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Retailer Lessons from iGaming Companies

Retail TouchPoints

Retailers are always looking to improve their game, with an eye to increasing sales, reducing costs and maximizing profitability. Retail competition has increased from small upstart retailers to big box stores and peers, so the ability for retailers to improve on their game is more necessary than ever. Contrast that to retail.

Retail 291
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How to Collect Customer Data and Improve Shopper Experience

retailnext

Retailers depend directly on consumers for their business growth, which has placed shopper experience and customer satisfaction at the top of the priority list, making customer and market research very important. With point of sale data collection, you can: Sort customers by brand preference, spend level, purchase category, etc.

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How to Use a Lapsed-Purchase Campaign to Increase Customer Retention

Omnisend

You can put purchase dates for each customer into an excel spreadsheet, and find the average purchase time for all of your customers. Using your customer data, calculate the average time between the 1st and 2nd purchase. What’s new: Tempt your customers back with new products that might interest them. Get My Demo.

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4 Omnichannel Myths Keeping You From Success

Retail TouchPoints

Customer data is centralized so that agents can resolve issues faster and more efficiently, customers can move seamlessly between communication without having to repeat information, and with everything in one spot you’re able to integrate existing or new tech much more easily. Customers also expect omnichannel experiences.

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The Future of Retail is Multilingual

Retail TouchPoints

Gone are the days of merely transactional interactions — customers now crave meaningful connections and personalized conversations, and providing these will set your brand apart. This focus on CX isn’t just a passing trend but rather a fundamental shift in consumer behavior.

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How to get repeat customers: Proven strategies for success

Omnisend

Reading Time: 8 minutes A common misconception about repeat customers is that they only respond to crazy discounts. While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Understanding how to get repeat customers can boost your revenue.

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4 Steps to Operations and Fulfillment Transformation

Retail TouchPoints

Today’s fast-paced world leaves consumers strapped for cash and time. Burgeoning demands for exemplary customer service and lightning-fast order fulfillment leave unprepared retailers scrambling for their share of the market. From order placement to shipping notifications, consumers demand regular updates about their orders or returns.