Groove

OCTOBER 4, 2023

In the realm of digital marketing, email continues to be a potent and influential channel for engaging with audiences, fostering customer relationships, and driving business growth. Within the pages that follow, we present a carefully curated selection of AI-powered tools that have emerged as game-changers in the realm of email marketing.

Merchant Services 195

Merchant Services eCommerce Marketing Recommendation 195

Retail TouchPoints

JUNE 27, 2022

In 2022, businesses with brick-and-mortar channels should be looking to invest in their frontline talent: the influential in-store sales associates who advise, educate and delight every customer who walks in the door. Still, these influencer recommendations do not come cheap. Workers want to feel valued by their employer.

Retail 288

Retail Recommendation Games Consumer 288

lateshipment

OCTOBER 9, 2023

77% of consumers have chosen, recommended, or paid more for a brand that provides a personalized experience ( Forrester ). Most of these techniques work better if you have a good customer segmentation game). In this case, the e-commerce brand must use various indicators to change the personalized product recommendations in this case.

eCommerce 130

eCommerce Gifts Social Media Recommendation 130

Retail TouchPoints

JUNE 12, 2023

Amazon’s legendary machine learning algorithms drive revenue by recommending products based on customers’ behavior. To do this, they need to understand the benefits and the risks and have a game plan aligned with their business goals. They can partner with a larger company with the resources to deploy these models.

Retail 287

Retail Technology Games Recommendation 287

Kissmetrics

JANUARY 26, 2021

Initially, they just wanted a way to talk to others in the gaming community. Screenshare allows you to communicate, watch videos, and, of course, play games. This means you can hit a message and reply to someone directly on your text channel. You’ll find this feature in the voice channel. Starting a Discord Channel.

Channel 316

Channel Games Download Social Media 316

Retail TouchPoints

SEPTEMBER 27, 2023

The ways customers move across channels at different points of the shopping journey. As consumers progress through the consideration stage, other channels such as company websites and review or ratings repositories surge in importance, while things like social media and word-of-mouth become less important.

Social Media 299

Social Media Multi-channel Consumer Comparison Shopping 299

Retail TouchPoints

OCTOBER 25, 2023

The most effective influencers must have relatability — and when it comes to sharing their authentic lifestyles, micro-influencers are a key, yet often overlooked channel for advertising spend. Once again, authenticity is the name of the game — along with an easy explanation of how your unique offering can benefit an influencer’s audience.

Social Media 290

Social Media Travel Apparel Clothing 290

Retail TouchPoints

JANUARY 31, 2024

Now Mailchimp has added SMS marketing to our offerings, giving our customers a new channel to drive results through their integrated marketing strategies. Taking the time to understand your customers and what they care about, and then showing up in authentic, human ways, goes a long way to nurturing the relationship with your customers.

Marketing 264

Marketing Customer Retention Shopify Social Media 264

Kissmetrics

SEPTEMBER 14, 2021

VTubers use animated likenesses to share music videos, gaming tips, impressions, live streams, and even product ads. Some play video games, model clothing, share their thoughts on political situations, review movies, or even release their own music videos. VTuber Kiryu Coco, for example, earns approximately $134,000 per month.

Games 231

Games Social Media Channel Marketing 231

Retail TouchPoints

OCTOBER 29, 2021

Since it became next to impossible to establish real-time communication channels between customers and these digital shopping platforms, virtual assistants came as the saving grace. Customer loyalty goes far deeper than just attractive offers at the POS and personalized recommendations. This helped the ecommerce industry balloon to $3.3

Customer Loyalty 250

Customer Loyalty Recommendation Supplies POS 250

Retail TouchPoints

JANUARY 19, 2023

For brands considering livestreaming or just starting to dip their toes in the water, experts recommend answering three basic questions that will shape their live commerce strategies. During the sales period, 62 influencer and retailer-run livestream channels surpassed RMB 100 million ( $14.2 festival in 2022 for proof.

Social Media 298

Social Media X-cart Consumer Events 298

UpSellIt

JANUARY 13, 2022

Pay attention to these six trends to optimize your affiliate channel in 2022. Recommendations. Recommendations. Recommendations. More Emphasis on Omni-Channel Experiences. Make your presence known across multiple channels to expand your reach. Recommendations. Affiliate Marketing Trends for 2022.

Marketing 134

Marketing Social Media Recommendation Channel 134

lateshipment

SEPTEMBER 12, 2023

BFCM Scratch and Reveal Campaign Walmart utilized social media in the game. Adapt a multi-channel marketing strategy Be where your customers are. Marketing campaigns often delivered to the right people at the right time through the right channel have the most effect.

Social Media 130

Social Media Multi-channel eCommerce Events 130

Retail TouchPoints

NOVEMBER 10, 2022

Beauty Insider members can save the recommendations they receive [during these sessions] to their loyalty program account, which then makes for a better customer experience in the future. Berlind: We see that value is more important than ever to customers, and we really see the Beauty Insider program as a primary channel of providing value.

Consumer 258

Consumer Gifts Events Customer Experience 258

Kissmetrics

FEBRUARY 2, 2021

Encouraging your own network to promote your content and product from their personal social accounts is a potential game-changer for SaaS brands. Content shares and product recommendations work because people trust peers and thought leaders more than they trust brands and institutions. Think of advocacy as a sort of numbers game.

Social Media 320

Social Media B2B Games Marketing 320

Kissmetrics

MARCH 5, 2021

Slack is one of the most popular channel-based messaging systems on the market, with over 12 million people using the system every day. Other features of Databox include: performance alerts and recommendations goal setting options for specific metrics data calculations daily, weekly, or monthly KPI scorecards.

Marketing 287

Marketing Multi-channel Social Media Channel 287

Kissmetrics

JANUARY 12, 2021

Just like Amazon, YouTube, and Netflix before it, Facebook officially entered the video streaming game with Facebook Watch. People love getting recommendations for the things they love, and they love sharing those things with friends. Here are four ways Facebook Watch is changing the game for marketers. What is Facebook Watch?

Marketing 281

Marketing Social Media Games Events 281

Kissmetrics

MARCH 5, 2021

YTMP provides a clear list of all the approved partners that YouTube recommends we use in conjunction with the video platform. It provides trusted and approved independent companies recommended by YouTube. Now, when you’re choosing a new tool or software, you can choose from a variety of companies recommended by YouTube.

Payment Services 263

Payment Services Recommendation Information Channel 263

Kissmetrics

SEPTEMBER 18, 2017

Just like Amazon, YouTube, and Netflix before it, Facebook has officially entered the video streaming game. People love getting recommendations for the things they love, and they love sharing those things with friends. Here are four ways Facebook Watch will change the game for marketers. It was only a matter of time.

Marketing 458

Marketing Games Mobile Social Media 458

RTP blog

MAY 20, 2019

Shoppers are increasingly mobile, hopping channels frequently. All the data readily available empowers them to look for product availability, pricing, personalized recommendations, and ultimately what is the most frictionless way for a retailer to fulfill their need. With this new channel comes tremendous reward and tremendous risk.

Retail 150

Retail Shipping Costs Recommendation Fulfillment 150

Retail TouchPoints

FEBRUARY 7, 2023

These consumers are using digital channels and experiences to discover and engage with once out-of-reach luxury brands. Driscoll advised brands to “move beyond digital being just a sales channel and seeing it as an opportunity to raise brand awareness, enhance brand equity and acquire new customers.”

Payments 290

Payments Omnichannel Payment Services Consumer 290

Kissmetrics

JUNE 1, 2021

Explainer videos with presentations about how and the best ways to use your products may raise engagement and the number of views on your channel. This strategy will also motivate other people to interact more with your YouTube channel. This will make your videos more professional and may direct new users to your channel.

Webinar 317

Webinar Travel Games Article 317

Retail TouchPoints

MARCH 16, 2023

Playing the SEO Game One trickle-down effect of having more (and more detailed) product copy is the positive impact it can have on search rankings. “If This [technology] can automatically determine which parts of that product story go to which of the various digital commerce channels.” improvement in return on ad spend (ROAS).

SEO 321

SEO Retail Merchant Services Social Media 321

Kissmetrics

FEBRUARY 8, 2021

First of all, your channel has to reach a couple of milestones before it can be considered for the program: 1,000 subscribers 4,000 watch hours over the past 12 months. Diversify your channels: Grow your other platforms such as blogs and social media. Channel Memberships. billion in advertising revenue in the U.S.

Live Chat 316

Live Chat Channel Social Media Document 316

Retail TouchPoints

JUNE 29, 2020

The wide adoption of digital channels has dramatically disrupted the way consumers shop, and the recent COVID pandemic has exponentially increased the velocity of that change. The imperative for CPGs to find new channels and new revenue streams has never been stronger. Big-box retailers are getting beaten on price.

Subscription 290

Subscription Shipping Costs Multi-channel Consumer 290

Retail TouchPoints

APRIL 20, 2022

Retailers are upping their game to educate and guide consumers online by using live video engagement technology to make the shopping experience as informative, immersive and delightful as in-person shopping.

eCommerce 299

eCommerce Jewelry Multi-channel Webinar 299

ESW

MAY 17, 2023

Brands can and should consumerise B2B experiences and enable online business shopping that’s as easy and convenient as a DTC channel. Non-digital channels like ordering by phone and exchanging emails about purchase orders and invoicing are not just inefficient – they create unnecessary friction throughout the buying journey.

B2B 78

B2B Payment Services Consumer Electronics Payments 78

Groove

FEBRUARY 11, 2019

Typically, we recommend having four-email set up in your workflow. We specifically outline abandoned cart strategies in a related blog, but in general, we highly recommend this hack because it is proven to increase conversion and drive revenue. We recommend building custom promotional offers based on your business, customers and goals.

eCommerce 258

eCommerce Payments eCommerce Platforms Recommendation 258

Shopping Signals

APRIL 23, 2024

For ecommerce websites, SEO can be a game-changer, driving increased organic traffic, brand awareness, and ultimately, sales. Furthermore, SEO has consistently been ranked as one of the highest ROI marketing strategies for ecommerce companies, outperforming many other digital marketing channels.

SEO 52

SEO eCommerce Improvements Recommendation 52

BigCommerce

MARCH 30, 2018

Even Amazon is in on the game (of course). Word of mouth recommendations. Word of mouth recommendations Expect personalized subscriptions to become more tailored over time. A recommendation (24%) was the most-cited reason for access subscriptions. In 2011, subscription brands made an estimated $57,000,000. Spinning.com.

Subscription 345

Subscription Payments eCommerce Payment Services 345

Wiser

DECEMBER 11, 2023

Accessibility to greater coverage across geography, channel, market, etc. Greater breadth of unbiased shopper data related to brand awareness, sentiment, and recommendations. It provides the ability to react quickly to emerging trends and issues, enabling brands or retailers to make informed decisions promptly.

Operations 148

Operations Games Customer Experience Information 148

SellBrite

FEBRUARY 9, 2018

To succeed in using customer service as a tool for growing your business and driving more sales, you not only need to be proactive and strategic—you also have to be obsessively consistent across every channel you use to engage and communicate with your prospective and returning customers. So, how do you get started?

Channel 93

Channel eCommerce Customer Live Chat 93

365 Retail

FEBRUARY 1, 2024

This has also allowed Paddy’s offer of Megaways Slot Games and betting markets to greatly increase. Their recommendation engine analyses consumers’ purchases, browsing history, and de before delivering customised product suggestions. Shoppers are presented with curated items, tailor-made to their tastes and interests.

eCommerce Platforms 52

eCommerce Platforms Omnichannel eCommerce Recommendation 52

Wiser

FEBRUARY 6, 2023

A shopping experience that spans channels, allowing customers to engage with a brand online, in-store, and in between. According to Commbox , 90 percent of consumers use multiple channels when making purchases. With this type of strategy, different channels should not be operating separately.

Omnichannel 145

Omnichannel Channel Social Media Consumer 145

Kissmetrics

MAY 27, 2021

I recommend combining the two via a paid ad campaign on social media. There are two crucial factors you need to get right: The channel you advertise on and the creative you use. There are two crucial factors you need to get right: The channel you advertise on and the creative you use. Which channels should I run paid ads on?

Social Media 267

Social Media eCommerce Events Recommendation 267

Wiser

NOVEMBER 13, 2023

When implemented strategically, employee advocacy can be a game-changer in the retail industry. This internal advocacy can take various forms, from sharing company-branded content on social media to word-of-mouth recommendations, or even wearing company-branded attire.

Social Media 148

Social Media Retail Events Recommendation 148

Retail TouchPoints

NOVEMBER 13, 2020

An important part of successful brand awareness efforts also comes from utilizing multiple channels. Recommendations for Success. Smart companies will see more highly visible returns if they show ambition and make their brands visible to new audiences through multiple channels.

Mobile 183

Mobile Multichannel Retail Social Media 183