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Sephora, Poshmark, REI Double Down on Sustainability Efforts for Earth Month

Retail TouchPoints

Retailers are pulling out the stops for Earth Month this year: companies like Sephora and REI Co-op are showcasing the success of their recycling efforts, while others including Poshmark and Joor promote the inherent sustainability of their platforms in partnership with eco-friendly brands such as Rothy’s and Marine Serre.

Outdoor 219
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What do Today’s Consumers Really Want? #RIC21 Day One Answers the Question

Retail TouchPoints

Livestreaming is a rapidly growing practice to help omnichannel brands create a deeper connection with consumers in online ecosystems. is behind but growing rapidly: live shopping is expected to reach $11 billion this year and could grow to between $25 and $35 billion by 2023.

Consumer 312
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From Direct-to-Consumer to Direct-to-Community: How DTC Brands Can Build a Sustainable Model for Growth

Retail TouchPoints

Direct-to-consumer (DTC) brands have a unique advantage in that they own the entire customer experience — and perhaps most important, all the data that is generated along with it. million loss in Q3 2020. million loss in Q3 2020. DTC brands such as Fernish , Model No. and Gemist are attempting to do just that.

Consumer 224
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How Resale, Sustainability and its 3,300 Stores Support Goodwill’s Key Mission — Jobs

Retail TouchPoints

When most of us hear Goodwill we think of the thrift shop, but the nonprofit’s retail operation is only a means to its larger end. Our brand has incredible name recognition, but very few people actually know what our mission is ,” said Preston in an interview with Retail TouchPoints. The rest, as they say, is history.

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5 Ways to Build a Following on Clubhouse

Kissmetrics

Users can join or create chat rooms focusing on a wide range of topics, and conversations are audio-only. Created in May 2020 by Paul Davison and Rohan Seth, the app has caught the attention of venture capital firm Andreessen Horowitz and celebrities. At the moment, it’s an invite-only app. What is the Clubhouse App?

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The Path of Today’s CPG Brands

Retail TouchPoints

Virtually everything about the category has changed over the last 15 years, from the way brands develop and bring products to market to how consumers learn about and purchase them. Obstacles that once protected legacy brands’ share of the market and prevented new entrants from gaining traction have all but disappeared.

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How Luxury Brands Are Responding To COVID Tension With Innovation

Retail TouchPoints

For the luxury category, the pandemic’s impact has been multi-faceted, raising the stakes for brands to have larger conversations around how the “luxury experience” is defined and created for an evolved consumer base. For months, many businesses have felt the aftershocks in different ways. trillion in current exchange rates.

eCommerce 274