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Rewards Case Study: Amazon Prime

Smile.io

The Prime explainer page does a really good job of showing all the benefits without overwhelming you. It can be boiled down to two main benefits, but Amazon does a good job of building these benefits out to create a program that is relevant to a variety of customers. Along with that comes its loyalty program, Amazon Prime.

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Rewards Case Study: Sephora’s Beauty Insider

Smile.io

Sephora’s Beauty Insider Program is one of the most well-known rewards programs in retail and ecommerce loyalty communities. We’ve taken the time to explore what makes this program so popular, diving into the specifics of what makes Sephora’s Beauty Insider gorgeous and where they can still use a touch-up.

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Loyalty Case Study: Starbucks Rewards

Smile.io

Starbucks took something that had been done the same way for decades and turned it upside down with effective partnerships, beautiful branding, and a variety of types of coffee drinks. Hot coffee or tea, baked goods, and packaged snacks will be 100 stars, up from 50. According to a CNN report, by October 2022, there were 28.7

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10 eCommerce Social Media Marketing Success Case Studies

Korona

This article will introduce you to 10 eCommerce social media marketing case studies that involve brands that have successfully utilized social media for greater brand awareness and increased sales. 10 Successful eCommerce Social Media Marketing Case Studies. The Impact of Social Media Marketing on Brands. Mercedes Benz.

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The Google Ads Strategy of Glossier (Case study)

Store Growers

Glossier is one of the direct to consumer beauty brands that are challenging the established beauty conglomerates. But below the surface, a lot more is happening, including a good bit of Google Ads. Glossier originated a lifestyle and beauty blog that founder Emily Weiss started in 2010 while she was working at Vogue.

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Rewards Case Study: Marriott Rewards

Smile.io

If you’re a regular here on our blog, you know the Smile.io team regularly covers loyalty and rewards programs in small businesses and major large brands. From the lessons you can learn from Starbucks Rewards to how a small sunglasses brand has built a massive community, we break it all down here.

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Rewards Case Study: Target Circle

Smile.io

Target is one of the most well-known and widely loved discount-retail stores in America. Target’s customers demonstrate a level of loyalty that most bargain brands could only dream of. Today we will look at Target’s Circle rewards program to see if it lives up to the brand’s standard of customer excellence.