less than two years after Thoma Bravo’s purchase of Anaplan.

Marketing 225
article thumbnail

Williams-Sonoma Fined $3.17 Million for False ‘Made in USA’ Claims

Retail TouchPoints

Williams-Sonoma, Inc. will pay a record civil penalty of $3.175 million for violating a Federal Trade Commission (FTC) order to truthfully disclose whether products it sells are actually made in the United States. A Department of Justice complaint, based on a referral from the FTC, charges that the retailer listed multiple products as being “Made in USA” when they in fact were made in China and other countries.

article thumbnail

The Pragmatic Path to Composability: Creating Efficient Commerce Systems

Speaker: Jason Cottrell and Brian Walker

Brands used to look for a commerce platform that could do everything. But over time, one vendor was no longer enough to meet a brand’s needs, so they added, and added, and added— and now it's essential that these vendors work well together. That’s composable, and it’s important to get it right. Customers and your board expect you to be in new channels and to adapt quickly to market change.

article thumbnail

What’s Marketing Ops And MRM Got To Do With It? (Got To Do With It?)

Forrester eCommerce

Tina Turner famously questioned, “Who needs a heart when a heart can be broken?” Marketing operations is the beating heart of marketing teams. Strong marketing operations yields better decision-making, improved capacity and efficiency, and stronger governance and compliance. Yet the marketing operations heart is broken in many companies.

Marketing 210
article thumbnail

How Subscription Strategies can Supercharge Loyalty Programs

Retail TouchPoints

Loyalty programs are a common (and undeniably effective) tool for retailers to gather data and build customer lifetime value, but perhaps they’ve become a little too common. Companies often have a hard time differentiating their programs and communicating their unique benefits to members, particularly with primarily transactional, points-based programs.

More Trending

article thumbnail

Revolutionizing Customer Retention: The Rise of Digital Top-Up Cards in the Global Market

Retail TouchPoints

As consumers demand more flexible payment options, it is no surprise that the digital top-up card industry has had a strong year. The global digital gift card market is expected to reach $724.3 billion by 2028, rising at a market growth of 14.2% CAGR. The trend is set to continue, and it is not just shoppers who benefit from increasingly digital-first payments.

article thumbnail

Snapchat Reveals Latest AR and ML Tools for Brands and Advertisers

RetailWire

Snapchat has introduced a range of new augmented reality (AR) and machine learning (ML) tools created to assist brands and advertisers in engaging with users on the social platform through interactivity.

article thumbnail

New Disney Collab Puts Bubble Skincare’s Mental Health Mission Front and Center

Retail TouchPoints

Bubble Skincare has launched a new collaborative collection with Disney and Pixar to celebrate the release of Inside Out 2, which opens exclusively in theaters on June 14. The collection, which includes cleansers, moisturizers, serums and three -step routine bundles, is available on the brand’s ecommerce site and will roll out across Ulta Beauty and Walmart stores through June.

article thumbnail

Banana Republic’s CEO is out

RetailDive

Sandra Stangl arrived in 2020 and oversaw the addition of home goods, her forte, at a tough time for the category.

126
126
article thumbnail

Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: David Nisbet, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

article thumbnail

Getting up in Your Grill: Ace Hardware Debuts Private Label BBQ Sauce and Apparel Lines

Retail TouchPoints

Building on its reputation as a destination for outdoor grilling, Ace Hardware has launched the private label Loud Mouth Barbeque line of sauces and rubs — its first edible product offerings. The sauces are priced for accessibility at $8.99 for a 19.4 -ounce bottle and $6.99 per container of the rubs, which vary in size by flavor. Additionally, the retailer-owned hardware cooperative is marking its 100 th anniversary in 2024 with Vintage Threads, a private label collection of shirts and hats fea

Apparel 254
article thumbnail

Chipotle Is Giving Away Over $1 Million in Burritos to Healthcare Workers

RetailWire

In acknowledgment of the tireless contributions of healthcare workers, Chipotle Mexican Grill has announced a notable gesture of appreciation: the distribution of 100,000 free burrito e-cards.

98
article thumbnail

Gen AI for Visual Content: 3 Things to Know

Retail TouchPoints

[Editor’s note: This is an excerpt from the recent Retail TouchPoints Tech Guide, 3 Ways Generative AI is Transforming Brand Experiences. Subject matter experts from Cloudinary also will be discussing the use of generative AI as a tool for image management during the May 7, 2024 webcast, Getting Practical: Generative AI for Your Ecommerce Visuals.] Generative AI can be a truly magical tool, helping unlock the creative process for brands of all sizes.

eCommerce 252
article thumbnail

Gemini’s YouTube Extension Streamlines Marketing

Practical eCommerce

Google's Gemini offers extensions to expedite tasks — such as YouTube video marketing. The post Gemini’s YouTube Extension Streamlines Marketing appeared first on Practical Ecommerce.

article thumbnail

Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

article thumbnail

TikTok Adds Event Sales Capability in Europe as Shop Sellers Top 15 Million Worldwide

Retail TouchPoints

As of December 2023, TikTok Shop had 15 million sellers around the world, according to the company’s first TikTok Shop Safety Report. That includes more than 500,000 sellers in the U.S. , an impressive number given that Shop only launched in America in September 2023. Now, even as the popular social media platform continues to expand its reach into traditional ecommerce, TikTok has announced a new partnership with ticketing platform CTS EventIM to enable the sale of event tickets on its platfo

Events 147
article thumbnail

Robert Cialdini on Social Commerce

Practical eCommerce

The author of "Influence" sees big changes in how consumers decide what to purchase. The post Robert Cialdini on Social Commerce appeared first on Practical Ecommerce.

article thumbnail

Peloton lays off 15% of global workforce as CEO Barry McCarthy exits

RetailDive

The staff reductions impact about 400 employees and come as the fitness company faces declining sales and members.

117
117
article thumbnail

Social Proof Strategies and Their Importance in Ecommerce

UpSellIt

Establishing credibility and trust with your audience is key to building a successful ecommerce brand. One important tool in achieving this is social proof – the psychological phenomenon where people mimic the actions of others in an attempt to reflect that trending behavior. By leveraging various social proof strategies, ecommerce retailers can boost their brand authority, instill confidence, and ultimately drive conversions.

article thumbnail

The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

article thumbnail

5 Consumer Insights on How and Why Busy Parents Buy | Salsify

Salsify

Parents and guardians have very little free time — often not enough to rid the couch cushions of every rogue Cheerio, let alone enough to restock the pantry with them.

article thumbnail

Hanna Andersson taps Apple vet as chief brand officer

RetailDive

Grace Wong, who also held marketing roles at Gap, will lead creative development at the children’s brand and produce content across the company’s platforms.

article thumbnail

Carvana Shares Rise 30% as Pre-Owned Car Seller Reveals Record First Quarter

RetailWire

Shares for Carvana shot up by over 30% after it reported record results and made a profit in the first quarter.

article thumbnail

Sam’s Club’s receipt-verification tech speeds ahead

RetailDive

The AI-based equipment is now in place at a fifth of the chain’s locations and is helping shoppers exit more than 20% faster than before.

96
article thumbnail

Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

article thumbnail

Ground Beef Sold at Walmart Recalled for E. Coli Contamination

RetailWire

The beef, sold at Walmart and other retailers, is from Cargill Meat Solutions.

Other 111
article thumbnail

Walmart GoLocal expands delivery capabilities, client base

RetailDive

The retailer's local delivery platform has evolved to handle big and bulky items, orders out of fulfillment centers and more, VP Rina Hurst said.

article thumbnail

Oliver Bonas to Open New Store at Angel Central, Islington

365 Retail

Oliver Bonas, an independent British lifestyle brand, is set to enhance its retail presence with a new store in Islington’s Angel Central. This addition to the shopping centre marks a significant step in the brand’s expansion, with the store occupying 2,856 square feet next to notable names like H&M and Flying Tiger. The store is slated for its grand opening on 11th May and promises an enticing range of fashion, homeware, jewellery, and a unique gifting section, a first for the I

Leisure 70
article thumbnail

Beyond Inc. adds 8 people to its leadership team

RetailDive

The new executives will fill key roles at the company's three main banners — Bed Bath & Beyond, Overstock and Zulily.

89
article thumbnail

How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

article thumbnail

Jisp launches new competition campaign

TalkingRetail

Jisp, the retail technology company, has announced the launch of a new in-app competition campaign that rewards loyal shoppers with up to £50.00 every week to boost their shopping budgets.

article thumbnail

DKNY to debut virtual collection on Roblox

RetailDive

The fashion brand aims to engage with millions of Roblox players with virtual items from its recently launched Heart of New York range.

Fashion 85
article thumbnail

Scottish retail representatives write letter to minister urging action on retail crime

TalkingRetail

Representatives from across Scottish retail have written a joint letter to the Scottish Government’s Minister for Community Safety, highlighting the devastating impact that the surge in retail crime is having on staff wellbeing and business.

Retail 64
article thumbnail

Hudson’s Bay Co, again a unified retailer, announces layoffs in organizational ‘re-alignment’

RetailDive

The Canadian department store, which once split up its e-commerce and store operations, said the downsizing impacts less than 1% of its workforce.

article thumbnail

The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.