Earned Growth: A Boon Even For Companies That Cannot Implement The Metric
Forrester eCommerce
NOVEMBER 18, 2021
In his upcoming book “Winning On Purpose” and his co-authors Darci Darnell and Maureen Burns introduce a new metric: Earned Growth. They previewed the book and their idea in a recent HBR article. Fred Reichheld, one of the creators of Net Promoter Score (NPS), has done it again.
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