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10 PPC Landing Page Best Practices

Groove

Whether you're just getting started with eCommerce PPC or are already a self-proclaimed expert when it comes to social media advertising and Google Ads, these PPC landing page best practices will help you optimize your ad campaigns and, hopefully, convert more visitors into leads or customers (depending on your company's goal).

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9 Advanced eCommerce Marketing Strategies for Medium or Large Online Stores to Use in 2020

Inflow Insights

Editor’s Note: As we navigate a new normal amid the coronavirus pandemic, these are tried and true eCommerce marketing strategies and methods that have proven effective even as businesses change. The 9 eCommerce marketing strategies below are tailored toward medium to large businesses, but they will also work for a small business, too.

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Guest Checkout vs Customer Accounts: What Performs Better?

Groove

Checkout is arguably the most important step in the eCommerce process. After all, it's where you seal the deal and make the sale. This factor is one of our eCommerce checkout best practices and brands should consider it when designing their checkout experiences. When in doubt, test and improve. Lower Level of Commitment.

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12 Proven Product-Page Ideas to Increase Your Ecommerce Conversion Rate

SellBrite

Nailing your product page is a crucial part of increasing your ecommerce conversion rate. Add trust badges and statements. One of the best ways to build trust and boost conversion rates on your product pages is by featuring large, crisp, interactive videos and images of your products — like the ones from Hoot. Table of Contents.

eCommerce 166
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How to overcome two of the most common online payment issues

GetElastic

At the end of 2018, ecommerce sales accounted for more than 14% of all retail sales across the globe. But as an ecommerce merchant, there is a lot of nuance to running a successful online store that brings in revenue. Display trust symbols on your site to reassure them, no matter where they are in the customer lifecycle.

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15 Best Practices for Boosting Product Page Conversions

SellBrite

Great product photography builds the buyer’s trust that you need in ecommerce. Add trust badges and statements. As more events occur, consumers have become more wary of distributing their personal information online — creating a barrier to ecommerce shopping. An easy way to grab their attention?

eCommerce 125
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10 Shopify Plus apps to increase your sales

Omnisend

Reading Time: 8 minutes The ecommerce industry has been experiencing unprecedented growth: a MARKINBLOG study shows over 26.5 million ecommerce sites operate worldwide today. Seamlessly integrate with popular platforms like Klaviyo, ReCharge, Skio, Appstle, Stay, and Seal. This is where Shopify Plus comes in.

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