Contentsquare CMO Reveals Why Brands’ Best Acquisition Strategy is a Retention Strategy
Retail TouchPoints
MAY 8, 2024
Pitié walked through key takeaways from the report and how these data points should influence brands’ ecommerce strategies moving forward. Part of our process for developing the Benchmark Report was considering some of our customers’ digital strategies. RTP: A lot of consumers are venturing to brand sites via paid channels now.
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