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How to Pull Content Ideas From What’s Trending on YouTube

Kissmetrics

That means you don’t have to worry about checking the term’s search volume or any other metrics before creating an article. When there are a dozen articles on the topic, readers will likely skim all of them. When you’re only one of a handful of articles, readers will be forced to engage deeply with your piece. Check the Tags.

Article 293
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Inbound Call Tracking for eCommerce: A Guide to Conversion Tracking

Inflow Insights

Editor’s note: This article was originally published in 2019. After all, more purchase channels often mean more revenue, too. But many eCommerce businesses miss a crucial aspect when offering phone ordering: tracking that data and using it to inform their entire digital marketing strategy. This guide will show you how.

PPC 115
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Omnisend vs. Dotdigital: A feature-by-feature comparison

Omnisend

Email gives brands an opportunity to reach customers over a channel they check voluntarily, without being too intrusive. You can set up multi-channel automation workflows or add automation splits that specify different messages for each target group. At the same time, emails can also get overwhelming for customers.

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How the Customer Experience is Powering the Fastest Growing Brands

Kissmetrics

A form of this article originally appeared on Stitch Labs. Using Data To Improve Customer Experience. Data from customer behavior on your eCommerce site allows you to better understand your customer and therefore engage with them in a way that is deeply personalized to their experiences with your brand.

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Demystifying text message marketing

GetElastic

The lack of integration is a subject for another article (stay tuned), but this article will lay out the practical uses of SMS as an insight to where marketing professionals can leverage existing tools on existing platforms to begin leveraging the most-read medium of all. Start with Customer Service & Basic Communication.

Marketing 148
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10 TOP WordPress email subscription plugins (free + easy to use)

Omnisend

This article unveils 10 of the best email subscription plugins for WordPress. We’ve discussed a few great options, like Omnisend, further down this article. Nice-to-have features: Responsive design: Ensures subscription forms are mobile-friendly to capture subscribers from various devices. Let’s dig in.

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The Five Email List Management Best Practices

Omnisend

With email marketing still the top channel for ROI, delivering an astonishing $40 for each $1 spent , we all want to know how to successfully manage a healthy and lucrative email list. Other useful data points that can be used for segmentation include things like age, gender, location, and signup date.