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Loyalty Programs vs. Pay to Join Memberships

Smile.io

  Contrary to popular belief, pay-to-join (paid) memberships are not the new loyalty programs. In fact, we are in a place where customers not only expect a brand to have a loyalty program but engage and get excited about the loyalty programs. Free to join programs are effective customer acquisition tools 2.

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The Best Ecommerce Customer Loyalty Programs by Industry

Smile.io

Loyalty programs are one of the best ways to build your brand community—the ultimate retention tool for businesses in any industry. The following list was put together to inspire you when putting together your own loyalty program and brand community, no matter what you sell or what stage you’re at.  

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What Can and Should Retailers Do About Climate Change?

Retail TouchPoints

In 2021, Breckinridge Capital Advisors completed a program of engaging with retail sector issuers in the dollar store/general merchandise and aftermarket auto parts subsegments to learn about how they are responding to the threat of climate change while balancing their competitive strategies.

Retail 354
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Talking Shop: Going the Extra Mile with Side Kicks

Smile.io

” - Mo Farhadi, Founder of Side Kicks Combining a VIP program with experiential rewards  Most luxury brands want to preserve their image as elite brands by limiting discounts , sales, or reward programs.   The premium sneaker brand operates in the luxury re-sell sneaker market.

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How to Build a Rewards Program in the Luxury Industry

Smile.io

If you consider yourself a luxury brand, you’ve probably wondered if a loyalty program could work for your business. Whether you were afraid that it could dilute your brand or just didn’t know what it could look like, I have great news: rewards can work in your industry!

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5 Examples of Experiential Rewards for Luxury Brands

Smile.io

What is it that drives customers to shop with luxury brands? While many people think that loyalty programs dilute luxury brands, that could not be further from the truth. Experiential rewards go beyond transactions to improve the larger customer experience.

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The 7 Perfect Verticals for Generating Recurring Revenue

Groove

While there are dozens, if not hundreds, of approaches that you could take, we have found one model to provide consistent success - subscription programs. Simply setting up a generic subscription program without providing increased value to your customers is a great way to fail. Make the pet itself the rewards member.

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