365 Retail

FEBRUARY 23, 2022

Subscription services really took off in 2020 thanks to a combination of lockdown driving online shopping, consumers’ desire to save money, and the innate convenience of the subscription model. The subscription phenomenon. So what does 2022 hold for the subscriptions market? billion by 2025.

Subscription 102

Subscription Payment Services Marketing Multi-channel 102

FastSpring

DECEMBER 3, 2020

Essentially, that’s the beauty of subscription business models. Subscription businesses get to profit from recurring purchases, and customers benefit from long-term savings and convenience. In a recent study , Zuora found that 71% of adults across 12 countries have subscription services. What is subscription marketing?

Subscription 117

Subscription Customer Retention Marketing Payment Services 117

Kissmetrics

DECEMBER 16, 2021

Mobile is a big part of that and so are social media and video. Targeted Google and Facebook Ads have their place, but there are plenty of free ways to market online. I’m going to share a list of all the free tools and strategies that can help you compete with major conglomerates through content marketing.

Small Business Retail 360

Small Business Retail Marketing Social Media SEO 360

Kissmetrics

JUNE 23, 2020

But how do you market it? Sure you can use tools like Ubersuggest to help you out, but what do you do if you need step-by-step instructions from the very beginning… especially if you have little-to-no marketing experience? Over the next 4 weeks, I am going to teach you how to market an e-commerce website.

eCommerce 363

eCommerce eCommerce Marketing Marketing Multi-channel 363

Retail TouchPoints

APRIL 3, 2023

Like many retail and CPG brands, Myos Pet taps into a combination of channels, from email to social media and SMS, to engage with its customers. Myos Fetch adds a layer of real-time communication and service to the brand’s existing SMS strategy, which largely focused on outbound marketing.

Payment Services 259

Payment Services Social Media Subscription Channel 259

Kissmetrics

SEPTEMBER 17, 2021

Over the last three of four months, I have been using a few of the features in MobileMonkey (you can do it with a free account) to automate my Instagram marketing and the results have been great. Creator Studio even has a calendar view so you can see all the content published and scheduled to publish, which is awesome for social media teams.

Social Media 359

Social Media Marketing Customer Loyalty Other 359

Retail TouchPoints

MARCH 31, 2022

They aren’t bound by traditional constraints, and are gathering data far and wide to inform decisions with behaviors that no longer follow any established marketing models. Brand loyalty is fading fast as shoppers constantly examine new options and are more open to new brands, new distribution channels and new innovations.

Marketing 276

Marketing Online Retail Information Consumer 276

ESW

APRIL 3, 2023

As we headed home, we reflected on key topics and trends that are poised to shape the landscape for brands with DTC channels. To meet that demand, retailers and brands with DTC channels cannot depend on ecommerce sites alone. Brands must know their target customer and which channels that customer prefers.

Channel 78

Channel Customer Loyalty Social Media Customer Experience 78

Smile.io

OCTOBER 18, 2023

Subscription-based products have grown in recent years, truly becoming (DTC) direct to consumers. Virtually every brand in every industry has some form of offer to turn your one-time purchases into a monthly subscription.  By making recurring purchases easier, subscription services have made shopping convenient again.

Subscription 53

Subscription Social Media Merchant Services Reference 53

Kissmetrics

MARCH 25, 2021

In this article, I’ll give you nine ways to use paid ads you could effectively market to pet owners. They turned to marketing firm Tinuiti (then called CPC Strategy) to help them do that through Amazon. Each of these questions presents a micro-moment brands can address through ads or content marketing. Use Content Marketing.

Social Media 272

Social Media Marketing eCommerce Supplies 272

lateshipment

SEPTEMBER 12, 2023

Offer a Gamified, Shareable and Engaging experience Emails with gamification events typically result in 74% more engagement (Styles.ai) Some brands which used this gamification strategy in their marketing campaign saw huge results in a very short period. BFCM Scratch and Reveal Campaign Walmart utilized social media in the game.

Social Media 130

Social Media Multi-channel eCommerce Events 130

Kissmetrics

DECEMBER 1, 2020

The numbers behind live streaming are impressive , and if you’re not already, you should be incorporating this medium into your marketing strategy. Live streaming is a powerful way to connect with your target audience and personalize your message in a way that’s unique compared to other marketing mediums. What Is Live Streaming?

Social Media 337

Social Media Marketing Events Other 337

BigCommerce

AUGUST 17, 2017

As both the use of ad blockers and the amount of time people spend on social media continues to rise, the effectiveness of traditional advertising has taken a nosedive. The answer lies in influencer marketing. In 2016, 86% of marketers used influencer marketing , and 94% of them found it to be effective.

Marketing 419

Marketing Social Media Blog Clothing 419

ChannelAdvisor

OCTOBER 27, 2016

Then you saw the returns, brand loyalty and customer engagement your competitors that invested in social media were getting. You did your homework and saw how social media can complement great brick-and-mortar , SEO and paid search programs and turn your company into a regular multichannel marketing behemoth.

Social Media 82

Social Media Marketing Shipping Costs Multichannel 82

Retail TouchPoints

JANUARY 19, 2022

She joins from Paper Source , where she served as CEO for six years and helped transform the retailer from a brick-and-mortar-focused company into a lifestyle brand with a digital platform spanning social media, digital content, online subscriptions and affiliate partnerships. She will report to Marc Miller, CEO of SPARC.

Fashion 296

Fashion Social Media Accessories Subscription 296

SellBrite

MAY 17, 2019

Whether you want to sell handcrafted soaps or the latest tech gadgets online, there’s no shortage of sales channels to choose from. There’s only one problem: Some online sales channels offer design templates and fulfillment outsourcing while others offer product auctions and multiple pricing options.

Channel 129

Channel WooCommerce Shipping Costs Social Media 129

Kissmetrics

NOVEMBER 1, 2021

In today’s internet-focused age, words like “content creator” and “influencer” are thrown around on nearly every social media platform. Content creators create content for blogs and social media platforms. For instance, influencers need to have a strong understanding of how social media and audience engagement works.

Social Media 291

Social Media Blog Marketing SEO 291

Groove

AUGUST 18, 2020

Many successful online businesses today leverage eCommerce marketing tools to grow their brand and achieve their business goals. Store all of your customer data in one place, and deliver customized experiences through email and other owned channels. Reach Customers On Any Channel. Klaviyo vs. MailChimp. Klaviyo Features.

Merchant Services 370

Merchant Services Shopify Subscription Multi-channel 370

Optimizely

AUGUST 28, 2020

SMS is a powerful channel that helps Marketers rise above the noise and get their message across to their customers. It’s no surprise that an increasing number of brands are incorporating this channel into their marketing strategy. We’re happy to see how much consideration Marketers show for their customers.

Social Media 195

Social Media Subscription Channel Shipping Costs 195

Liveintent

JUNE 13, 2022

.” We caught up with Stenberg to get his insights on the growth of email newsletters, threats of subscription fatigue, and the key to driving audience engagement. To start, email has become a much-needed antidote to publishers’ social media woes. As an opt-in channel, email is also a rich source of audience data.

Subscription 62

Subscription Consumer Social Media Channel 62

Groove

FEBRUARY 9, 2022

There are only a select few enterprise eCommerce solutions on the market, so it’s important to evaluate the features of each platform to best accommodate your business’s needs. It doesn’t matter if your company sells through a website, social media or paid advertisements; BigCommerce Enterprise supports growth and sales from any channel.

Merchant Services 284

Merchant Services eCommerce BigCommerce B2B 284

Kissmetrics

NOVEMBER 19, 2021

You need to identify your target market, market your brand effectively , and create informative, appealing content for your chosen demographic. As a marketer or entrepreneur, you can’t afford to rely on inefficient, outdated tactics like cold-calling and paying for leads. UGC is marketing gold.

Webinar 297

Webinar Social Media B2C B2B 297

Kissmetrics

APRIL 26, 2021

If you’re looking to get into video marketing, there’s no better channel than YouTube. If you create a good channel that constantly puts out quality content that people want, you’ll get the attention and eyeballs you need to drive customer acquisition through YouTube. People want to learn SEO and social media marketing from me.

SEO 327

SEO Channel Subscription Social Media 327

Groove

SEPTEMBER 21, 2023

In today's interconnected world, social media has transformed into an indispensable platform for businesses, influencers, and individuals alike. The rapid evolution of AI technology has unleashed a wealth of opportunities for those seeking to unlock the true potential of social media platforms.

Social Media 195

Social Media Merchant Services Marketing Payment Services 195

Groove

APRIL 1, 2022

No matter whether you’re just getting started with your eCommerce store or are a mid-market or Enterprise business with years of eCommerce experience, the tactics discussed in this guide will help you when it comes to selling consumer packaged goods online. Let’s get your store thriving! Don’t ever forget this!

Merchant Services 195

Merchant Services Consumer Shipping Costs Drop Ship 195

Kissmetrics

NOVEMBER 7, 2020

Now that’s where the best email marketing companies come in. These companies will help you to strategize, collect relevant email addresses, create, and manage email marketing campaigns that drive business growth. The 5 Top Email Marketing Companies in The World. Email marketing is effective, no doubt. How do I know this?

Marketing 214

Marketing Recommendation Management Channel 214

Kissmetrics

NOVEMBER 11, 2020

But what if you’re making a social media mistake ? We’ll analyze a variety of media marketing strategies and show you how to implement them. Give Your Channel a Theme to Gain YouTube Subscribers. Before you do anything, you need to give your channel a theme. This is the goal of a social media platform.

Social Media 363

Social Media Channel Improvements Marketing 363

Omnisend

JANUARY 6, 2021

Optimizing an ecommerce marketing strategy can seem like a daunting task these days. Sure, every ecommerce business is different, but there are certain key areas that, when optimized, are guaranteed to boost the marketing performance and revenues of any retailer, large or small. Reading Time: 8 minutes. Reduce Abandoned Carts.

eCommerce Marketing 179

eCommerce Marketing eCommerce Marketing Live Chat 179

Retail TouchPoints

OCTOBER 24, 2022

Only a few short years ago, all you heard from marketers was how linear TV was dead. If your DTC brand is like Kettle & Fire, you’re probably good at marketing, and with a product that solves problems for consumers, your brand will grow strong for the first five years. Marketing Goals Dictate Your Media.

Retail 211

Retail Beauty and Health Subscription Games 211

Ecommerce Platforms

JULY 7, 2020

You shouldn't really use too many apps for your store (they can sometimes cause performance issues,) but it's ideal to at least have options for apps in social media, marketing, design, sales, and more. Sales channels – Selling online isn't only about having your own website. Sales channels . Marketing tools.

Payment Services 262

Payment Services Shipping Costs Merchant Services Payments 262

Kissmetrics

APRIL 13, 2021

There are two common types of VOD you’ve likely interacted with: Subscription VOD: Also known as SVOD, access to these videos comes with a subscription rate. Essentially this is any streaming platform involving an annual, monthly, or some other subscription rate. The Roku Channel. Again, think Netflix or Hulu.

Subscription 274

Subscription Mobile Channel Reference 274

Retail TouchPoints

JANUARY 27, 2021

This is especially true if you’re attempting to define MeUndies, the Los Angeles-based underwear and loungewear company that turned the category on its head with its subscription model. In the apparel space, marketing traditionally focused on the product with the brand often taking a back seat,” Shokrian explained.

Omnichannel 292

Omnichannel Social Media Subscription Customer 292

Groove

SEPTEMBER 21, 2023

In today's interconnected world, social media has transformed into an indispensable platform for businesses, influencers, and individuals alike. The rapid evolution of AI technology has unleashed a wealth of opportunities for those seeking to unlock the true potential of social media platforms.

Social Media 195

Social Media Merchant Services eCommerce Payment Services 195

Algopix

NOVEMBER 8, 2023

For sellers looking to tap into the vast consumer market, the choice between Amazon and Walmart is a critical one. Amazon’s Fee Structure Amazon charges sellers various fees , including referral fees, fulfillment fees, subscription fees for professional sellers, and storage fees for inventory stored in their warehouses.

eCommerce 121

eCommerce Multi-channel Shipping Costs eCommerce Platforms 121

Smile.io

JANUARY 4, 2024

Onsite marketing is a way to increase ecommerce visitor engagement and sales by focusing on customer data and personalization. How does onsite marketing differ from traditional visitor engagement strategies?  What is onsite marketing Onsite marketing examples What is onsite marketing?

X-cart 68

X-cart eCommerce Marketing Live Chat 68

RetailMinded

FEBRUARY 20, 2023

Our tips for retail marketing will help you level up in 2023 for better sales and happier customers. Amplify Your Associates’ Reach via Social Marketing If you’re making the right hiring decisions, your sales associates should be prime examples of who you’d want as brand ambassadors.

Small Business Retail 52

Small Business Retail Social Media Marketing Retail 52

Kissmetrics

SEPTEMBER 1, 2020

As the most-viewed site globally, YouTube is a must-visit destination for marketers and content creators looking to increase audience reach. To truly execute a successful YouTube marketing strategy, improve organic reach, and take advantage of that massive percentage, you need in-depth familiarity with the unique YouTube algorithm.

Improvements 362

Improvements SEO Channel Subscription 362